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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Challenge

"It was very easy to get started with Meltwater. With around the clock support and guidance, we accomplished an optimum account setup for smooth automated functioning. Everything is with a touch of a button ensuring quick turn around times. Meltwater has allowed us to become more informed about our customers social media needs and responses. The service and after-sales support has been amazing from Bevan and Jess—  we consider them a part of our team."

Solution

MW Case Study_Vans_ZA.pdf

Summary

Vans Off the Wall was established in 1966 and has since turned into an iconic, Southern California based youth-culture inspired footwear, apparel and accessory brand of the conglomerate VF Corporation. They are a global brand with presence in more than 75 countries and over 600 retail locations. The brand is driven by creative self-expression brought to life from the world of art, music, sports and street culture.

Discover how Meltwater enables Vans South Africa to connect with influencers, optimise event execution and generate reports and measure ROI.

Meltwater Customer Stories: Vans ZA

How Vans revolutionized its approach to consumer insights

Vans

Track coverage, trends, and opportunities

Initiate, like, and retweet social content

"I've used Vocus and PR Newswire in previous jobs. What I like about Meltwater is that it's user-friendly, has an easier interface, and is an all-in-one platform."

ISRI.pdf

Ever wonder where ocean liners go to die? The Institute of Scrap Recycling Industries (ISRI) represents nearly 1,700 companies that take our used products - everything from boats to bottles- and give them new life. ISRI promotes education and awareness of recycling's role in our environment and economy. Meltwater plays a key role in their advocacy.

How Meltwater helps ISRI, Inc. track coverage and trends, identify top influencers, and engage with audiences on social media.

Meltwater x Institue of Scrap Recycling Industries, Inc.

Once Is Not Enough

Institute of Scrap Recycling Industries, Inc.

"We use Meltwater media monitoring as a research tool to ensure we remain on top of industry developments. Moreover, measuring online presence gives us a good indication of how far we've come and need to go in order to reach our goal."

MW Case Study - Global Marine Systems.pdf

Global Marine Systems is a specialist provider of installation, maintenance and repairs of submarine communications cables for the Telecommunications, Oil & Gas and Deep Sea Research industries. They are the leading provider of engineering and underwater services, responding to the sub-sea cable installation, maintenance and burial requirements. With a fleet of vessels and specialized sub-sea trenching/ burial equipment, Global Marine System a 165 year legacy in deep and shallow water operations.

Read this case study to learn how the Meltwater media intelligence software supports Global Marine Systems with keeping stakeholders informed.

Meltwater Customer Stories: Global Marine Systems

How Global Marine Systems monitors and manages its positive brand perception

Global Marine Systems

Track all mentions of all media types, globally

Monitor sentiment on Chinese social media channels

Create reports on-demand to track performance

Introduction

HK_CUHK Art Museum Case Study (July 22).pdf

Read this customer story to learn how Meltwater allows the CUHK Art Museum to track media mentions across all media types, globally.

CUHK Art Museum - Meltwater Customer Story

Meltwater allows CUHK Art Museum to track media mentions across all media types, globally

CUHK Art Museum

Monitor local and global coverage comprehensively

Understand conversations happening in
Mainland China

Report on Marketing Campaigns to show
direct ROI

“Our team is able to do more precise reporting on our Marketing efforts. Using Meltwater’s dashboard reports, we were able to run a pre, during and post analysis of the launch.”

2020 Madame Tussauds Case Study.pdf

Outcome

As part of the worldwide tourist attraction phenomenon Madame Tussauds, the Hong Kong location was the first in Asia, expanding to Shanghai and Bangkok in later years. With close to 100 waxworks, Hong Kong’s site sits atop the world famous Victoria Peak overlooking the city’s skyline. As part of a global network, it is vital for Madame Tussauds Hong Kong’s Marketing team to stay on top of international trends and sentiment. Having worked with another vendor two years ago, Madame Tussauds switched to Meltwater’s Media Intelligence solution as they noticed they were not receiving full global coverage. It’s important for their Marketing team to understand what campaigns are working successfully in other locations globally.

Meltwater helps Madame Tussauds Hong Kong conduct better campaigns through robust insights and social listening

Understanding Campaign Performance With Insights

Staying Ahead of Competition

Madame Tussauds

"The daily morning and afternoon alerts help us stay on top of the pulse of the industry and react accordingly to the trending topics and themes. We can tailor campaigns and address the issues in time and spread awareness within the public."

MW Case_Save the Children_IN.pdf

Save the Children is an independent global NGO present in 120 countries who are leading the way in rights of minors. In India, they're active in 20 states and have changed the lives of 6.1 million Indian children. They believe every child deserves a bright future and run programs to reach the most deprived children with the aim of providing them with opportunities to learn, a healthy start in life and protection from harm.

Discover how Save the Children uses Meltwater media intelligence to increase reporting efficiency, justify their worth and optimise campaigns.

Meltwater Customer Stories: Save the Children

Save the Children

The Challenge

“With our previous tool, we never got it off the ground more than the use cases we needed to fulfill with it. The barrier to entry was so high that we only had 1-2 people comfortable and versed in using it. With Meltwater, we were able to democratize the platform within our team because of its ease of use, which provided a quick path to satisfy our curiosity and get the depth of knowledge we needed. ”

The Solution

“It’s key to keep clients informed about how their campaigns are actually landing with consumers. Metrics are always a starting point for strategic adjustment and without great data you are just left with questions. Meltwater’s stream of information allows us to make informed decisions for clients and gives them something to celebrate about when things go off without a hitch.”

MW_Customer-Story-Brochure-Archrival.pdf

Archrival

Archrival is a U.S. based youth culture agency that reinvents how brands connect with and win the hearts and minds of young adults, teens to twenty somethings. The beating heart of what they do: creative built on the approach that human-powered marketing places influential and motivated advocates at the center of a business’s most important goals. Through its human-centered approach to insights, influence, and creativity, Archrival has masterminded true brand movements across a variety of industries including retail, sports, CPG, gaming, activism, entertainment, hospitality and travel.

Learn how Archrival is using Meltwater to drive human-powered marketing through the use of social, consumer and influencer intelligence.

Archrival - Meltwater Customer Story

How Archrival utilizes social, consumer and influencer intelligence for human-powered marketing

Challenges

It is clear from the data that UGC on social networking sites drives the desire to purchase. We are hypothesizing that the contribution in this area will indirectly lead to sales.

Introduction of Sapporo Breweries, Ltd.

Introducing Social Listening

It is a good result that our efforts have been well received and the number of employees sensitive to social networking has increased.

Implement consumer insight tools

Request from Sapporo Beer

How we can further assist you in the future

We have been working with Sapporo Breweries, Ltd. since 2011. Since 2020, the company has been using Radarly to acquire and analyze consumer insights.

Meltwater's Customer Case Study: A well-established beverage brand's use of consumer insights for multi-brand marketing

Case Study: Meltwater x Sapporo Breweries, Ltd.

Unraveling Consumer Insights from AI-based Image Analysis and Using Them for Marketing

Sapporo Beer

Generate global media coverage to gain brand recognition

Utilize data for developing a communication strategy

"We needed a solution that enabled the corporate communications team with actionable intelligence on what's trending across the domains, technologies, industries, geographies that are relevant to Aranca. This input is critical for us to feed into our content development and marketing program, to brief the analyst teams on content ideas to develop and for the marketing teams to identify channels and audience to target for amplification of the content."

MW Case_Aranca_IN.pdf

Founded in 2003, Aranca is a global research, analytics and advisory firm empowering decision makers from Fortune 500 companies, financial institutions, and high potential start-ups with intelligence and insights to make better business decisions. They enable this by bringing to play the right mix of the best data, the best methodologies, and the best talent to build a Custom Intelligence Blueprint for their clients.

Read this customer story to learn how Meltwater media intelligence helps Aranca gain thought leadership & manage communications.

Meltwater Customer Stories: Aranca

Aranca

Track and report daily on everywhere the .club domain appears in the media

Identify journalists by keyword, beat, location, and outlet, and personally
reach out to them

Showcase individual members and fuel further interest as the .Club marketplace grows

"In addition to using Meltwater for an industry report, the regular .Club reports we receive are a great way of leveraging all of the valuable aspects of the Meltwater platform."

Club.pdf

.Club Domains was created to operate the .club top-level domain (TLD). Since .Club's launch in 2014, the owners have been committed to building a community around it, and today boast over 125,000 active websites and 1.2 million registered names. In
2017 they chose Meltwater to help them continue growing their membership.

How Club Domains uses Meltwater to identify, target and connect with qualified journalists, and track and report on media mentions. Read on.

Club Domains Customer Story

It's All in the Name

Club Domains

Monitor across all media types and engage with the media from a single platform

Increase university outreach and grow brand recognition globally

Keep their community informed and
engaged

"The clips from our previous provider weren't reliable, as coverage was consistently missed. We still had to manually search for stories we could share."

"Our goal is to better listen to our community and know what they care about. Using Meltwater not only keeps us informed, but it allows us to interject our thought leaders into the conversations where they can make the biggest positive impact for ODU."

Meet Old Dominion University.pdf

Norfolk, Virginia's Old Dominion University (ODU) is a forward-focused research university that values entrepreneurship and innovation with initiatives that contribute nearly $2.1 billion to the economy. Its communications team uses Meltwater for outreach, monitoring, and social engagement.

Meltwater provides Old Dominion University with opportunities for university experts to speak on trending topics in the media.

Old Dominion University - Meltwater customer story

How Old Dominion University grows its global student community

Old Dominion University

Surface industry-relevant content, while filtering out the noise

Free up the bandwidth needed to identify new growth opportunities

Pull retroactive content to learn from past industry mishaps

"We've seen direct time savings by relying on Meltwater's twice daily feeds, instead of manually scouring for news article. The news I receive through Meltwater is reliable, and I no longer feel the need to open up the top two or three publications each morning because I know Meltwater has me covered."

"A lot of companies make you pay extra for customization, like additional users, retroactive searches and reporting, posting to social channels, or even number of consultancy meetings. Meltwater offers all of this at a flat rate. Their all-inclusive service reassures us there's no hidden agenda."

Meet  DNV GL Healthcare.pdf

DNV GL Healthcare, a business unit within DNV GL, serves the global healthcare community by providing hospital accreditation. The initials stand for Det Norske Veritas, or 'the Norwegian truth,' which guides their pursuit to safeguard life, property, and the environment. They rely on Meltwater for critical industry insights.

Meltwater helps DNV GL Healthcare receive personalized guidance for optimizing their media strategies.

DNV GL Healthcare - Meltwater customer story

How DNV GL Healthcare manages risk and reputation with real-live media monitoring and social listening

DNV GL Healthcare

Accommodate more than 30 clients with accurate media monitoring and timely alerts

Make use of automation to schedule and publish across multiple social platforms

Pitch more strategically by identifying the most qualified and receptive journalists

"We started out with a competing product, but we grew pretty quickly. We needed a larger media platform that was a lot more accurate, up-to-date, and quick and efficient."

"We really need to be strategic when pitching, so we love the fact that we can search by keyword, by beat, and by area."

MW_Customer-Story-Brochure-Chizcomm.pdf

ChizComm Ltd is a full-service marketing communications agency providing PR, events, digital, and media buying services to more than 30 clients. With offices in Canada and the US, they're valued by their clients for the quality of their ideas and their strategic guidance. Meltwater is a vital source of their intelligence.

Read this customer story to find out how Meltwater helps ChizComm build relationships with leading journalists both at home and abroad.

ChizComm - Meltwater customer story

What's the Big Idea?

ChizComm

Become a better agency partner to each of their clients

Identify new business and growth opportunities for their clients

The Naga way of delivering value

Over at Naga DDB Tribal, we're big on making measurements actionable. Meltwater complements our data suite by providing us with a sense of the "why" behind what we're seeing on our brand and competitive trackers, allowing us to maximise learnings and provide clients with clear implications.

Meltwater helps Naga explore and analyse consumer behaviour

Before Meltwater, it was a constant challenge being able to accurately predict which cultural trends were likely to become widespread, especially in a fragmented and demographically diverse market like Malaysia

MW_Customer-Story-Brochure-Naga.pdf

Why Naga made a Meltwater decision

Turning brands into legacies is a tall order for any agency. As a full-service advertising agency in Malaysia, Naga DDB Tribal (Naga) has the added challenge of operating in a truly multicultural marketplace.

With the population split between Bumiputera, Chinese and Indian ethnic groups and their corresponding languages, tracking brand sentiment can be difficult. That's one of the main reasons Naga selected Meltwater to help them gain a deep understanding of businesses and consumers in a culturally diverse environment.

Malaysian advertising agency Naga DDB Tribal uses Meltwater to understand a fragmented and diverse marketplace.

Naga DDB Tribal — Meltwater Customer Story

How Naga DDB Tribal analyzes consumer behaviour to build marketing campaigns

Naga DDB Tribal

Understand conversations happening in Mainland China

Quickly understand demographic data to help with selection

“[Meltwater’s Social Influencer] tool met our expectation in accelerating and simplifying the influencer activation process.”

MW_Customer-Story-Brochure-BonPar.pdf

Digital Business Lab works broadly with Financial Services and Beauty industries, offering clients end-to-end social media solutions and strategy in Hong Kong. The agency’s expertise lies in social media, and approaches challenges with creativity and agility. With the team’s expert knowledge and experience in digital business, they provide pragmatic, affordable and business-centric solutions to clients.

Read this Meltwater case study with client Bon Parfumeur / DBL to understand how they are accelerating influencer activation to boost their business.

Meltwater x Bon Parfumeur / DBL

Accelerating Influencer Activation

Bon Parfumeur / DBL

Improve their understanding of mental health in APAC

MW_Customer-Story-Brochure-TrueNorth.pdf

Insights with Impact

True North is a Cambridge, MA based Medical Affairs consulting firm which works with emerging biotech and pharmaceutical companies, helping with AI-driven insight generation, digital biomarkers, digital health, and stakeholder planning.  One of the services offered by True North is ‘Voice of the Patient’ research, which helps ensure that patient perspectives are represented in research & clinical studies.

Read this Meltwater customer story to learn how True North uses Meltwater to uncover patient trends. Meltwater Healthcare Customer Story.

True North — Meltwater Customer Story

How True North Enhances Patient Care with Social Intelligence

True North

Track media coverage and the effectiveness

"It was all very anecdotal, we knew we could do better."

MW_Customer-Story-Brochure-TenGroup.pdf

The Ten|10 Group is a boutique marketing and communications firm based in Denver, Colorado. Though small in stature, the firm punches above its weight, in only eight years it has become the communicator of choice for many large, privately held energy
companies. Ten|10 recently adopted Meltwater to highlight the successes of its distinguished clients.

Learn how Meltwater analytics helps Ten|10 generate quarterly reports for their clients automatically.

Meltwater Customer Story: Ten|10 Group

Ten as in Tops

Ten|10 Group

"With constant help from the Meltwater team, we transitioned with ease in terms of onboarding and account setup inspite of the remote location. The team is proactive and responds to issues swiftly; this helps me maintain my relationship with my clients, ensuring an uninterrupted and pleasant experience with us and with Meltwater."

MW_Customer-Story-Brochure-360365.pdf

Integrated 360365 is a digital marketing agency based in Mumbai, India. With a team of creative professionals, they focus on providing custom solutions to many reputable brands and companies across marketing, PR, strategy, technology and E-commerce domains. Integrated 360365 leverage Meltwater for Livpure, a well-known manufacturer of water purifiers which delivers superior products for home and commercial use across India.

Learn how the Meltwater Media Intelligence platform helps Integrated 360365 improve their productivity & develop robust reporting.

Meltwater Customer Stories: Integrated 360365

Integrated 360365

"Often conversations happening are not the conversations that need to happen for people to find better resources or achieve better outcomes. Meltwater helps us identify the conversations taking place, understand how our clients can participate effectively to add to the discussion, and identify conversations not yet taking place that pose a whitespace to own across social."

“The greatest value that Meltwater has been able to provide us is the understanding of our audiences and some of the nuances that can come out of looking at real world conversations, as well as the human side of that customer understanding versus it being all ones and zeros.”

MW_Customer-Story-Brochure-GTO.pdf

Download Greater Than One's success story

Greater Than One

Greater Than One is one of few truly independent agencies specializing in the healthcare space. As a full-experience agency, Greater Than One aspires to make the healthcare industry and people better through a customer-centric, people-first approach to marketing. At the heart of their programs exist three pillars: better content, context, and connections. Through a convergence of media (context), communications (content), and technology (connections), Greater Than One aims to motivate and change customer behavior and create better outcomes for the future.

Learn how How Greater Than One uses social listening and consumer intelligence to fuel their people-first approach to healthcare marketing.

Greater Than One - Meltwater Customer Story

How Greater Than One uses social listening and consumer intelligence to fuel their people-first approach to healthcare marketing

"We were limited in the insights we could offer clients with our previous tool, we wanted to be more on top of things so we could react faster and offer better guidance."

MW_Customer-Story-Brochure-Hughes.pdf

Hughes Agency is a full-service public relations, marketing, and advertising agency with decades of experience delivering measurable results for consumer, lifestyle, and corporate clients.

See how The Hughes Agency relies on Meltwater to capture every media mention, monitor reactions, and respond in real-time.

Meltwater Customer Story: The Hughes Agency

Building Trust by Managing the News

The Hughes Agency

The real value of our relationship with Meltwater is that sense of partnership. Every person I have worked with at Meltwater over the last 5 years has wanted the best for us and what’s best for our clients. That’s why it's been such a powerful and strong relationship."

Watch: Cannings Purple

MW_Customer-Story-Brochure-CanningsPurple.pdf

Meltwater works with Cannings Purple to provide up-to-date information on the latest trends and industry insights

Case Stories