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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Understand the perception and reputation of BIC across all geographies

Provide curated qualitative insights to leadership on an ongoing basis

“Using Meltwater has allowed us to show the leaders of the company the impact and value that PR brings. Having the qualitative data to reinforce the value of communications — and the value of our strategy — with trackable data monthly has been really helpful.”

Challenge

“With Meltwater we truly have this global snapshot and everything is flowing through one process, one system. We feel confident that, yep, this is capturing everything we need.”

Solution

BIC-CustomerStory.pdf

Summary

Interested in learning how Meltwater can help you? Fill out the form to learn more

BIC is a family-owned company listed on the Paris Stock Exchange and a world leader in stationery, lighters, shavers, and promotional products. People around the world use BIC’s products on a daily basis, and the organization wanted to better understand what consumers were saying about the products they used online. The company had never monitored sentiment or online mentions to gauge consumers’ perceptions of BIC, which is why the organization turned to Meltwater.

To understand how BIC and its products were perceived in the market, the company had conducted one-off surveys. However, surveys have their limitations. To get an unfiltered view of consumers’ thoughts around the brand and the company’s products on a global scale, BIC turned to social listening and media monitoring as a way to collect this information. By looking at what people and the media were saying about BIC online or in the news, the team thought that they’d be able to capture a more complete picture of how their reputation looked than one or multiple surveys could.

How BIC manages campaign reporting for its global brands and conducts reputation analysis using Meltwater media monitoring.

Meltwater Customer Stories: BIC

How BIC implemented global alignment around reporting and brand monitoring

“We use Meltwater for every campaign. We would not have successful media campaigns without a tool like Meltwater.”

Berrett-KoehlerCustomerStoryPDF_061825.pdf

About Meltwater

Berrett-Koehler Publishers is an independent, mission-driven publishing company focused on inspiring personal, organizational, and societal transformations. In operation for over 30 years, it boasts a wide catalog of nonfiction titles, distributed through Penguin Random House, that span business, leadership, self-improvement, and social change. As it works to produce books and ideas that help create a better world for all, Berrett-Koehler Publishers relies on Meltwater to power its publicity operations.

Discover how Meltwater’s media relations solution helps Berrett-Koehler Publishers track media coverage, tailor outreach, and support authors with PR workflows.

How Berrett-Koehler Publishers Maximizes Impact with Meltwater

Berrett-Koehler Publishers

Strategize around real-time competitive intelligence

Consistently quantify and communicate media results

“Meltwater helps us focus on the things that matter most to our communications objectives and the stories that are critical for us to tell.”

Asana - Meltwater Customer Story.pdf

Get in touch to learn more

Asana knows all about getting things done efficiently. As an industry-leading work management platform, it helps organizations orchestrate their work, from small projects to strategic initiatives. But as the company continues to serve more complex enterprise customers, it requires a media intelligence solution that can provide data to help support compelling stories highlighting how Asana enables the world’s organizations to achieve their most ambitious goals. 

Asana leverages Meltwater to monitor the rapidly evolving media landscape and gather insights to fuel media strategy around product launches, corporate messaging, and brand reputation.

Read this customer story to discover how Asana uses Meltwater to optimize their social media monitoring and camapign reporting.

Asana — Meltwater Customer Story

How Asana Uses Meltwater to Master the Media Landscape

Asana

Establish a methodology for identifying influencers that aligned with creative concepts

Use True Reach to estimate influencer potential and have data-driven conversations with clients

Beat campaign performance predictions by integrating performance metrics and audience sentiment

AKQA is an international agency that combines creativity and technology to design seamless brand experiences that create valuable and long-term connections between brands and people.

Read this customer story and discover how creative agency AKQA generated 4M impressions in one day using the Meltwater Suite.

AKQA x Meltwater Customer Story

Creative Agency AKQA Generates 4M Impressions in One Day

AKQA

“As a newer company, we continue to reach into new markets and without Meltwater it would be quite hard to even understand where to begin.”

Akind Customer Story (1).pdf

Do more in less time

Fine jewelry brand Akind creates jewelry that people can feel good about, using sustainable materials and partnering with factories committed to ethical methods and exceptional craftsmanship. From recycled gold to lab-grown diamonds, Akind’s products are built not only to last forever, but to reduce the footprint they leave behind.

Read this customer story to learn how fine jewelry brand Akind uses Meltwater to boost productivity by 100%.

Akind - Meltwater Customer Story

With streamlined campaign management

50% time savings

How Akind uses Meltwater to double its marketing productivity

Akind

“By putting an immediate track on topics as they emerge, we can demonstrate how rapidly the Australian media is running with a story and quickly get our spokespeople out there to keep Australians informed about the situation.”

The Solution

ANZ World Vision Case Study (April 22).pdf

Meltwater helps World Vision Australia to:

Related Items

As a much-loved household name charity doing good work around the globe, World Vision Australia needs to be able to respond quickly to emerging crises. It also plays a critical role providing credible information to the Australian public and media from “on the ground”. 

To do that effectively, World Vision Australia needs an outstanding communications tool that is available 24 hours a day, seven days a week.

Read this case study and learn how World Vision stay ahead of humanitarian crises through their media intelligence partnership with Meltwater ►

Read World Vision's Meltwater Customer Story

How World Vision is tracking and monitoring crises around the world through Meltwater

World Vision

Perform multiple functions from a single platorm

"It's a platform that does everything that I need! It's not too difficult and onerous for me to use...Having the newsletter functionality is a real bonus...I used to spend hours selecting the articles that were relevant to us and that were not. Whereas with Meltwater, it takes me about ten minutes. "

MW Case Study - Offshore Renewable Energy Catapult (1).pdf

The Offshore Renewable Energy Catapult is the UK's leading technology innovation center for offshore wind, wave and tidal energy.

Read this case study to learn how the Meltwater Media Intelligence Suite supports Catapult Renewable Energy to measure the performance of their brand.

Meltwater Customer Stories: Catapult Renewable Energy

Catapult Renewable Energy

Keeping across developments in the education sector in every state in Australia is a major challenge, says imageseven Managing Director Andrew Sculthorpe. It was critical that media and social monitoring captured every mention of client schools and any important developments that might affect them.

Meltwater's media monitoring and social listening mean potential issues can be spotted before they become a problem. The platform also allows the schools to monitor how effective their own marketing and communications strategies are. This, in turn, provides proof of concept for imageseven, as it reinforces the communications strategies they’ve developed for each school.

imageseven is able to provide monthly reporting to their clients, distilling the information into easily consumable formats through Meltwater’s dashboards and newsletters. These pull together mentions and give summaries to each school of the value and impact of imageseven’s services.

The imageseven team said the fact any member of the team could talk to someone at Meltwater, whenever they needed to, was a huge (and much appreciated) benefit.

“It’s reassuring to know that there are real human beings, here in Australia, who are approachable and who can proactively help. It feels like a proper business partnership. Our Meltwater account manager is a part of our team. The humanisation of this digital service gives great peace of mind.”

Staying Ahead

MW_Customer-Story-Brochure-Image7.pdf

Meltwater helps imageseven to:

As an integrated marketing and communications agency working with dozens of independent schools across Australia, imageseven needs to be well informed not just about news and opinions mentioning their often-prestigious clients and their reputations but also about trends, issues and public sentiment affecting the sector as a whole. 

To do that effectively, imageseven needs a versatile, customisable communications tool that enables them to react in real time — sometimes before their clients even know there’s a problem.

Discover how imageseven stays on top of public reputation in the education sector through Meltwater.

imageseven - Meltwater Customer Story

How imageseven uses data to manage its clients' reputations and gauge public sentiment

imageseven

Fifty Acres wanted a simple solution: a hub of information that could be accessed whenever it was needed, by any member of the team, no matter where they were.  The Fifty Acres team works remotely, so this was a key consideration.

Fifty Acres uses Meltwater for research, monitoring, outreach and media releases. Meltwater’s solutions play a critical role helping Fifty Acres determine where it’s best to pitch stories to have the best chance of success and the maximum impact.

Visual reporting tools, with dashboard options including pie charts and graphs, mean Fifty Acres can aggregate important data into one aesthetically pleasing place to demonstrate their effectiveness to clients.

“If I can show a client a Meltwater dashboard, which is interactive, then that is so much more immediate than me showing them an Excel spreadsheet of the coverage they’ve got over the last week."

AU_Fifty Acres (April 22).pdf

Meltwater helps Fifty Acres to:

As a full-service communications agency focused on helping not-for-profits create change, Fifty Acres needed a tool to track the national conversation on a variety of important topics, help their clients shift and lead those conversations by engaging with stakeholders, government and the media, and then, finally, demonstrate just how effective their efforts had been.

Discover how Fifty Acres communications agency use media intelligence to drive not-for-profit strategy.

Fifty Acres- Meltwater Customer Story

How Fifty Acres uses social data and consumer insight to win new clients

Fifty Acres

Gain complete visibility into print and online media coverage

Identify, target and connect with qualified journalists and media

Generate real-time reports that measure effectiveness
and inform strategy

"The ability to pinpoint coverage on a heat map with a single click, show year-over-year analysis, and benchmark sentiment from state to state was just the tip of the iceberg, Meltwater is really at the forefront and continues to evolve with the ever-changing needs of the media market."

American Wind Energy Association.pdf

American Wind Energy Association (AWEA) is the national trade association representing the interests of America's fastest growing
energy sector. Their employees work with hundreds of member organizations to drive wind energy demand and make it increasingly
cost-competitive. AWEA relies on Meltwater for media outreach, monitoring, and metrics to continually refine their communications.

How American Wind Energy Association uses Meltwater to Identify, target, and connect with qualified journalists and media. Read on.

American Wind Energy Association

Wind Power

Meltwater supports INCAE’s objectives by improving visibility, strengthening reputation management, and enabling faster, better-informed decisions based on reliable data and insights.

NCAEBusinessSchool–CustomerStory.pdf

Instituto Centroamericano de Administración de Empresas, or INCAE, is a leading business school in Latin America, focused on developing globally competitive leaders with a deep understanding of the region. In addition to its academic programs, INCAE works through specialized centers and endowed chairs that generate applied research, inform public debate, and promote sustainable economic and social development.
INCAE actively measures and communicates impact through these centers and chairs, ensuring that academic knowledge translates into real-world relevance for business, policy, and society.
To support this mission, INCAE relies on Meltwater to centralize media monitoring, strengthen reputation management, and enable data-driven decision-making across public relations and marketing.

Discover how INCAE increased productivity by 40–50% and cut reporting time by 70% using Meltwater’s media intelligence and social listening tools.

How INCAE Uses Meltwater to Strengthen Reputation and Power Data-Driven Communications

40–50% increase in productivity

70% decrease in time spent on reporting

INCAE

Meltwater has streamlined the way I manage media monitoring and reporting, making it easier to stay informed and responsive in a fast-moving communications environment.

Meltwater CRW Customer Story.pdf

West Virginia International Yeager Airport (CRW) always aims to reach new heights. As the state’s busiest commercial airport and one of the region’s primary gateways to far-off destinations, it continuously works to serve the needs of its passengers and community. To further that mission, CRW’s communications team requires an always-on understanding of public sentiment, as well as clear ways to demonstrate impact to leadership and stakeholders. It relies on Meltwater to centralize media monitoring and streamline executive reporting, while turning earned media data and social media insights into strategies that soar.

From PR tracking to award wins, Meltwater helps Yeager Airport measure impact and drive results that soar.

How West Virginia International Yeager Airport Uses Meltwater to Measure Impact, Strengthen Visibility, and Win Awards

1,600+ traditional media mentions
Captured across national, regional, and local outlets

More than 140x growth in social media mentions
Across owned and earned conversations

West Virginia International Yeager Airport (CRW)

Track campaign impact nationally and across target markets

Discover and engage with broader audiences

Supercharge social, digital and traditional media strategies

“Meltwater is cutting-edge and gives us a lot of insight into where the world is going, helping us get the word about UNCF out even further.”

UNCF-customer-story.pdf

Next-Level Strategies

UNCF (United Negro College Fund) knows a thing or two about having impact you can prove. Since its inception in 1944, the organization has been a force for expanding students of color’s access to higher education, helping double the number of minority students attending college in the United States. 
From awarding more than 10,000 scholarships each year to supporting 37 historically Black colleges and universities (HBCUs) across the country through funding and research, the organization has a long track record of getting results. So as UNCF’s branding, marketing and communications department works to optimize their own impact, they look to the numbers — not guesses or gut feelings. That’s why UNCF relies on Meltwater for the data it needs to track, analyze and optimize its strategies.

See how United Negro College Fund (UNCF) uses Meltwater insights, media intelligence, and social listening to refine strategy, track results, and expand reach.

Learn How United Negro College Fund Uses Meltwater Insights

How UNCF Uses Meltwater to Fuel Its Success

UNCF

Meltwater Customer Story: UNCF

Monitor brand conversations across Indonesia’s media landscape.

Detect and address reputational risks before they escalate.

Align PR, digital, and brand teams around unified intelligence.

Deliver data-backed insights that inform strategic decisions.

"It enables us to see how our brands are being discussed, how campaigns resonate, and how quickly we can respond to emerging topics."

Kalbe Nutritionals_Case Study.pdf

Kalbe Nutritionals is a division of Kalbe Farma, which was established in 1966 and is one of the biggest public pharmaceutical companies in Southeast Asia. Kalbe Farma has more than 49 subsidiaries and 14 international-standard production facilities supported by about 16,000 employees in 71 branches throughout Indonesia. The company has been listed since 1991. Kalbe Nutritionals has a complete range of products that are important for people’s health at every stage of life, including Prenagen, Morinaga, Zee, Hydro Coco, Fitbar, Entrasol, Diabetasol and Nutrive Benecol.

Kalbe Nutritionals is a division of Kalbe Farma, which was established in 1966 and is one of the biggest public pharmaceutical companies in Southeast Asia.

Kalbe Nutritionals — Meltwater Customer Story

How Kalbe Nutritionals has used Meltwater to move from fragmented brand monitoring to a unified, data-driven strategy that powers decisions across the organisation.

Kalbe Nutritionals

Monitor influencer marketing strategies and campaigns.

More efficient and effective reporting for both clients and the agency.

Work more efficiently, simply, and effectively as a team.

"Having data you can rely on is essential not only for reporting, but for planning and developing campaigns, too. You need accurate benchmarks so you can see and demonstrate results and be able to make the right changes as you go, to ensure an optimum outcome. It all comes back to the data."

The Huddle Room_Case Study.pdf

The Huddle Room is a Philippines-based growth advertising, marketing, and communications agency that works with some of the world’s biggest brands, including BMW, Krispy Kreme, and San Miguel Brewery International. 
The agency promises its clients a “growth approach” that yields effective and efficient marketing campaigns. Founded in 2013, the agency specialises in media planning and buying, digital media, activations and events, PR, marketing communications, and creative design.

The Huddle Room takes pride as the country’s premier growth agency that does a lot of work in social and influencer marketing.

The Huddle Room — Meltwater Customer Story

How the Huddle Room used Meltwater to reliably inform strategies, content creation, and campaigns, and efficiently monitor and react to online sentiment.

The Huddle Room

Monitor media comprehensively across all channels

Generate reports to make better decisions

“It was not easy to track our brand and communication performance and industry trends across various media channels such as news outlets, blogs, and social media,” he said. “We needed to know what opportunities were there to manage brand reputation or engage with important discussions with our target audiences.“

“We receive real-time alerts to assist us with social media and online brand and reputation management, every result comes with sentiment indication that helps us analyse how people are feeling about our brand.“

Hugosave Case Study.pdf

Hugosave is the first personal wealth and savings app in Singapore, helping its clients spend smarter, save more and invest diligently. Its popularity has boomed, with more than 90,000 people becoming clients in the three years since the app was launched.

With such rapid growth, Hugosave needed a comprehensive media monitoring tool to help it track the performance of both its brand communications and industry trends across a wide variety of media channels.

Hugosave is the first personal wealth and savings app in Singapore, helping its clients spend smarter, save more and invest diligently.

Hugosave — Meltwater Customer Story

Learn how Meltwater helps Hugosave track the performance of both its brand communications and industry trends across a wide variety of media channels.

Hugosave

“With Meltwater’s integrated PR and influencer marketing dashboard, we’ve built a single source of truth that not only proves real time KPIs, including ROI, but also empowers our teams to spend less time on manual reporting and more time on strategy, creativity, and storytelling”

Radisson Hotel Group Meltwater Customer Story.pdf

As a global leader in hospitality, Radisson Hotel Group aims to be the first choice for guests seeking memorable moments and genuine experiences. Its communications team helps drive growth by ensuring each of the group’s more than 1,500 hotels across Europe, the Middle East, Africa, and Asia Pacific can reach their target audiences. Radisson Hotel Group uses Meltwater to power its PR and influencer marketing operations, ensuring its far-flung teams can work in alignment and quantify value, saving time and resources in the process. 

Learn how Radisson Hotel Group used Meltwater to redefine how it measures and showcases the impact of PR and influencer marketing.

How Radisson Hotels Used Meltwater to Slash Reporting Time by 33% a Month

33% monthly time savings on reporting
Across 40+ global and local PR and marketing teams


22% estimated influencer marketing value growth 
Compared to the previous year

How Radisson Hotels Used Meltwater to Slash Reporting Time by 33% a Month 

Radisson Hotel Group

centralise workflow of influencer marketing management

reduce time on performance data gathering process and monitored progress in real-time

successfully activate influencer profiles to increase product awareness and boost campaign strategies

“Utilising Meltwater’s advanced selection filters and performance metrics analysis, we were able to identify local profiles in our required languages with high engagement rate, to best leverage their authentic user-generated video content produced in local languages (Cantonese & English).”

MW_Customer-Story-Brochure-Talika.pdf

Outcome

Talika – a French beauty brand committed to developing innovative skincare in eye care, skincare, body care, and beauty devices, approached Digital Business Lab (DBL) to support promoting the anniversary limited version of their iconic product in Hong Kong. Penetrating a market that is already saturated with numerous imported beauty brands, DBL was challenged to identify the right format and target audiences to drive targeted online conversion.

Read this case study to understand how Meltwater helps Digital Business Lab work with Talika to find the right influencers for their campaigns

Talika x Digital Business Lab: Social Data Drives Beauty Marketing

From KOL Activation to Actionable Data

Talika / DBL

Identify influencers and monitor their content

Generate reports on marketing and communications success

"We measure success based on the quality of the articles, rather than the quantity. So, success for us looks like showing up in the right places, with the right messaging being conveyed. The reach of any campaign or any marketing activity is also more
important than the number of placements. We need to be able to look at the data that is coming in, in a quite detailed way."

ANZ Country Road Case Study (Nov 22).pdf

Impact

As an iconic Australian lifestyle brand, Country Road needs to be able to plan and monitor a wide range of marketing
activities, promotions and partnerships.

To do that effectively, it needs an exceptional communications tool that is available 24 hours a day, seven days a week.

Discover how Meltwater empowers Country Road to engage influencers and measure marketing impact in real time.

Country Road Boosts Brand Awareness with Meltwater

Measuring Marketing Performance in Real-Time

Country Road

Measure and track campaigns for more than 240 brands

Monitor mentions of ESG initiatives across 26 markets

“We don't just rely on traditional survey-based methodologies. We combine that data with insights from Meltwater’s social intelligence solution to have a more holistic understanding of what is impacting consumers and what is actually driving success for our brands.

PernodRicardCustomerStory.pdf

Pernod Ricard didn’t become a global leader in premium spirits by accident — the renowned company succeeds by staying ahead of consumer conversations, preferences, and trends. With a dedicated Consumer Insights team, it requires precise and efficient data analytics to drive innovation. Pernod Ricard uses Meltwater’s social intelligence solution to understand consumer, brands, and industry dynamics on a global scale.

Discover how Pernod Ricard uses Meltwater to bridge silos between teams and integrate fragmented data.

Case Stories

How BIC implemented global alignment around reporting and brand monitoring

How Berrett-Koehler Publishers Maximizes Impact with Meltwater

How Asana Uses Meltwater to Master the Media Landscape

Creative Agency AKQA Generates 4M Impressions in One Day

How Akind uses Meltwater to double its marketing productivity

How World Vision is tracking and monitoring crises around the world through Meltwater

How imageseven uses data to manage its clients' reputations and gauge public sentiment

How Fifty Acres uses social data and consumer insight to win new clients

Wind Power

How INCAE Uses Meltwater to Strengthen Reputation and Power Data-Driven Communications

How West Virginia International Yeager Airport Uses Meltwater to Measure Impact, Strengthen Visibility, and Win Awards

How UNCF Uses Meltwater to Fuel Its Success

How Kalbe Nutritionals has used Meltwater to move from fragmented brand monitoring to a unified, data-driven strategy that powers decisions across the organisation.

How the Huddle Room used Meltwater to reliably inform strategies, content creation, and campaigns, and efficiently monitor and react to online sentiment.

Learn how Meltwater helps Hugosave track the performance of both its brand communications and industry trends across a wide variety of media channels.

How Radisson Hotels Used Meltwater to Slash Reporting Time by 33% a Month

From KOL Activation to Actionable Data

Measuring Marketing Performance in Real-Time

How Pernod Ricard Uses Meltwater to Bridge Data and Team Silos

How CCGroup Uses Meltwater to Deliver Tangible Results for Clients

How The Jaunt uses Meltwater to build revenue-boosting partnerships

How Daimler Commercial Vehicles MENA Boosts Operational Efficiency with Meltwater