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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Stories — Meltwater

Keeping across developments in the education sector in every state in Australia is a major challenge, says imageseven Managing Director Andrew Sculthorpe. It was critical that media and social monitoring captured every mention of client schools and any important developments that might affect them.

Meltwater's media monitoring and social listening mean potential issues can be spotted before they become a problem. The platform also allows the schools to monitor how effective their own marketing and communications strategies are. This, in turn, provides proof of concept for imageseven, as it reinforces the communications strategies they’ve developed for each school.

imageseven is able to provide monthly reporting to their clients, distilling the information into easily consumable formats through Meltwater’s dashboards and newsletters. These pull together mentions and give summaries to each school of the value and impact of imageseven’s services.

Challenge

The imageseven team said the fact any member of the team could talk to someone at Meltwater, whenever they needed to, was a huge (and much appreciated) benefit.

“It’s reassuring to know that there are real human beings, here in Australia, who are approachable and who can proactively help. It feels like a proper business partnership. Our Meltwater account manager is a part of our team. The humanisation of this digital service gives great peace of mind.”

Staying Ahead

MW_Customer-Story-Brochure-Image7.pdf

Meltwater helps imageseven to:

Related Items

As an integrated marketing and communications agency working with dozens of independent schools across Australia, imageseven needs to be well informed not just about news and opinions mentioning their often-prestigious clients and their reputations but also about trends, issues and public sentiment affecting the sector as a whole. 

To do that effectively, imageseven needs a versatile, customisable communications tool that enables them to react in real time — sometimes before their clients even know there’s a problem.

Discover how imageseven stays on top of public reputation in the education sector through Meltwater.

imageseven - Meltwater Customer Story

How imageseven uses data to manage its clients' reputations and gauge public sentiment

imageseven

"The support from the Meltwater team was tremendous in terms of educating us on how best to use the platform. It's so easy to use —  all our digital managers grasped it immediately. We have been in contact with the Meltwater team through all possible means of communication including site visits and conference calls. Instant feedback is provided. Working with Meltwater is indeed more like having a partner than a third party supplier."

Solution

MW_Customer-Story-Brochure-Ogilvy.pdf

Summary

Ogilvy & Mather Namibia is a full-service advertising agency and partner of the largest marketing communications company in the world, WPP. Founded in 1996, Ogilvy Namibia has grown into a dynamic, 21-strong office that was awarded the African Excellence Award in the Corporate Advertising category for their commitment to outstanding PR, communications and marketing strategies. A few of their many clients include Checkers, Castle Lite, KFC and DSTV. Today, Ogilvy Namibia is recognized throughout the continent as leaders in innovative thinking, brand insight and marketing thought.

Read this case study to learn how the Meltwater Media Intelligence Suite supports Ogilvy optimise reporting by staying up-to-date with trends.

Meltwater Customer Stories: Ogilvy

Ogilvy

Fifty Acres wanted a simple solution: a hub of information that could be accessed whenever it was needed, by any member of the team, no matter where they were.  The Fifty Acres team works remotely, so this was a key consideration.

Fifty Acres uses Meltwater for research, monitoring, outreach and media releases. Meltwater’s solutions play a critical role helping Fifty Acres determine where it’s best to pitch stories to have the best chance of success and the maximum impact.

Visual reporting tools, with dashboard options including pie charts and graphs, mean Fifty Acres can aggregate important data into one aesthetically pleasing place to demonstrate their effectiveness to clients.

“If I can show a client a Meltwater dashboard, which is interactive, then that is so much more immediate than me showing them an Excel spreadsheet of the coverage they’ve got over the last week."

The Solution

AU_Fifty Acres (April 22).pdf

Meltwater helps Fifty Acres to:

As a full-service communications agency focused on helping not-for-profits create change, Fifty Acres needed a tool to track the national conversation on a variety of important topics, help their clients shift and lead those conversations by engaging with stakeholders, government and the media, and then, finally, demonstrate just how effective their efforts had been.

Discover how Fifty Acres communications agency use media intelligence to drive not-for-profit strategy.

Fifty Acres- Meltwater Customer Story

How Fifty Acres uses social data and consumer insight to win new clients

Fifty Acres

"First, it gives us the reach, engagement and sentiment data that we're looking for, above and beyond our own channels. We're not just interested in understanding how our own posts perform, we want to know what the larger conversation looks like. Second, with the automation, we are able to automatically pull data into our own internal dashboards, which is incredibly valuable from a time perspective."

MW Case Study - Google.pdf

Google is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, search engine, cloud computing, software, and hardware. Their mission is to organize the world's information and make it universally accessible and useful.

Read this case study to learn how Meltwater supports Google with tracking the global impact of their brand via social media analytics.

Meltwater Customer Stories: Google

How Google measures its global footprint

Google

“By putting an immediate track on topics as they emerge, we can demonstrate how rapidly the Australian media is running with a story and quickly get our spokespeople out there to keep Australians informed about the situation.”

ANZ World Vision Case Study (April 22).pdf

Meltwater helps World Vision Australia to:

As a much-loved household name charity doing good work around the globe, World Vision Australia needs to be able to respond quickly to emerging crises. It also plays a critical role providing credible information to the Australian public and media from “on the ground”. 

To do that effectively, World Vision Australia needs an outstanding communications tool that is available 24 hours a day, seven days a week.

Read this case study and learn how World Vision stay ahead of humanitarian crises through their media intelligence partnership with Meltwater ►

Read World Vision's Meltwater Customer Story

How World Vision is tracking and monitoring crises around the world through Meltwater

World Vision

Monitor media coverage of the brand globally

Track the effectiveness of PR campaigns against KPIs

"The dashboard feature allows us to compare regions, competitors, other thought leaders, and so on. We can even get year-on-year comparisons of the coverage we’re receiving — whether that’s in Malaysia, China, Australia, New Zealand, or anywhere else in the world"

HKESGC_Juwai IQI Case Study (August 22).pdf

Solutions

For property buyers and developers in 20 countries around the world, Juwai IQI is the go-to real estate platform and agency network. The company has more than 25,000 agents in its IQI network and runs the  platform for international property, Juwai.com, as well as the Asia-wide portal, Juwai.asia.

With operations all over the world and media coverage in more than two dozen countries, Juwai IQI’s PR & Communications team needed an exceptional communications tool to help it monitor the media conversations around its brand and inform the delivery of effective, targeted public relations campaigns.

Juwai IQI is Asia's global real estate technology group that powers property transactions and ownership locally and globally. Juwai IQI transacted more than 31,000 properties in 2021 and advertises US$4 trillion of property from 111 countries. The company also generates 12.9 million monthly engagements.

Read this case study and discover how Juwai IQI uses Meltwater to maximise the efficiency of their PR & Comms Team.

Juwai IQI - Meltwater Customer Story

Maximising the Efficiency of its Global PR & Comms Team

Juwai IQI

Enhance evaluation of marketing strategies based on product review insights

Identify key positive or negative product sentiment through analytics

Significantly reduce times on reporting and identifying key trends in the market

“It's important to have a broad understanding of what people are saying about your company. Sometimes, a negative review is helpful because that opinion is telling you something important which you might not have encountered before, and this gives us as a company the opportunity to deliver better products.”

[HK] Mentholatum Case Study (Dec 21) (1).pdf

Consumer healthcare products company Mentholatum has been at the heart of the growing wellness movement in the Asia Pacific region since 1983. Part of the Rohto Group, the company’s distribution spans across the world, including China, Singapore, and the Philippines in the APAC region. Their operations include various divisions overseeing marketing, wholesaling and distribution of its products.

Read this case study and discover how Metholatum uses Meltwater to adopt a more customer centric approach. Learn more ►

Mentholatum - Meltwater Customer Story

Adopting a More Customer-Centric Strategy

Mentholatum China

The starting point

"My absolute favorite Meltwater feature is the RSS feed, which was specially developed for GoStudent. I think it can be a game-changer for many other data-driven companies. Analysis and insights derived from Meltwater are extremely useful for me."

The challenge

The solution

4 Questions for GoStudent's PR & Communications Manager, Gwendolin Glück

GoStudent is a marketplace where students (and their parents) can find and engage with one-to-one video-based tutors in a variety of subjects. Their mission is to build the world's #1 global school by precisely analyzing individual student needs, then matching the child with the perfect digital tutor. A tailor-made learning plan is then created while making sure lessons are always creative and interactive!

Read this case study to discover how Meltwater has helped GoStudent improve efficiency and enhance PR reporting. Learn more ►

Meltwater Customer Stories: Meet GoStudent

How GoStudent automated media reporting with Meltwater

GoStudent

Analyze media coverage across 40 countries in 21 languages

“Meltwater has capabilities that truly no other tool in the industry has, from the ability to have simultaneous workflows from different markets in different time zones to AI capabilities to Insight Reports. There's just so much that you can get out of Meltwater that you can't get out of other tools.”

MW_Customer-Story-Brochure-IRC (1).pdf

More Insights in Less Time

The International Rescue Committee (IRC) is one of the largest humanitarian aid organizations in the world. To support its work of helping refugees in 40 countries around the world rebuild their lives, it uses Meltwater’s robust PR solutions to help it generate and sustain media attention on humanitarian crises and its work on the ground.

See how the International Rescue Committee uses Meltwater to keep global attention on humanitarian crises.

IRC — Meltwater Customer Story

40 PR and comms professionals aligned
Thanks to a single source of truth uniting teams in 7 countries across 3 continents

How the IRC uses Meltwater to keep global attention on humanitarian crises

International Rescue Committee

Customey story_IRC_V4

Manage 178+ influencers across all brand campaigns

Customer Story-Kreg Tool .pdf

Learn more

For Kreg Tool Company, making woodworking fun is vital to expanding its customer base. That’s why the brand partners with influencers who can make the art of woodworking more approachable while highlighting the Kreg product line’s range and ease of use. 

Kreg's influencer program is vital to attracting customers, so they need an efficient, scalable solution for managing their partnerships. The brand chose Meltwater’s influencer marketing solution so it could leave confusing spreadsheets behind.

Read this Meltwater customer story and learn how Kreg Tool used Meltwater to gain $17.8M in earned media value. Read now!

Kreg Tool - Meltwater Customer Story

$17.8m in Earned Media Value
With streamlined influencer marketing and social listening analytics

How Kreg Tool Used Meltwater to Gain $17.8M in Earned Media Value.

Kreg Tool

Obtain powerful analytics on social conversations and guide editorial choices.

Understand the real impact of their content strategy.

The Challenge:

The Solution:

"Audience is a tool that comes in addition to Explore that allows us to dig deeper into a subject that seems interesting to us. It allows us to understand what is being said about a brand. These hyper-powerful insights are crucial for story pitches.”

In Short

Brut. is a French digital-media firm founded in November 2016. It is a first-of-its-kind company that makes "socially conscious" news and videos for Gen Z and millennials with the goal of providing unfiltered information for people to form their own opinion.

Brut. uses Meltwater to understand the impact of their content marketing though social conversation analysis and audience data insights.

Meltwater x Brut. | Customer Story

How Brut uses consumer insights to inform its content strategy

Brut.

Case study Brut x Meltwater

Gain insights from local and global coverage and respond to media in real-time

Provide executives and senior engagement with high level reports to help inform
business strategy

Stay up-to-date with industry trends and news

"The increased functionality of themobile app has really rounded off a robust and ready-to-use at any time and on any device functionality set to allow me to always stay on top of sentiment and news. I have found local support and coverage has typically added great value in helping me better utilise the platform. Thanks Meltwater!"

2020 Olympus Case Study.pdf

Olympus is a world-leading manufacturer and distributor of high-quality optical, electronic and precision engineering products, for scientific, medical, industrial and consumer applications. Olympus’ mission is to have a profound and positive impact on society by making people’s lives healthier, safer and more fulfilling through their products and business activities.

Meltwater provides Olympus with high-level reports, monitors global coverage, and tracks industry trends

Using Real-time Insights to Inform Business Strategy

How Meltwater helps Olympus monitor local and global media coverage in real time

Olympus

Make an impact: Do a big job with a small team

Raise funds: Leverage PR and media monitoring to raise and track funds from donors

The Challenge

"The ease of use of all Meltwater features saves me time and money, allowing us to focus on our mission of telling the story of military and veteran families' stay at Fisher Houses."

“The solutions we tried prior to Meltwater were cumbersome tools - they didn't have the features we were looking for and were more expensive. From our first interaction with Meltwater, our expectations were exceeded. We had finally found an all-in-one tool that we could use for social media tracking, press release distribution, and reporting to donors. This is incredibly important to us."

Fisher House Foundation builds comfort homes where military & veteran families can stay free of charge, while a loved one is in the hospital. 

Since inception, the program has saved military and veterans’ families an estimated $547 million in out-of-pocket costs for lodging and transportation.

Fisher House Foundation also operates the Hero Miles program, using donated frequent flyer miles to bring family members to the bedside of injured service members as well as the Hotels for Heroes program using donated hotel points to allow family members to stay at hotels near medical centers without charge. The Foundation also manages a grant program that supports other charities and scholarship funds for military children, spouses, and children of fallen and disabled veterans.

Read this case study to discover how the nonprofit organization Fisher House Foundation uses Meltwater to save time and funds. Learn more ►

Fisher House Foundation - Meltwater Customer Story

How this nonprofit uses Meltwater to save time and money

Fisher House Foundation

Save thousands per year on the distribution of press releases

Refine strategies to surpass its competitors in share of voice and sentiment

“Meltwater knows what I need to know at the moment I need to know it and serves that information to me in the right channel — that's my favorite part.”

Meltwater Customer Story - CEX.IO.pdf

Get in touch to learn more

As a multi-functional cryptocurrency exchange serving five million customers worldwide, CEX.IO strives to be the platform of choice for blockchain financial traders. But raising brand awareness and exposure in the fast-moving days of a burgeoning industry is impossible without powerful media monitoring, intelligence, and engagement solutions. CEX.IO partners with Meltwater to get the breadth and depth of data the company needs to raise its global profile while cutting down on inefficient and expensive PR and social marketing workflows.

Discover how CEX.IO grew engagement and cut costs by switching to Meltwater for press release distribution and social media reporting.

CEX.IO — Meltwater Customer Story

How CEX.IO grew engagement and cut costs by switching to Meltwater

CEX.IO

Gain key insights from social conversations and news coverage.

Communicate with internal stakeholders about trends in breaking news.

Deliver first-in-class reporting about the brand's PR & Communications
activities.

“For me, Meltwater has given me the opportunity to show how communications can not only support our organisation but our purpose, our values, and our commitment to Australia with real, tangible insights.”

2021_AstraZeneca_Case_Study.pdf

Impact

AstraZeneca is a global biopharmaceutical company that has been operating in Australia for more than 60 years, providing medicines that transform the lives of people with different types of cancers, and chronic conditions such as diabetes, kidney disease, heart failure and respiratory diseases.

Read this customer story to discover how Meltwater enables AstraZeneca Australia to manage its global reputation and deliver first-in-class reporting.

AstraZeneca - Meltwater Customer Story

How AstraZeneca uses Meltwater to manage and measure its reputation on a global scale

AstraZeneca

"We partnered with Meltwater at a critical time when we were transitioning towards digital. The tool helped us become a socially responsive brand where other tools like Google Alerts used previously did not fulfill the overall objective in the right manner."

MW Case_Sodexo_IN.pdf

Sodexo deliver services across two main categories - Employee Benefits and Incentive & Rewards and Recognition. Having launched in India in 1997, Sodexo Benefits and Rewards Services is now a market leader in the meal benefits space. As a group, Sodexo provides access to a wide range of services that improve the quality of life of their consumers, promote work-life balance and increase employee motivation.

Read this case study to learn how the Meltwater Media Intelligence software supports Sodexo with facilitating digital transformation.

Meltwater Customer Stories: Sodexo

How data consolidation led to enhanced customer service for Sodexo

Sodexo

Make better, faster, more informed decisions

Optimise its marketing strategies for better results

Identify, verify and monitor influencer collaborations

"The lack of real-time alerts for potential viral content or competitor activities meant significant events were often only identified after they had occurred, reducing our ability to respond promptly."

"Meltwater just had so many of the product features we needed, like advanced analytics, real-time alerts,
and influencer identification. It’s the full suite of product features that really sets Meltwater apart from its competitors."

Uratex_Case Study.pdf

Uratex has been giving the men and women of the Philippines a good night’s sleep for more than half a century. But the mattress manufacturer’s marketing team was having sleepless nights finding, engaging, working with and monitoring the performance of its influencer campaigns.

Uratex Philippines needed a powerful communications tool that would allow it to identify influencers, measure their value and monitor their performance in real time to help build the brand’s visibility and reputation.

To monitor its influencer collaborations and make informed marketing decisions, Uratex Philippines turned to Meltwater.

Uratex Philippines Customer Story

Uratex Philippines

"It was very easy to get started with Meltwater. With around the clock support and guidance, we accomplished an optimum account setup for smooth automated functioning. Everything is with a touch of a button ensuring quick turn around times. Meltwater has allowed us to become more informed about our customers social media needs and responses. The service and after-sales support has been amazing from Bevan and Jess—  we consider them a part of our team."

MW Case Study_Vans_ZA.pdf

Vans Off the Wall was established in 1966 and has since turned into an iconic, Southern California based youth-culture inspired footwear, apparel and accessory brand of the conglomerate VF Corporation. They are a global brand with presence in more than 75 countries and over 600 retail locations. The brand is driven by creative self-expression brought to life from the world of art, music, sports and street culture.

Discover how Meltwater enables Vans South Africa to connect with influencers, optimise event execution and generate reports and measure ROI.

Meltwater Customer Stories: Vans ZA

How Vans revolutionized its approach to consumer insights

Vans

Track coverage, trends, and opportunities

Initiate, like, and retweet social content

"I've used Vocus and PR Newswire in previous jobs. What I like about Meltwater is that it's user-friendly, has an easier interface, and is an all-in-one platform."

ISRI.pdf

Ever wonder where ocean liners go to die? The Institute of Scrap Recycling Industries (ISRI) represents nearly 1,700 companies that take our used products - everything from boats to bottles- and give them new life. ISRI promotes education and awareness of recycling's role in our environment and economy. Meltwater plays a key role in their advocacy.

How Meltwater helps ISRI, Inc. track coverage and trends, identify top influencers, and engage with audiences on social media.

Meltwater x Institue of Scrap Recycling Industries, Inc.

Once Is Not Enough

Institute of Scrap Recycling Industries, Inc.

"We use Meltwater media monitoring as a research tool to ensure we remain on top of industry developments. Moreover, measuring online presence gives us a good indication of how far we've come and need to go in order to reach our goal."

MW Case Study - Global Marine Systems.pdf

Global Marine Systems is a specialist provider of installation, maintenance and repairs of submarine communications cables for the Telecommunications, Oil & Gas and Deep Sea Research industries. They are the leading provider of engineering and underwater services, responding to the sub-sea cable installation, maintenance and burial requirements. With a fleet of vessels and specialized sub-sea trenching/ burial equipment, Global Marine System a 165 year legacy in deep and shallow water operations.

Read this case study to learn how the Meltwater media intelligence software supports Global Marine Systems with keeping stakeholders informed.

Meltwater Customer Stories: Global Marine Systems

How Global Marine Systems monitors and manages its positive brand perception

Global Marine Systems

Tap into a community of industry professionals

“With Meltwater, you can really get to the heart of a subject — how people feel about it, how mentions have gone up, what the sentiment of a conversation is, where the conversations are happening. That's really valuable from a new business point of view.”

MW_Customer-Story-Brochure-EnergyPR.pdf

For nearly three decades, Energy PR has helped brilliant UK businesses get their voices out into the world. Offering a range of key services — from digital PR and media relations to content marketing and social media to insights and strategy — this small but mighty firm helps B2B and B2C organizations meet their business goals by using audience behaviors as the foundations for their strategies. This audience-centric approach — requiring quick access to actionable social and media insights — made Energy PR a perfect match for the data-rich Meltwater Suite. Here’s how our partnership has helped Energy PR get more client wins.

Read this customer story to learn how one small but mighty PR firm uses Meltwater to attract and retain new business.