United States

Thank you! A representative will reach out shortly.

Get in touch to hear how we can support your business—whatever the industry or vertical.

We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Stories — Meltwater

Gain complete visibility into print and online media coverage

Identify, target and connect with qualified journalists and media

Generate real-time reports that measure effectiveness
and inform strategy

Challenge

"The ability to pinpoint coverage on a heat map with a single click, show year-over-year analysis, and benchmark sentiment from state to state was just the tip of the iceberg, Meltwater is really at the forefront and continues to evolve with the ever-changing needs of the media market."

Solution

American Wind Energy Association.pdf

Summary

American Wind Energy Association (AWEA) is the national trade association representing the interests of America's fastest growing
energy sector. Their employees work with hundreds of member organizations to drive wind energy demand and make it increasingly
cost-competitive. AWEA relies on Meltwater for media outreach, monitoring, and metrics to continually refine their communications.

How American Wind Energy Association uses Meltwater to Identify, target, and connect with qualified journalists and media. Read on.

American Wind Energy Association

Wind Power

Keep up with key conversations and news items in real-time

Produce a newsletter to widen their reach

Identify relevant journalists and pitch stories that support their message

"I'm using Meltwater to create a newsletter informing journalists of what's going on in our world. This is helping us ramp up our advocacy effort."

Meet American Indian College Fund.pdf

The American Indian College Fund is dedicated to increasing the number of Native Americans with college degrees. Since 1989 the nonprofit has provided more than 131,000 scholarships and $193 million to support these ambitions. The College Fund uses Meltwater's all-in-one platform for media monitoring, media contacts, and news releases.

How American Indian College Fund uses Meltwater to identify relevant journalists, personalize pitches, and increase PR ROI. Read more.

American Indian College Fund

Investing in Native Students to Transform Lives

Monitor crises in real-time, on any device

Raise the profile of the PR team internally

"Crises can be misinterpreted, particularly on Twitter. There could be an influencer/ stakeholder who has got the wrong end of the stick. We must, therefore, monitor, in real time, what's being said, by whom and to what audience. This way we can spot where something may have been misinterpreted, as well as opportunities to influence opinion... During the NHS cyber attack, Meltwater's Engagement platform was the only tool we had access to. It helped us stay informed around what was being said online. Meltwater engage allows us to easily scan through mentions and prioritise which ones need responding to first. The colour coding system for online influence is particularly valuable. Meltwater's morning reports, help me keep up with our overnight coverage. I then pick out the top articles and send them onto our CEO. This helps raise the profile of
our PR/ comms team effortlessly."

MW Case Study - Northumbria Healthcare NHS Foundation Trust.pdf

Northumbria Healthcare NHS Foundation Trust provides a range of health and care services to support more than 500,000 people living in Northumberland and North Tyneside, United Kingdom. They are one of the country's top performing NHS trusts - rated as 'outstanding' by the Care Quality Commission. High-quality patient care is at the heart of everything Northumbria Healthcare NHS Foundation Trust do. They strive to ensure that every single patient and service user has an exceptional experience and have one of the most extensive patient experience programs of any trust in England.

How Meltwater supports Northumbria Healthcare NHS Foundation Trust with real time crisis communications management.

Northumbria Healthcare NHS Foundation Trust

Track new developments and brand coverage

"If we need to make any communication around various situations, the initial signals come in the form of news via Meltwater. The real time functionality means that our team can swiftly prepare a plan of action for the management. It has made the process smoother and there is lesspanic at the time of emergencies, we feel relieved as we know we get real-time information."

MW Case Cairn, Oil & Gas vertical of Vedanta Limited IN.pdf

The Cairn, Oil & Gas vertical of Vedanta Limited operates 27% of India's domestic crude oil production. It has a world-class resource base, with interest in seven blocks including six in India and one in South Africa. Its focus on India has resulted in a significant number of oil and gas discoveries. For example, Cairn made a major oil discovery (Mangala) in Rajasthan in the north-west of India at the beginning of 2004. To date, 38 discoveries have been made in the Rajasthan block.

How Meltwater supports Cairn Oil and Gas vertical of Vedanta Limited with crisis communication efforts.

Cairn Oil and Gas vertical of Vedanta Limited

Develop original content for their clients to drive more successful campaigns

Accurately summarize, automate, and assign value to the work they do for clients

Win new business by providing a level of reporting not seen before in the industry

"If we left metrics off the table, nobody would sign the deal. There isn't anyone we talk to who doesn't want accountability."

Meet Caster Comms.pdf

Caster Communications is a full-service US-based PR firm specializing in B2B and B2C technology.

Meltwater helps Caster Communications capitalize on every opportunity when prospecting for new business by providing a higher degree of personal service.

Meltwater Customer Stories: Caster Communications

It's All In the Numbers

Caster Communications

Challenge:
Providing the Public with Factual and Actionable Information

"The experience with the Meltwater Team has been great, especially with Theo (Sales Manager), who has been really hands on and responsive whenever we need help. The Meltwater Help Desk has also been useful. It doesn't take more than 10 minutes for someone to respond to our query, which is very efficient."

Solution:
Refuting Misinformation with Accurate Data

MW Case Study_Code For Africa (1).pdf

Founded in October 2012, Code for Africa is a non-governmental organisation and is the continent's largest network of civic technology and data journalism labs, with teams in 22 African countries. 

Code for Africa builds digital democracy solutions that give citizens unfettered access to  factual and actionable information that empowers them to make informed decisions, and which strengthens civic engagement for improved public governance and accountability.

See how Code for Africa uses Meltwater to quickly refute fake news and misinformation and provide citizens with factual and actionable data.

Meltwater Customer Stories: Code for Africa

Code for Africa

Situation
LEWIS needed to show that social conversations about a brand were undifferentiated from its competitors in a visually impactful way.

Solution
Meltwater Social enabled LEWIS to quickly analyze the online conversations of the brand against its main competitors, and create visuals that illustrated the similarities.

Impact
These visuals helped LEWIS to prove its point in an intuitive, powerful way, clearly demonstrating that the brand's messaging was not differentiated enough from its competitors.

"We use Meltwater Social in the new business process as it allows us to have a wider understanding of a prospects’ digital footprint. It gives us the opportunity to include competitor audits and general industry insights, which provides great ammunition as we can reveal insights many are often unaware of."

Lewis-Customer-Story.pdf

Impact

Lewis.pdf

LEWIS Pulse is a leading integrated communications agency with a fast-growing digital arm that has used Meltwater Social to create winning new-business pitches and offer innovative digital services to clients.

Discover how Meltwater helps LEWIS Pulse accurately prove ROI and compare how their client's campaigns are performing across multiple markets.

LEWIS Pulse - Meltwater customer story

Winning New Clients and Increasing Profitability

LEWIS Pulse

"We were limited in the insights we could offer clients with our previous tool, we wanted to be more on top of things so we could react faster and offer better guidance."

Hughes Agency.pdf

Hughes Agency is a full-service public relations, marketing, and advertising agency with decades of experience delivering measurable results for consumer, lifestyle, and corporate clients.

See how The Hughes Agency relies on Meltwater to capture every media mention, monitor reactions, and respond in real-time.

Meltwater Customer Story: The Hughes Agency

Building Trust by Managing the News

The Hughes Agency

centralise workflow of influencer marketing management

reduce time on performance data gathering process and monitored progress in real-time

successfully activate influencer profiles to increase product awareness and boost campaign strategies

“Utilising Meltwater’s advanced selection filters and performance metrics analysis, we were able to identify local profiles in our required languages with high engagement rate, to best leverage their authentic user-generated video content produced in local languages (Cantonese & English).”

[HK] 2021 Talika x DBL Case Study (May21) (1).pdf

Outcome

Talika – a French beauty brand committed to developing innovative skincare in eye care, skincare, body care, and beauty devices, approached Digital Business Lab (DBL) to support promoting the anniversary limited version of their iconic product in Hong Kong. Penetrating a market that is already saturated with numerous imported beauty brands, DBL was challenged to identify the right format and target audiences to drive targeted online conversion.

Meltwater helps Digital Business Lab work with Talika to find the right influencers for their campaigns

Finding the Right Influencers For Their Target Market

From KOL Activation to Actionable Data

Talika / DBL

The Challenge

"Meltwater allowed us to access the performance data of each influencer campaign post as well as the average performance data of each influencer, making it easy for comparison. We were able to translate performance into actionable marketing insights, such as identifying the most relevant audience interest, based on the detailed data provided by Meltwater."

The Solution

2020 APAC Infiniti X DBL Case Study.pdf

Paving the way to marketing actions with precise insights centralised

Read about how Digital Business Lab is using the Meltwater Media Intelligence tool for their marketing.

How Meltwater helps Digital Business Lab

Translating Performance into Action

Infiniti X Digital Business Lab

Streamline management of owned social channels

Listen for relevant mentions across broader social media

Perform as much ad-hoc social research as needed

“We landed on Meltwater Social because we get the most bang for our buck with our license - we can search for as many things as we want, no limit on volume or queries which was particularly important for such a broad topic – parks and outdoor recreation.”

“When we were working to sell in the need for a social media publishing, engagement, analytics, and listening tool, our Meltwater account team worked with us to build a really robust report, which is when the problem with bots showed up. It’s SUCH a pleasure to work with our reps Jeannette & Emilia.”

Booz-Allen-CaseStudy.pdf

For more than 100 years, business, government, and military leaders have turned to Booz Allen Hamilton to solve their most complex problems. As a consulting firm with experts in analytics, digital, engineering, and cyber, they help organizations transform. And when they were building a new platform for Recreation.gov, where social media listening would be central to ongoing customer engagement, Booz Allen worked with Meltwater Social as an integrated piece of the solution.

Discover how Booz Allen Hamilton uses Meltwater to streamline management of owned social channels and listen for relevant mentions across the social space.

How Meltwater supports Booz Allen Hamilton with social management

Booz Allen Hamilton

Challenge:
Knowing What Consumers Say About The Brand

"My experience with the Meltwater Team has been great; they are hands on with us when we need them to be. Anytime we need something done, it's done immediately. Nadine (Client Success Director) follows up with us, and we feel taken care of."

Solution:
Making Social Media Publishing and Engagement Easier

MW Case Study_Java House Group (1).pdf

Founded in August 1999, Java House aims to introduce gourmet coffee drinking culture in Kenya, but has since evolved into an American diner style restaurant.  

As one of the leading coffee brands in Africa, Java House has grown to have outlets in 14 cities across 3 East African countries (Kenya, Uganda and Rwanda). Java House has also gone on to birth three sister brands - Planet Yogurt, a healthy and tasty frozen yogurt store, 360 Degrees Pizza, a casual dining restaurant, and Kukito, a uniquely Kenyan modern fast food brand.

See how Meltwater makes social media publishing and engagement easier for Java House, one of Africa's leading coffee brands.

Meltwater Customer Stories: Java House

Java House

SITUATION
To sell in content solutions MediaCom needs to underpin its plans with insight based on concrete data about audience’s attitudes to brands and issues.

SOLUTION
MediaCom uses Meltwater to perform complex analysis of a wide range of topics, without being restricted to a limited number of search terms or results, in order to gain insight that will support their strategies.

IMPACT
Helped MediaCom to convince clients that its plans are based on solid facts and research, and the tool also makes it easy to measure how consumers respond to campaigns by tracking social media reaction.

Case Study | MediaCom

"The value Meltwater provides for us is very clear. We need to have a bedrock of insights to justify how to approach content solutions for different audiences and different platforms, and Meltwater helps us to sell in our strategies by giving us a much clearer understanding of how audiences feel about specific brands and issues"

Meltwater Customer Story - MediaCom.pdf

Measuring Campaign Success

MediaCom is one of the world’s leading media agencies, helping global brands plan and measure their advertising strategies across all channels. The agency relies on Meltwater to help plan campaigns for clients, as well as tracking how those campaigns perform once they are executed.

In this case study, learn how MediaCom depends on Sysomos to plan and measure advertising campaigns for its clients.

Mediacom - Meltwater customer story

Finding Audience Insights on Social Media Advertising Campaigns

MediaCom

"Through their partnership, 360i has guided Meltwater Social down the path of building additional time saving human efficiency features and reporting methodologies that may be otherwise unavailable in other SMMS tools."

"For us, Meltwater Social's ultimate value is aggregating content and data in one place and centralizing communication protocols to enhance workflow and reduce cost and labor."

360i.pdf

The Impact

Meltwater helps 360i aggregating content and data in one place and centralizing communication protocols to enhance workflow and reduce cost and labor.

360i - Meltwater customer story

How 360i Optimizes Community Management and Social Analytics Reporting for Global Brands

360i

Monitor individual mentions country by country to gauge the impact of local actions

Generate detailed reports within very specific time frames on highly relevant issues

Acquire a more nuanced understanding of Latin America's vast media landscape

"The Meltwater platform provides us with first-hand analysis of a huge base of online sources, on-demand."

"Meltwater is great for generating reports about media hits within very specific time frames and about very specific topics relevant to us. Being able to zero in on results helps us focus our resources on where they'll yield the best results. The insights we've gathered from the platform continue to point the way to new avenues for getting our message out."

Meet Plan International Latin America.pdf

Plan International is a non-governmental advocate for children's rights and girls' equality in 76 countries, including 12 in Latin America and the Caribbean. They reached 34.2 million children through their work in 2018. Meltwater provides the Latin American offices with media monitoring, a social platform, and analytics.

Meltwater helps Plan International frame the conversation in Latin America about girls' human rights.

Plan International - Meltwater customer story

Girls Take Center Stage

Plan International

Making a Bigger Splash

My company started while living abroad in Bermuda, wanted to scuba dive often, I started Splash by bartering marketing expertise for free diving. I worked with dive shop clients in Bermuda and helped them reach out to the US market to bring them new customers and partnered with  hotels and airlines using an integrated marketing approach.

Grow their business by taking on bigger and more lucrative projects

Engage and learn from subject matter experts, leading to higher-quality work

Monitor the full extent of their reach and report with greater precision

Discover how Meltwater helps Splash Communications Engage and learn from subject matter experts, report on their efforts and achieve growth.

How Meltwater Supports Splash Communications Grow

They’ve got a great origin story, where great diving begat better marketing so a big Splash could be heard around the world.

Splash Communications

Create media distribution lists that map to specific attractions and activities

Analyze the effect of their press releases with accuracy, detail, and timeliness

Share KPIs easily with primary stakeholders to shape and inform future efforts

"One amazing thing the solution lets me do is access the link of every article we pick up after we send out a press release."

"Every day we use the influencers section in the platform. It's how we find the best people to work with."

Meet Rio Convention & Visitors Bureau.pdf

Rio de Janeiro was tabbed South America's leading sports tourism destination by the World Travel Awards in 2018. This was due in large measure to the work of the Rio CVB. In their role as ambassadors and communicators, they know that their success generates wealth and jobs. They partnered with Meltwater to further Rio's promotion efforts.

How Meltwater helps Rio Convention & Visitors Bureau generate targeted awareness, increase visitors, optimise campaign reporting and more.

Rio Convention & Visitors Bureau - Meltwater customer story

Rio Is Open for Business

Rio Convention & Visitors Bureau

Easily tier media coverage to share internally or externally with a couple of clicks

Reach out to experts and media influencers to maximize coverage and gain partners

Extract greater value from events, search, and more by leveraging their service rep

"Meltwater enables us to ramp up our media relations efforts and directly support key media coverage for our
organization. It's important for us to build relationships, service different industries, and build awareness of our
tech sector."

"Whether you're a big or small operation, Meltwater can improve your media relations and get your people in front of the public more often."

Meet Innovate BC.pdf

"Get funding, launch your idea, and connect with experts." Innovate BC connects British Columbian innovators with the funding, resources, and support they need to succeed. Meltwater's powerful media communications platform helps the government-backed entity promote BC as a technology hub and grow the local economy.

Discover how Meltwater helps Innovate BC reach out to influencers to earn valuable coverage and partnerships and increase brand awareness.

Innovate BC - Meltwater customer story

One-Stop Shop for Innovators

Innovate BC

"The daily morning and afternoon alerts help us stay on top of the pulse of the industry and react accordingly to the trending topics and themes. We can tailor campaigns and address the issues in time and spread awareness within the public."

MW Case_Save the Children_IN.pdf

Save the Children is an independent global NGO present in 120 countries who are leading the way in rights of minors. In India, they're active in 20 states and have changed the lives of 6.1 million Indian children. They believe every child deserves a bright future and run programs to reach the most deprived children with the aim of providing them with opportunities to learn, a healthy start in life and protection from harm.

Discover how Save the Children uses Meltwater media intelligence to increase reporting efficiency, justify their worth and optimise campaigns.

Meltwater Customer Stories: Save the Children

Save the Children

Pick up mentions of clients on social media and news on a global scale

Generate brand awareness reports for social media and online news

Share insights with important stakeholders

"Meltwater is more than just a media monitoring tool for the EOC; it gives us commercial direction and helps us to make strategic data driven decisions. What has made our partnership even more successful has been the reactivity of the Meltwater team. They have been open, responsive and flexible right from the start."

MW Case Study-MSM for the European Olympic Committees.pdf

The European Olympic Committee (EOC) uses Meltwater to generate and measure brand awareness. They also use the tool to make sure that when they are being talked about, they pick this coverage up globally.

Read about how the European Olympic Committees (EOC) is using the Meltwater Media Intelligence tool for their marketing.

How Meltwater helps the EOC

Getting commercial direction and making strategic data-driven decisions.

European Olympic Committees

Track media coverage and the effectiveness

"It was all very anecdotal, we knew we could do better."

TEN_10 GROUP.pdf

The Ten|10 Group is a boutique marketing and communications firm based in Denver, Colorado. Though small in stature, the firm punches above its weight, in only eight years it has become the communicator of choice for many large, privately held energy
companies. Ten|10 recently adopted Meltwater to highlight the successes of its distinguished clients.

Learn how Meltwater analytics helps Ten|10 generate quarterly reports for their clients automatically.