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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Stories — Meltwater

Solution

"We use Meltwater's media reports to obtain an in-depth understanding of our media exposure. We can, therefore, work more strategically to increase our press initiative"

Reporting Global Presence

Associated Danish Ports (ADP) is a limited company that owns and operates the Port of Fredericia, the Port of Nyborg and the Port of Middelfart. The central location of the three ports makes them important junctions and links between Denmark and the rest of Europe.

Read this customer story to learn how Meltwater supports ADP - Associated Danish Ports with data-driven decision-making and in-depth reporting.

Meltwater Customer Stories: ADP - Associated Danish Ports

ADP - Associated Danish Ports

Generate global media coverage to gain brand recognition

Utilize data for developing a communication strategy

Challenge

"We needed a solution that enabled the corporate communications team with actionable intelligence on what's trending across the domains, technologies, industries, geographies that are relevant to Aranca. This input is critical for us to feed into our content development and marketing program, to brief the analyst teams on content ideas to develop and for the marketing teams to identify channels and audience to target for amplification of the content."

MW Case_Aranca_IN.pdf

Summary

Founded in 2003, Aranca is a global research, analytics and advisory firm empowering decision makers from Fortune 500 companies, financial institutions, and high potential start-ups with intelligence and insights to make better business decisions. They enable this by bringing to play the right mix of the best data, the best methodologies, and the best talent to build a Custom Intelligence Blueprint for their clients.

Read this customer story to learn how Meltwater media intelligence helps Aranca gain thought leadership & manage communications.

Meltwater Customer Stories: Aranca

Aranca

Get a good overview of threats and opportunities

Keep an eye on the competition through competitive intelligence

"Meltwater is most certainly a tool to invest in for those wanting a clear grasp of the outcomes of their communication work"

A new city is emerging halfway between Stockholm and Uppsala, around Arlanda - Airport City Stockholm. Airport City Stockholm was created from a vision of having a living city that's more closely integrated with its surrounding area. Proximity to Stockholm Arlanda Airport, rail networks and the motorway creates opportunities for communities to come closer together. Meltwater's competitive intelligence and reporting helps Airport City Stockholm to stay up to date with regards to what's being said about the new city in both editorial news and social media. The reports Airport City Stockholm receives from Meltwater help them to easily follow-up on opportunities and understand where they have been successful in their communication efforts.

Read this customer story to learn how Meltwater supports Airport City Stockholm with measuring ROI and performing media analyses.

Airport City Stockholm- Meltwater customer story

Airport City Stockholm

Monitor traditional and social channels to ensure accurate, up-to-date information

Measure and report on major crises and work to mitigate any negative impacts

Identify and target influential sources writing about aviation and air travel

"At the end of the day, it's our responsibility that flight communications work on behalf of our customers, and Meltwater is the key to this."

"Monitoring is both a thermometer and a guide. It alerts us to customer sentiment, guides our actions, and introduces us to valuable new media resources."

Meet Air France KLM.pdf

Air France is one of the world's preeminent airlines and has been flying to and from Chile for more than 80 years. Chile's weather, topography, and culture often create operational challenges that require informed crisis management. Air France Chile relies on Meltwater's media communications platform to help achieve this.

Read this customer story to understand how Meltwater helps Air France go beyond media mentions to understand audiences and industry trends.

Air France - Chile - Meltwater customer story

Navigating in Heavy Weather

Air France

Expand their international media coverage

Build relationships with relevant journalists

Leverage Google Analytics data and insights

Using PR to Put us on the Map

"What the business needed was a backup in terms of monitoring work coming in and also a helping hand when it comes to managing our teams. I needed a system that supported my PR efforts and gave me the confidence to supervise our deliverables and KPIs."

Meltwater's Media Intelligence Solution

"Meltwater has been a massive help, especially with reports. I take screen grabs from the dashboard and the Marketing team finds it very useful too. I can pull these reports in 10 minutes instead of 4 to 6 hours."

Meltwater Enables African Bush Camps to

With a focus on offering a world-class and seamless safari experience across its camps in Botswana, Zimbabwe and Zambia, African Bush Camps seek to provide guests with an authentic experience of the African wilderness. Operating with an environmentally friendly footprint, and a desire to empower local communities through its Foundation, African Bush Camps not only invests in the conservation of wildlife but also in its people.

Customer Story: Read this case study to learn how Meltwater supports African Bush Camps with expanding international media coverage.

Meltwater Customer Story: African Bush Camps

African Bush Camps

Be alerted to any events requiring an immediate response

Monitor and measure media volume and sentiment

Uncover trends over time and fine tune their message

"Our current ad campaign Frontiers promotes inclusion. We want to be seen as a bridge and a means of uniting people. Timely media alerts are essential for this. Meltwater's database allows us to download all national and international mentions. We can capture and review everything."

Meet Aeromexico.pdf

Aeromexico is a worldwide airline, with service in 3 continents and 93 global destinations. Reputation management and timely responses are vital to their efforts to add and satisfy more customers. In achieving these goals, Aeromexico relies on Meltwater for media monitoring and alerts.

Customer Story: Read this case study to learn how Meltwater helps Aeromexico measure volume and sentiment to guide strategy.

Aeromexico - Meltwater customer story

High Flier

Aeromexico

Build content that resonates and educates

"By analysing metrics such as trending  themes and sentiment, we can see which companies are for or against the new legislation. Insights found are vital when building educational campaigns that resonate with our audience. We monitor the press to see whether new companies are opening up locally and target them. We also track for keywords around skill shortages and sectors in demand; this type of information is very useful for our Business Development Team when developing relationships."

MW Case Study - ACT.pdf

Established in 1988, ACT provides an extensive and bespoke list of fully-funded training programs and qualifications. From traineeships, apprenticeship and higher apprenticeships across 30 different sectors, to employability training and short commercial courses, ACT pride themselves on having something for everyone.

Customer Story: Read this case study to learn how Meltwater supports ACT with defending its leading market position.

Meltwater Customer Stories: ACT

Connect with its target audience to generate awareness

Personalize its outreach to journalists and media outlets

Monitor and measure traditional and social media campaigns

Along with the platform, Vricon values Meltwater's people. "Difference makers," Vricon's Witzig calls them. "They can show you how to get so much more out of your technology."

VRICON.pdf

Vricon is a U.S. company serving the global professional geospatial market with technology that uses commercial satellite imagery to accurately represent all visible objects on the earth in 3D. Still in its infancy, the company relies on Meltwater to help generate awareness and establish relationships with media outlets writing about security, science, and technology.

Learn how Meltwater helps Vricon connect with its target audience to generate awareness and personalize its outreach to journalists & media outlets.

Customer Story: Meltwater x Vricon

Globe Plotters

Vricon

Demonstrate marketing principles in action

Show students how to identify key influencers

"I appreciate the ability to go back and check the mentions of brands and relevant news topics. This is something you can find only in Meltwater."

FIU.pdf

Florida International University (FIU) was founded in Miami in 1965. From its origins in a single building on a former airfield, FIU has developed into a primary research university serving 55,000 students. They use Meltwater in the classroom to teach with.

Learn how Meltwater helps the FIU demonstrate marketing principles in action, show students how to identify key influencers, and more.

Meltwater x Florida International University (FIU)

Not Your Typical University

Florida International University

Comprehensively manage all social accounts anywhere, anytime

Share important articles with employees using an automated internal newsfeed

Generate detailed reports directly from the platform

The Challenge

"We were using a different service for email alerts and Meltwater for monitoring, but when we saw what the new platform could do, we combined all of our usage on Meltwater."

"The mobile app is awesome. If I need to schedule a post I don't always hop on my computer. I can just do it from my phone."

FCT.pdf

FCT provides title insurance, default solutions, and other real estate-related services to thousands of lenders and legal professionals under the slogan "Experience Excellence." They rely on the Meltwater mobile app to engage with customers through social media and to stay ahead of industry news and developments while on the go.

Learn how Meltwater helps the FCT comprehensively manage all social accounts anywhere, anytime, and generate detailed reports.

Customer Story: Meltwater x FCT

Experiencing Excellence

Capture all local media coverage and access reliable data

Easily create appealing dashboards and reports with customized KPIs

Quickly and efficiently share top news with school officials

"Our rep is super responsive and we have a direct line. With Cision there was no phone number and your email went into a general inbox. You never knew what would happen."

Edmonton Catholic School District.pdf

In 1888, three sisters from the order of the Faithful Companions of Jesus founded the first Catholic school in Edmonton. Today, the publicly funded Edmonton Catholic School District (ECSD) teaches more than 41,000 students in 90 schools. To monitor and manage their media coverage, they put their faith in Meltwater.

Learn how Meltwater helps the Edmonton Catholic Schools capture all local media coverage and access reliable data.

Customer Story: Meltwater x Edmonton Catholic Schools

Learning Community

Edmonton Catholic Schools

Access more than half a million influencers representing 60,000 different skill sets

Quickly add powerful new voices to the mix, bypassing time-consuming manual research

Pinpoint distinct audiences and target them with highly relevant content

"It used to take us a great amount of time to research one influencer and their audience. With Meltwater's Social Influencers tool, the search functions make it easy to extract information—  making the decision process for who we choose to work with more reliable and efficient."

"Finding quality influencers that you can confidently say are capable of delivering eyeballs to your posts and stories is something that Meltwater excels at."

Meet Discover The Palm Beaches.pdf

Palm Beach County is the northernmost of three counties comprising the Miami metropolitan area. Famous for elegant living and expensive mansions, the county also has a more adventurous side. Discover The Palm Beaches (DTPB) is the lucky local tourism council responsible for promoting the area and its diverse attractions.

Learn how Meltwater helped The Palm Beaches access more than half a million influencers representing 60,000 different skill sets.

How Meltwater supports Discover The Palm Beaches

Kissed by the Sun: #ThePalmBeaches

Discover The Palm Beaches

Acquire more insight into their ongoing activities and identify the best way forward

Engage a multilingual fan base more effectively and expand their global footprint

Access the influencer contact database to forge more productive media relationships

We want to be more relevant globally, so it's important to see where we stand.

The opinions taken together approach fifty-fifty. That's a lot more positive than we thought. Knowing that was super helpful.

Meet CF Montreal.pdf

Learn how Meltwater helped CF Montréal put their best foot forward after their rebranding in French and English.

Customer Story: Meltwater x CF Montréal

All to Win | Tous Pour Gagner

CF Montréal

Stay on top of news stories impacting leadership and 225 parishes

Generate support for Church activities via a weekly newsletter

Create reliable, data-rich reports directly from the dashboard

Meltwater's versatility also provides welcome surprises. Marlena Loughheed explains, "Our email went down just when we needed to distribute an important media statement. So we logged in, generated a list of every media contact, and sent the statement through Meltwater."

Archdiocese of Toronto.pdf

Comprising nearly two million Catholics, 225 parishes, 800 clergy, and celebrating daily mass in 36 languages, the Archdiocese of Toronto is one of the largest and diverse faith communities. Last year marked the Archdiocese's 175th anniversary as the spiritual and administrative head of the Catholic Church in Ontario.

Learn how Meltwater helps the Archdiocese of Toronto to generate support for Church activities and stay on top of news stories.

Customer Story: Meltwater x Archdiocese of Toronto

Committed to the Greater Good

Archdiocese of Toronto

"Having more than 5 years of experience as a South Korean marketing specialist, the key to mastering influencer marketing campaigns is to keep up with the rapidly changing trends and popular sentiments. In addition, we needed to have quick access to actionable insights by combining all aspects of social media marketing, such as content marketing, social account management, advanced
auditing & analysis, etc."

2020 Moroccan Oil x DBL Case Study.pdf

Outcome

Dutch Webinar: Data-driven Influencer Marketing

Digital Business Lab works broadly with the Banking and Beauty industries, offering clients end-to-end social media solutions and strategy. The agency’s expertise lies in social media, and approaches challenges with creativity and agility. With the team’s expert knowledge and experience in digital business, they provide pragmatic, affordable and business-centric solutions to clients.

Meltwater helps Digital Business Lab work with Moroccan Oil to find the right influencers for the South Korean market

Understanding Influencer Performance with Data

Uncovering Powerful Insights

Moroccan Oil / DBL

"Meltwater really allows me to show up to meetings looking smarter and being prepared for the teams that I service internally."

Mailchimp is an all-in-one marketing platform popular amongst SMEs and startups, providing a suite of marketing automation tools that enable smaller businesses to compete with larger enterprises.

Mailchimp itself has grown from a small startup, focused solely on email, to become one of the world’s best-known marketing tech platforms, so it understands the pressures faced by small businesses trying to scale up with limited marketing resources.

In this case study, we hear from Jason Maldonado, Senior Manager of Social Media at Mailchimp explaining how his team uses Meltwater social media monitoring to identify trends and themes that inform the company’s content strategy. He also discusses how Meltwater’s social solutions automate much of the company’s social media activity, enabling him to focus on more valuable, strategic work.

Read this case study to understand how Mailchimp uses the Meltwater platform to power its social media strategy.

Meltwater Customer Stories: Mailchimp

Mailchimp uses Meltwater to Power its Social Media Strategy

Mailchimp

Mailchimp Case Study

Find the best influencers using Meltwater's Social Influencer Database of over 30 million profiles

Use advanced search filters such as location, topics, and number of followers to target the perfect influencers that suit their marketing strategy

Deep dive into influencer analytics such as follower demographics, engagement rates, top content and true reach of profiles.

“The ability to efficiently search for influencers in various local markets based on our campaign requirements is extremely helpful, particularly for a regional team like ours”

“My favourite feature of the tool is the deep insights we can get about each influencer, such as follower demographics, engagement rates and true reach. It gives the team confidence in selecting the best influencers”

Meltwater Case Study_Yves Rocher SEA.pdf

Impact

Grounded on the virtues of sustainability and social awareness since its inception in 1959, global beauty brand Yves Rocher remains innovative to its commitments towards the planet and skin. 

Echoing its mission — “To give back to Nature what it offers us, day after day, for each woman’s Beauty” — the brand epitomises its commitment by only using natural ingredients in their products and sourcing for the best and eco-friendly elements.

Discover how Meltwater helps Yves Rocher overcome the influencer marketing challenges of a regional marketing team

Yves Rocher - Meltwater customer story

Building a Successful Regional Influencer Marketing Strategy in Southeast Asia

Yves Rocher

Pair advanced monitoring and listening for real-time insights into an ever-changing market

Stay informed and always prepared to
respond to customers and influencers

Receive competitive intelligence with intuitive, easy-to-digest visualizations

"I like to arrive in the morning, log into Meltwater, and get insight into everything that's happening instantly."

"Our campaigns are based on market trends. We use Meltwater to evaluate what other leading brands are doing before deciding how to align ourselves to global trends and remain in the forefront."

Meet H&M Mexico.pdf

H&M Mexico is a part of the Sweden-based retailing giant famous for fast-fashion styling and execution. They operate 38 stores within Mexico and maintain a large online presence to communicate with customers. Meltwater's platform plays a key role in monitoring their communications campaigns— and continuously refining them.

Meltwater helps H&M measure the impact of their event communications support in real time to acquire valuable intel and stay a step ahead.

H&M - Meltwater customer story

This Is No Time to Be Fashionably Late

Track over 10K unique uses of the campaign hashtag

Obtain a 24x higher than average engagement rate

Meltwater Customer Story - Puma.pdf

Customer Quote

PUMA is a major international sportswear company that designs and manufactures athletic and casual footwear, apparel, and accessories.

Read this case study to understand how Meltwater supports Puma with their all-in-one media intelligence suite.

Customer Story: Meltwater x Puma

Finding local influencers at scale

Puma

Identify exactly who is covering the topics
the agency wants to learn more about

Perform essential tasks that return real
results without ever having to leave the
platform

Establish immediate contact with people in
a position to advance a client's message

"Meltwater is allowing me to work much more efficiently and much faster than I did previously. Given the time that's saved in research, I can focus on finding really creative ways to deliver solutions that will build the sales
of my clients."

"My sales support approach and methodology are instantly understandable to clients who previously weren't familiar with or interested in PR, and they can immediately see the benefits that this strategy delivers. It all comes together so beautifully with Meltwater."

Meet VC Inc. Marketing.pdf

VC Inc. Marketing offers a full range of PR, sales support, and business strategy services to B2B and B2C companies. The company, a 2017Bulldog Award Gold Winner, is active in a dozen industries, and it distinguishes itself from its competitors by offering solutions that more specialized agencies might never consider. Meltwater's media monitoring and contact database are key to the firm's success.

How VC Inc. Marketing uses Meltwater to gather details of relevant reporters and distribute press releases. Read on and learn how they boosted PR ROI.

VC Inc. Marketing

Stars of PR

Monitor company mentions and stay on top of global trends in emerging markets

Identify top-tier, international journalists and setup interviews for visible
CEO in specific countries

Distribute SEC compliant wire releases and pitch product launches directly to targeted journalists

U.S. Global Investors.pdf

U.S. Global Investors, Inc., is an investment manager focused on mutual and exchange trade funds, based in San Antonio, TX. With a legacy of expertise in gold and precious metals, they have recently branched out into emerging markets and natural resources. Known for launching first-of-their-kind investment products in developing markets, they also launched their first ETF (JETS) last year.

How U.S. Global Investors use Meltwater to gather details of relevant reporters and distribute press releases. Read on and learn how they boosted PR ROI.