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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Establish strategic relationships with top press contacts

Access responsive, proactive customer support

“The measurable impact of deploying Meltwater for us has been hearing good things from our press contacts. It is really nice to know that they're seeing us, they're hearing us, and they're in the loop on what we're doing.”

MW_Customer-Story-Brochure-USPTO.pdf

The U.S. Patent and Trademark Office (USPTO) helps ensure national commerce continuously develops and grows. As the sole federal agency granting U.S. patents and trademarks, keeping media outlets across the country — as well as internal stakeholders across departments — informed of updates and changes is a complex, constant task. The USPTO relies on Meltwater to keep its press and media operations running at peak efficiency.

See how the U.S. Patent and Trademark Office uses Meltwater to streamline and strengthen its media relations workflows.

USPTO — Meltwater Customer Story

How Meltwater Helps the U.S. Patent and Trademark Office Streamline Media Relations

U.S. Patent and Trademark Office

Build comms strategies using real-time media and social intelligence

Proactively promote effective media coverage

“Working with public agencies, non-profits, and higher ed, we are very aware that our clients are accountable to taxpayers and their communities. Meltwater has been a really important tool for making us more efficient in serving our clients while providing a resource that, otherwise, most public agencies would not be able to afford.”

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Tripepi Smith is a California-based marketing, technology, and public affairs firm that public agencies count on for single-source communication support. Since 2021, it has used the Meltwater Suite to be the one-stop shop its clients need. From content creation to digital marketing to public relations, Tripepi Smith helps cities, counties, joint powers authorities, and other local government clients reach their communication goals with efficiency. Powered by Meltwater analytics and insights, it’s equipped to face the future of PR head-on. Here’s how.

Learn how Tripepi Smith uses Meltwater to help its public agency clients better interact with the public they serve.

Tripepi Smith - a Meltwater customer story

How Tripepi Smith uses Meltwater to build public trust

Tripepi Smith

Analyze media coverage across 40 countries in 21 languages

“Meltwater has capabilities that truly no other tool in the industry has, from the ability to have simultaneous workflows from different markets in different time zones to AI capabilities to Insight Reports. There's just so much that you can get out of Meltwater that you can't get out of other tools.”

MW_Customer-Story-Brochure-IRC (1).pdf

More Insights in Less Time

The International Rescue Committee (IRC) is one of the largest humanitarian aid organizations in the world. To support its work of helping refugees in 40 countries around the world rebuild their lives, it uses Meltwater’s robust PR solutions to help it generate and sustain media attention on humanitarian crises and its work on the ground.

See how the International Rescue Committee uses Meltwater to keep global attention on humanitarian crises.

IRC — Meltwater Customer Story

40 PR and comms professionals aligned
Thanks to a single source of truth uniting teams in 7 countries across 3 continents

How the IRC uses Meltwater to keep global attention on humanitarian crises

International Rescue Committee

Customey story_IRC_V4

“Meltwater not only provided a consolidated solution for our needs, but also supported us with in-depth media and competitor analysis. Meltwater has proven really beneficial when researching potential new clients for pitch documents. This gives Reboot an upper hand over other agencies.”

MW_Customer-Story-Brochure-Reboot.pdf

Agencies that drive results for their clients know there’s no one roadmap to success. Connecting with modern audiences calls for bold moves powered by data. That’s why digital PR agency Reboot Online uses research and data-led experimentation to get their clients noticed. 

The agency’s team of data scientists, creative strategists, performance pros, and outreach experts dive deep to craft innovative campaigns and strategies for each one of its wide range of clients. Reboot relies on the data-rich Meltwater Suite to fuel that innovation, getting more done in less time.

Read this customer story to learn how Reboot uses Meltwater to gain an edge on its digital PR agency competitors.

Reboot Online - a Meltwater customer story

25% boost in research efficiency
With access to vast data sets and actionable insights

How Meltwater gives Reboot an edge on its digital PR agency competitors

Reboot Online

“Meltwater has the strongest product roadmap compared to other solutions, particularly in its understanding of AI evolution. They have very out-of-the-box thinkers, which is definitely why we chose Meltwater to be our partners for the long term.”

HEINEKEN x Meltwater customer story.pdf

About Meltwater

As one of the world’s most recognized beverage brands, HEINEKEN is committed to brewing a better world. To further that mission, it uses consumer and market data to guide its communications strategies. HEINEKEN’s corporate affairs team works closely with marketing, analytics, and other departments to ensure that data drives their business decisions. It uses Meltwater to power those operations, giving all stakeholders access to insights that help them have maximum impact.

Learn how HEINEKEN uses Meltwater to future-proof its communications strategies in the age of generative AI.

How HEINEKEN Powers AI-Era Brand Management with Meltwater

360° brand visibility
Across traditional, social, and GenAI landscapes

How HEINEKEN Uses Meltwater to Future-Proof Brand Management for the GenAI Era

HEINEKEN

“With Meltwater’s integrated PR and influencer marketing dashboard, we’ve built a single source of truth that not only proves real time KPIs, including ROI, but also empowers our teams to spend less time on manual reporting and more time on strategy, creativity, and storytelling”

Radisson Hotel Group Meltwater Customer Story.pdf

As a global leader in hospitality, Radisson Hotel Group aims to be the first choice for guests seeking memorable moments and genuine experiences. Its communications team helps drive growth by ensuring each of the group’s more than 1,500 hotels across Europe, the Middle East, Africa, and Asia Pacific can reach their target audiences. Radisson Hotel Group uses Meltwater to power its PR and influencer marketing operations, ensuring its far-flung teams can work in alignment and quantify value, saving time and resources in the process. 

Learn how Radisson Hotel Group used Meltwater to redefine how it measures and showcases the impact of PR and influencer marketing.

How Radisson Hotels Used Meltwater to Slash Reporting Time by 33% a Month

33% monthly time savings on reporting
Across 40+ global and local PR and marketing teams


22% estimated influencer marketing value growth 
Compared to the previous year

How Radisson Hotels Used Meltwater to Slash Reporting Time by 33% a Month 

Radisson Hotel Group

Tap into a community of industry professionals

“With Meltwater, you can really get to the heart of a subject — how people feel about it, how mentions have gone up, what the sentiment of a conversation is, where the conversations are happening. That's really valuable from a new business point of view.”

MW_Customer-Story-Brochure-EnergyPR.pdf

For nearly three decades, Energy PR has helped brilliant UK businesses get their voices out into the world. Offering a range of key services — from digital PR and media relations to content marketing and social media to insights and strategy — this small but mighty firm helps B2B and B2C organizations meet their business goals by using audience behaviors as the foundations for their strategies. This audience-centric approach — requiring quick access to actionable social and media insights — made Energy PR a perfect match for the data-rich Meltwater Suite. Here’s how our partnership has helped Energy PR get more client wins.

Read this customer story to learn how one small but mighty PR firm uses Meltwater to attract and retain new business.

Customer Story: Energy PR

How Energy PR Racks Up Client Wins with Meltwater

Energy PR

centralise workflow of influencer marketing management

reduce time on performance data gathering process and monitored progress in real-time

successfully activate influencer profiles to increase product awareness and boost campaign strategies

Challenge

“Utilising Meltwater’s advanced selection filters and performance metrics analysis, we were able to identify local profiles in our required languages with high engagement rate, to best leverage their authentic user-generated video content produced in local languages (Cantonese & English).”

Solution

MW_Customer-Story-Brochure-Talika.pdf

Outcome

Talika – a French beauty brand committed to developing innovative skincare in eye care, skincare, body care, and beauty devices, approached Digital Business Lab (DBL) to support promoting the anniversary limited version of their iconic product in Hong Kong. Penetrating a market that is already saturated with numerous imported beauty brands, DBL was challenged to identify the right format and target audiences to drive targeted online conversion.

Read this case study to understand how Meltwater helps Digital Business Lab work with Talika to find the right influencers for their campaigns

Talika x Digital Business Lab: Social Data Drives Beauty Marketing

From KOL Activation to Actionable Data

Talika / DBL

Identify influencers and monitor their content

Generate reports on marketing and communications success

"We measure success based on the quality of the articles, rather than the quantity. So, success for us looks like showing up in the right places, with the right messaging being conveyed. The reach of any campaign or any marketing activity is also more
important than the number of placements. We need to be able to look at the data that is coming in, in a quite detailed way."

ANZ Country Road Case Study (Nov 22).pdf

Impact

As an iconic Australian lifestyle brand, Country Road needs to be able to plan and monitor a wide range of marketing
activities, promotions and partnerships.

To do that effectively, it needs an exceptional communications tool that is available 24 hours a day, seven days a week.

Discover how Meltwater empowers Country Road to engage influencers and measure marketing impact in real time.

Country Road Boosts Brand Awareness with Meltwater

Measuring Marketing Performance in Real-Time

Country Road

Measure and track campaigns for more than 240 brands

Monitor mentions of ESG initiatives across 26 markets

“We don't just rely on traditional survey-based methodologies. We combine that data with insights from Meltwater’s social intelligence solution to have a more holistic understanding of what is impacting consumers and what is actually driving success for our brands.

PernodRicardCustomerStory.pdf

Pernod Ricard didn’t become a global leader in premium spirits by accident — the renowned company succeeds by staying ahead of consumer conversations, preferences, and trends. With a dedicated Consumer Insights team, it requires precise and efficient data analytics to drive innovation. Pernod Ricard uses Meltwater’s social intelligence solution to understand consumer, brands, and industry dynamics on a global scale.

Discover how Pernod Ricard uses Meltwater to bridge silos between teams and integrate fragmented data.

Pernod Ricard Robust campaign tracking — Customer Story

How Pernod Ricard Uses Meltwater to Bridge Data and Team Silos

Pernod Ricard

“We use Meltwater to change the conversation with our senior leadership. We can show impressions, reach, view-through rates, and which audiences we’re actually talking to — it’s all at our fingertips.”

Canon Customer Story.pdf

Meltwater Customer Story: Canon

Canon is a global technology leader renowned for its imaging solutions, from cameras and printers to medical and industrial equipment. With a corporate history that spans more than 80 years and a product portfolio that serves both businesses and consumers, Canon empowers creators and professionals to capture, share, and innovate. 
With such a diverse range of products and audiences, Canon requires a robust, strategically aligned social media presence across nearly every major social platform, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and Pinterest. Gareth Crew, Canon’s Social and Digital Communications Lead in EMEA, and his team work with their agency to leverage Meltwater, ensuring they have the right insights and data to run impactful influencer campaigns and elevate Canon’s performance across markets.

Discover how Canon uses Meltwater with its agency to streamline influencer campaigns, cut costs, and showcase social impact to leadership.

How Canon Optimizes Influencer Strategy with Meltwater

How Canon Optimizes and Proves the Impact of Influencer Partnerships with Meltwater

Canon

Discover specific category insights to optimize campaigns

Hyundai.Customer Story (1).pdf

Meltwater Customer Story:  Hyundai

As one of the world’s biggest names in automotive, Hyundai is dedicated to moving humanity forward. Developing electric vehicles (EVs) since 1991, the company released its first range of eco-friendly models, the IONIQ, in 2016. Today, Hyundai is an industry leader in the global advancement toward zero-emissions mobility with its innovations in EV, hybrid, and fuel cell technology.

Read this Meltwater customer story to learn how Hyundai uses Meltwater to uncover consumer insights.

Hyundai — Meltwater Customer Story

How Hyundai Drives Valuable Consumer Insights with Meltwater

Hyundai

“With Meltwater, we can better identify the information that's relevant and turn it into actionable insights.”

Big Valley Marketing customer story.pdf

Big Valley Marketing is an award-winning consultancy focused on helping B2B technology companies grow, win, and lead in their markets through data-driven, expert-led strategies. Specializing in software, AI, cybersecurity, and other sectors, Big Valley delivers marketing, analytics, and communications services to organizations at every stage of growth. With a deep understanding of the complexities of the B2B tech landscape, the consultancy knows the importance of tailored strategies driven by reliable data. That’s why Big Valley relies on Meltwater for the insights it needs to drive visibility, credibility, and market leadership for its diverse roster of clients. 

Learn how Big Valley Marketing uses Meltwater to drive visibility, credibility, and market leadership for its diverse roster of clients.

How Meltwater Empowers Big Valley Marketing’s Data-Driven Innovation

Big Valley Marketing

“Now that people understand we have a platform and somebody in this role, there’s been a lot of excitement and interest in understanding that data.”

Liv Golf x Meltwater Customer Story.pdf

The LIV Golf League is the world’s only global golf league, featuring 13 teams, 14 tournaments, and many of the world’s best golfers. Launched in 2022, the league was designed to expand the sport worldwide, create new value within the golfing ecosystem, and enhance the game’s societal impact.
By complementing professional golf’s existing format with a fresh, innovative approach, including individual and team competitions, a comprehensive entertainment plan, and a focus on hospitality, LIV Golf is energizing the sport and building new traditions for generations to come. But as a new league with global ambitions in a sport so steeped in tradition, they recognize the need to closely track how their brand, players, and events appear across the media landscape. That’s why they use Meltwater’s media intelligence solution to track the global conversation around the league, and analyze the impact of their communications efforts.

Discover how LIV Golf uses Meltwater media intelligence to track global coverage and understand audience sentiment in real time.

How LIV Golf Gets Global Media Insights with Meltwater

How LIV Golf Uses Meltwater to Gain Real-Time Global Media Insights

LIV Golf

“What I love about Meltwater is it's a one-stop shop. You can do your social listening, you can push out social media content, you can do newsletters, you've got media monitoring, you can push out content to reporters. That is really the big difference.”

Howard University Customer Story.pdf

Meltwater Customer Story: Howard University

Howard University is one of the United States’s most prestigious institutions of higher learning. Founded in Washington, D.C. in 1867, it is a historically Black university known for being among the nation’s leading producers of African American professionals in science, medicine, law, journalism, and more. Currently serving almost 15,000 undergraduate and graduate students across 14 schools and colleges, the university is dedicated to educating students from diverse backgrounds. Its Office of University Communications uses Meltwater to enhance the school’s brand, disseminate news, and measure its impact with wow-worthy data.

Discover how Howard University uses Meltwater consolidate their workflows, quantify their results, and stay ahead of the conversation.

How Howard University Uses Meltwater to Prove Comms ROI

How Howard University Uses Meltwater to Prove the ROI of Strategic Communications

Howard University

“There's no doubt that having Meltwater's database allowed us to reach a lot of different outlets that we wouldn't have known about.”

JLTV Customer Story.pdf

Jewish Life Television (JLTV) is North America’s largest and most robust 24/7, English-language, Jewish-themed television network. Founded in 2007, its programming — including everything from dating and cooking shows to dramas and documentaries — is available in over 100 million homes through both traditional and non-traditional video operators. As it works to broaden its visibility and reach new audiences, JLTV relies on Meltwater to power its media outreach and relations efforts.

Learn how JLTV uses Meltwater to power its publicity operations and land local and international media coverage.

How Jewish Life Television (JLTV) Uses Meltwater to Land Coverage

For its international, national, and local press releases

How Jewish Life Television Uses Meltwater to Land Local and International Media Coverage 

Jewish Life Television (JLTV)

“We use Meltwater for every campaign. We would not have successful media campaigns without a tool like Meltwater.”

Berrett-KoehlerCustomerStoryPDF_061825.pdf

Berrett-Koehler Publishers is an independent, mission-driven publishing company focused on inspiring personal, organizational, and societal transformations. In operation for over 30 years, it boasts a wide catalog of nonfiction titles, distributed through Penguin Random House, that span business, leadership, self-improvement, and social change. As it works to produce books and ideas that help create a better world for all, Berrett-Koehler Publishers relies on Meltwater to power its publicity operations.

Discover how Berrett-Koehler Publishers uses Meltwater to power and scale its publicity operations.

How Berrett-Koehler Publishers Maximizes Impact with Meltwater

Berrett-Koehler Publishers

“For data analytics and PR measurement, Meltwater is our most-used tool by far.”

CCGroup Customer Story-PDF.pdf

CCGroup relies on data to help its clients break through the noise to grow influence and market share. Once dependent on basic social and media listening tools and third-party services, the agency uses Meltwater’s data-rich social listening and analytics solution to deliver pitches that win business and execute strategies that have undeniable impact.

Learn how B2B marketing and PR consultancy CCGroup uses Meltwater's social listening and analytics solution to deliver tangible results for its clients.

CCGroup — Meltwater Customer Story

How CCGroup Uses Meltwater to Deliver Tangible Results for Clients

CCGroup

“Meltwater completely transformed our workflow. We now use a single platform across the region, enabling a unified approach to engaging with our customers and partners.“

Meltwater_Ricoh Customer Story.pdf

Innovation and cutting-edge technology have always been part of the Ricoh story. Founded in 1936 as a camera and copier manufacturer, the company has since grown into a global leader in workplace solutions. For its Asia-Pacific (APAC) marketing team, innovation springs from streamlined workflows and data-driven decision-making. It uses the Meltwater Suite to optimize its marketing activities, deliver impactful communications, and drive growth across its regional markets.

Learn how Ricoh, a leading global workplace service provider, uses Meltwater to develop innovative ideas that drive business transformation.

Ricoh — Meltwater Customer Story

Ricoh

RICOH

Discover influencers who are passionate about its mission

Centralize and streamline influencer management processes

Generate Advertising Value Equivalency (AVE) 19x the budget

“I advocated to add influencer marketing to our Meltwater contract for three reasons. First, the quality of its data and analytics helped me finally solve how to make data-driven decisions about potential participants. Plus, I was excited about the ability to run all of our communications work from one central platform. Last, but certainly not least, Meltwater provided excellent and extraordinary customer service.”

Cancer Support Community Customer CaseStudy (1).pdf

Cancer Support Community (CSC) is dedicated to providing support, fostering compassionate communities, and breaking down barriers to care- - with all services offered at no cost to patients, survivors, caregivers, and their loved ones. Like many nonprofits, CSC needs to maximize the impact of every marketing dollar so the organization, and the community it serves, can thrive. Influencer marketing emerged as an authentic and efficient way for CSC to reach its target audiences beyond its existing social media followers and paid social media advertising. They chose Meltwater’s influencer marketing solution to build and sustain a program that could bring its services to even more people who need them.

See how the CSC used Meltwater's influencer marketing solution to boost returns on their advertising spend.

Cancer Support Community — Meltwater Customer Story

How the Cancer Support Community Used Meltwater to Achieve a 19x Advertising Value Equivalency

Cancer Support Community

Analyze social data to identify new audiences

“Building meaningful relationships is something that we will continue to be able to do very successfully with Meltwater as a resource.”

The Jaunt - Customer Story.pdf

Going into 2021, off-price luxury goods retailer The Jaunt faced an uphill battle to expand awareness of the brand. As the direct-to-consumer division of Madaluxe Group, North America's largest distributor of European luxury fashions, The Jaunt had recently rebranded and needed a way to introduce itself to new audiences without wasting resources and time. Its marketing teams turned to Meltwater to zero in on data that could help them drive revenue and build strong marketing partnerships.

Discover how The Jaunt drives revenue through targeted influencer partnerships & audience engagement with Meltwater's solutions.

The Jaunt — Meltwater Customer Story

How The Jaunt uses Meltwater to build revenue-boosting partnerships

The Jaunt

Meltwater Customer Story - The Jaunt

“Meltwater has transformed the way we approach PR at Rixos Hotels GCC, giving us tools that not only enhance our media efforts but also streamline our workflows, making everything more efficient.”

MeltwaterxRixosHotels.pdf

Rixos Hotels is making waves as one of the world’s fastest-growing, all-inclusive resort companies. Established in Turkey in 2000, the pioneering luxury hospitality brand serves guests “all inclusive, all exclusive” experiences at 37 locations across eight countries, and counting. As Rixos Hotels expands in the Gulf Cooperation Council (GCC) — including the United Arab Emirates, Saudi Arabia, and Qatar — it relies on Meltwater to optimize its marketing and PR activities. “Instead of investing in multiple platforms or services for media monitoring and analytics, Meltwater allows us to cut costs with a single, comprehensive solution for our PR needs,” says Anjeanette Manuel, Country Public Relations Manager for Rixos Hotels GCC. “It certainly helps us work smarter, not harder.”

See how Rixos Hotels uses Meltwater's media intelligence and media relations solutions to drive global PR success.

Rixos Hotels — Meltwater Customer Story

How Meltwater Sets Rixos Hotels Up for Global PR Success

Rixos Hotels

“The data that Meltwater allows us to access is valuable to our research and deciding what stories we want to take on. It is integral to our objectives as a business and as Andariya.”

AndariyaCustomerStory.pdf

Andariya uses data to create solutions-oriented journalism serving audiences across East Africa and beyond. Based in Sudan and Uganda, the bilingual digital media platform combines in-depth research, analytics, and storytelling to connect with its audiences of tech-savvy, socially-conscious readers. Keeping data at the center of its strategy and success calls for cutting-edge solutions that can keep up. From generating crucial data to inform the public to surfacing insights that inform editorial strategy, Meltwater helps Andariya deliver analytical storytelling that connects communities.

Discover how Andariya uses Meltwater's social listening and analytics solution to connect communities through storytelling.

Andariya — Meltwater Customer Story

How Andariya Uses Meltwater to Connect Communities Through Storytelling

Andariya

“Meltwater has significantly improved our ability to measure the impact of our campaigns, especially in influencer marketing. We can now track reach, engagement, and return on investment with greater accuracy, allowing us to optimize our strategies.”

Grupo Numar_Meltwater_customerstory.pdf

Based in Costa Rica, Grupo Numar is an agro-industrial conglomerate committed to sustainability. Involved in every aspect of palm oil development, from cultivation and processing to production and marketing, it meets customer needs with value-added products across industries. With Meltwater, Grupo Numar has the technology and data it needs to track, measure, and optimize its influencer marketing strategies as it continues pushing sustainable palm oil development forward.

Learn how agro-industrial conglomerate Grupo Numar uses Meltwater's influencer marketing solution to achieve 7,600x ROI from influencer marketing campaigns.