The Meltwater Blog

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How to Create a PR Strategy in 2022

Editor's Pick

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The Top 21 Social Media Monitoring Tools for 2022

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White star on green background. Best social media marketing examples from 2021

7 of the Best Social Media Marketing Examples in 2021

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Full Guide to Social Media Image Sizes for 2022

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10 examples of effective press releases + a template to download

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Looking for the latest social media news? This blog has it. This image of a cartoon newspaper against a solid pink background conveys the message that news is being broadcast

Marketing

Social Media News: The 5 Biggest Stories of the Week

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PR & Communications

The CEO Echo | July 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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How to Measure Share of Voice: PPC, SEO and Social Media

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Marketing

Using Social Listening for Market Research: How We Made 'The Fashion Industry's New Era'

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PR & Communications

The CEO Echo | June 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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Marketing

How To Get More Instagram Followers

You see a photo of Facebook Like icons as the header image for our blog about Facebook Marketing Tips.

Marketing

5 Facebook Marketing Tips To Make Your Brand Successful

Yellow yield sign on a pink background. Don't make these common social media mistakes!

Marketing

10 Common Social Media Mistakes

Image of a phone surrounded by social media symbols. Niche social media sites for marketers to know about.

Marketing

What the Rise of Niche Social Media Platforms Means for Marketers

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PR & Communications

5 Ways to Use Media Intelligence

How Social Media Has Changed PR

PR & Communications

How Social Media Has Changed PR

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Marketing

A Marketer’s Guide to Using Social Media for Lead Generation

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PR & Communications

10 Things You Should Never Share on Social Media

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Marketing

The 8 Top Chinese Social Media Apps, Sites & Platforms 2022

Magnifying glass. Take a look into the top Chinese social media platforms

Marketing

How To Stay On Top With Meltwater's Chinese Social Media Monitoring Tool

Marketing

Facebook Management Guide: How to Create Organic Posts & Ads on Facebook

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Marketing

5 Blogging Mistakes That Make Your Readers Switch Off

Image of a content calendar with a clock and post copy symbol. Building an effective content strategy blog post

Marketing

How To Build an Effective Content Marketing Strategy [Content Calendar Template]

Image of a bright pink clock with purple hands, on a light pink background. Best times to post on social media blog post

Marketing

Best Times to Post on Social Media in 2022 [Infographic]

B2B PR involves getting press, including news coverage on TV. That's why this image of a light green TV is being used for this blog on B2B PR strategies - TJ to update

PR & Communications

B2B PR Essentials and Tips

An illustrated version of a smartphone with confetti and social media iconography, like a heart and a Facebook like button, floating around the phone. These celebratory symbols and icons represent the engagement notifications a community manager would hope to see after implementing a new social media marketing strategy.

Marketing

Ultimate Social Media Marketing Guide

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PR & Communications

The CEO Echo | May 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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PR & Communications

Crisis Management Guide: How to Manage a PR Crisis in 5 Steps

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PR & Communications

How to Pitch Your Press Release to Journalists

A man stands up and looks through a pair of binoculars as he explores alternative social listening and social media management solutions.

Marketing

The Best Brand24 Alternatives 2022

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Marketing

YouTube SEO Tips: How to Optimize Your Videos for Search

Looking for an alternative social media management solution? This image of a woman staring into a giant telescope represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Hootsuite.

Marketing

The Best Hootsuite Alternatives 2022

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Marketing

Repurposing Content: Definition, Software, Examples

People stand underneath a giant rainbow flag in this image for a blog about five things brands should remember during Pride Month.

Marketing

6 Points for Brands to Remember during Pride Month

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Marketing

Ultimate Guide to Social Media Video Sizes in 2022

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Company News

Devopsicon 12, Meltwater's Beloved Unconference

Image of a YouTube screen with video progress bar, on a light blue background. Quick tips for social videos blog post.

Marketing

5 Quick Tips for Social Video Content

Looking for an alternative social media management solution? This image of a woman staring into a giant telescope represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Planoly.

PR & Communications

The Best Planoly Alternatives 2022

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Marketing

Social Media Statistics for Australia [2021 & 2022]

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PR & Communications

Best Press Release Distribution Companies in Australia

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Data Science

An Introduction to Database Normalization

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Data Science

What Is Data Analytics? [Beginner’s Guide 2022]

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PR & Communications

The CEO Echo | April 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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Marketing

UGC Guide: What is User-Generated Content?

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PR & Communications

Social Media Comments Guide: How to Respond to Instagram Comments

A search bar, video, and other icons appear on a smartphone screen in this image for a blog about content marketing.

Marketing

What Is Content Marketing, and Why Is It King?

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PR & Communications

How to Conduct a Media Impact Analysis

Looking for an alternative social media management solution? This image of a man holding a giant magnifying glass represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Agorapulse.

Marketing

The Best Agorapulse Alternatives 2022

Marketing

34 Twitter Stats Marketers Need To Know in 2022

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Marketing

31 YouTube Statistics Marketers Need to Know in 2022

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PR & Communications

The CEO Echo | March 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

Green, blue, and purple gears float against a pink background in this image for a blog about marketing automation.

Marketing

The Guide To Marketing Automation

Marketing

The Best Sprout Social Alternatives 2022

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Marketing

The Best User-Generated Content Examples & Ideas

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Data Science

The Ultimate Guide to Master Data Management

Looking for an alternative social media management solution? This image of a man holding a giant magnifying glass represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Tailwind.

Marketing

The Best Tailwind Alternatives 2022

A woman looking through a pair of binoculars during her search for a new social media management platform.

Marketing

The Best Brandwatch Alternatives 2022

A rocket ship taking off from a laptop keyboard. This image is being used for a blog on how Business Intelligence can improve your corporate strategy.

Data Science

How Business Intelligence Can Fuel Your Efforts

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Marketing

What You Need to Know About Fake Followers on Social Media

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Marketing

The Ultimate Brand Awareness Guide 2022

Marketing

The Ultimate Guide To Finding Your Brand's Tone of Voice

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PR & Communications

50 Metrics to Measure Your Content Marketing Campaign

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Marketing

How to Find the Right Influencers to Partner with Your Brand

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Marketing

How to Create an Infographic [for Non-Designers]

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Marketing

The Complete Guide to Instagram Stories

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Marketing

How to Use Instagram Ads — A Guide for Marketers in 2022

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Marketing

How to Get Verified on Instagram

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Marketing

How to Use an Influencer Marketing Hub

Meltwater won seven awards from G2. Here two badges displaying the awards for Best Marketing Products and Best Software are featured in the center of the image with text above that reads, "2022 Best Software Awards".

Company News

Meltwater Celebrates G2 Best Software Awards Wins

Marketing

The Full Guide To LinkedIn Management: SSI, Posting & Showcase Pages

Silhouettes of different women from a number of cultures and backgrounds. This image is being used for a blog on International Women's Day 2022 from Meltwater.

Company News

Happy International Women’s Day, 2022!

Cartoon image of clipboard with checklist and pencil against a pink background. Main image for blog post on creating a media database for maximum PR ROI

PR & Communications

Media Contacts & Database: How to Create A List Of Journalists

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Internal Communications – Key to a Successful Business & Happy Employees

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PR & Communications

CEO Communications: Building & Maintaining Trust

A person wearing a yellow glove holding a squeegee and wiping away a section of bubbles that are in the shape of a cloud. Today, most marketers store their customer data on a cloud-based software, which is why this image was selected for this blog by Meltwater on how to clean your cloud-based data.

Data Science

How to Use Data Cleansing & Data Enrichment to Improve Your CRM

AI in marketing comes with the promise of getting insights from data faster. Here in this image, we can see a stylized version of a bar graph with a lightbulb leaning against the chart.

Data Science

AI in Marketing: Why AI-Powered Insights Are Important for Marketing in 2022

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Marketing

The Most Important Influencer Marketing Statistics for 2022

An illustrated dashboard with icons like a piechart, person, and blog on the cartoon-like chart. This stylized version of a report is an example of a piece of B2B content marketing.

Marketing

Tips & Tricks for Better B2B Content Marketing

This image depicts a keyboard with pink keys and a pink search bar hovering above. The image is being used to describe the process a customer begins with when researching products, and this blog on How to Write SEO Optimized Content can help get your content seen by your customers during this research.

Marketing

How to Write SEO Optimized Content

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Marketing

Marketing Trends To Watch in 2022

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PR & Communications

The CEO Echo | February 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

Meltwater companion CEO-Echo Banner

PR & Communications

The CEO Echo | January 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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Marketing

The Perfect Agency Pitch: How to Land New Business with Competitive Intelligence

neon social media symbol showing zero likes. Top social media statistics for marketers in 2022 blog post.

Marketing

70+ Social Media Marketing Statistics for 2022

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PR & Communications

Online Reputation Repair: Everything You Need to Know

mobile phone.

Marketing

The Best Content Marketing Tools for 2022

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Marketing

Metaverse - How will virtual spaces be used in the future?

A graphic of a red-haired person stepping through purple and green plants while using binoculars for a blog about the best software alternatives to Birdeye.

Marketing

The Best Birdeye Alternatives 2022

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Marketing

How Will Leading Agencies Use Meltwater In 2022?

There is a goal to every customer journey and this image of a giant map pin symbolizes that goal point.

Marketing

Customer Journey Guide: Why and How to Create a Customer Journey Map

A graph of stars set against a purple background. Giving something a 5-star review is an indication of quality and can boost a businesses reputation, which is why this image is being used for a blog on How a Business Can Create and Maintain a Good Reputation

PR & Communications

Business Reputation Management: How to Create and Maintain a Good Reputation

An abstract scenario with a teal podium in the center. The podium has three squares behind it. The image is being used as the Best Social Media Management Tools

Marketing

Best Social Media Management Tools 2022

A giant checklist with two items checked off the list. A PR manager has a number of tasks to do in their day, so having a clearly defined checklist is critical to executing on a public relations strategy.

PR & Communications

The Basics of Public Relations (PR): Meaning & Examples

A pie chart with a magnifying glass focused on a segment of the data. It's always important to analyze the trends and data around your industry, so in this blog, we dive into the top PR statistics for 2022.

PR & Communications

20 Most Important PR Statistics for 2022

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PR & Communications

The CEO Echo | December 2021 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

PR & Communications

5 Lessons From Netflix’s Public Affairs Strategy

Slightly open pink envelope on light pink background. Header image for blog post: why you need an internal newsletter

PR & Communications

Why Your Organization Needs an Internal Company Newsletter

Group of lightbulbs with one yellow colored in the middle signifying a PR trend amongst the bunch.- TJ to update

PR & Communications

5 Massive PR Trends in 2022 Your Brand Should Be Dominating

An illustration of a man looking through a set of binoculars. The PR professional is searching for an alternative media monitoring tool to Cision.

Marketing

The Best Cision Alternatives 2022

Three colorful arrows cut out of paper pointed upwards. The arrows are meant to reflect the direction of a graph that you might find after creating a PR or marketing report.

Data Science

The Big Reporting Guide: Why It's Important And Which Types Exist

A seesaw with two orange balls balancing on one end of the seesaw. This image symbolizes the process that a marketing team may go through when weighing their different options when it comes to social media monitoring platforms.

Marketing

The Top 21 Social Media Monitoring Tools for 2022

You can see a 3D animated brain in front of a teal background

Marketing

The What, Why And How of Sentiment Analysis

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Marketing

Building An Integrated Social Media Management Plan

You can see a blank sheet of paper leaning against a wall in a pink room

Marketing

The State Of Print Monitoring With Meltwater

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Marketing

Understanding the Chinese Social Media Landscape

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