The Meltwater Blog

PR & Communications

Australian Media Landscape: Players, Influence, and Power

Marketing

Dissecting Influence on Twitter: Understand It to Obtain It

preparing executives for media interviews

PR & Communications

3 Steps for Preparing Executives for Media Interviews

Marketing

4 Things You Need To Know About Marketing To Generation Z

LinkedIn influence

Marketing

How to Turn Your Employees into LinkedIn Content Superstars

Marketing

B2B Brands That Are Nailing It On Instagram

person using a smartphone

PR & Communications

What PR Professionals Can Learn from Celebrities

PR & Communications

4 Smart Ways PR Can Amplify Brand Content

hashtags on social

Marketing

Discover the 6 Rules of using Hashtags

5 Reasons Executives Should Increase Social Media Presence

Marketing

New Retail: The Best of Both (Physical and Digital) Worlds

PR & Communications

37 Best Blog Post Topics to Cure Your Writers Block

Facebook Mistakes

Marketing

The 5 Most Common Facebook Marketing Mistakes

people holding up their smartphones with social media in a circle

Marketing

Back to Basics: 6 Social Media Mistakes Everyone Is Making

Marketing

Women’s World Cup 2019: Social Media Analysis

uk global esports wave

Marketing

Is the UK About to Catch the Global eSports Wave?

Woman sitting at desk, talking into cell phone while looking at a piece of paper in her other hand.

Marketing

Risk and Reputation Management the Hot Topic at Press Lounge Gathering

An open Samsung Fold cell phone with a colourful butterfly type image over both screens.

Company News

Samsung Galaxy Fold PR Disaster: An Embarrassment Or Opportunity?

woman on the phone

Marketing

How to Measure the Impact of a Crisis on Your Brand Image

social media insights from democratic debate

Marketing

Social Media insights from the second Democratic Debate

Marketing

Dear Marketers, It’s Time To Pay Attention To Social Commerce

PR & Communications

PR Apologies: Winners and Losers

A Facebook page on mobile with the search bar visible

Marketing

PR’s Critical Role in Search and Social Media Marketing

Social media phone use

Marketing

Common Social Media Mistakes

A young woman with brown hair and clear glasses looking at her phone screen.

Marketing

A Match Made in Heaven: Interactive Content & Social Media

introducing new way to partner with our clients

Company News

Introducing a New Way to Partner with Our Clients

Marketing

10 Types of Visual Content That Go Viral

people attending a conference

PR & Communications

How to Take your Industry Conference Attendance to the Next Level

Marketing

Avengers: Endgame – Deep Dive into the Social Media Realm

Social Media Facts

Marketing

21 Social Media Facts You Should Know Right Now

Australian Parliament House

Marketing

An Analysis of Australian Federal Election Coverage

Marketing

Game of Thrones: Social Media Reactions to the Series Finale

tips to increase pr coverage

PR & Communications

Eight Tips for Increasing PR Coverage

social-media-campaigns-indonesia

Marketing

Top Social Media Campaigns in Indonesia

Marketing

Game of Thrones: Brands Making It Reign

Marketing

How to Create a Successful Meme Strategy to Grow your Business

Marketing

2019 MEST Africa Summit to be held in Nairobi

Marketing

Game of Thrones: Season 8 Buzz on Social Media

Hand holding a fried chicken drumstick with a black background.

Marketing

If we were Jollibee, what would we be listening to?

Twitter customer service

Marketing

4 + 4 Tips to Get Noticed in 140: The Twitter Press Release

how to level up your content game

Marketing

How to Level Up Your Contributed Content Game

PR & Communications

Craft A Crisis Management Plan For The F&B Industry With These 5 Steps

Marketing

Are You Aware of the Social Media Trends Shaping Greater China?

Marketing

Is 2019 the year of the vegan? Carl’s Jr and others are betting on it.

power of personalised pr

PR & Communications

The Power of Personalised PR: Top Tips for Communications Pros

Marketing

4 Great Examples of Arts Organizations on Social Media

Marketing

The Power of Influencer Marketing: Fyre Festival Case Study

Illustration of a man using a desktop computer with graphs on the wall behind him

Marketing

Tips from the Top: South Africa’s Best Marketing Campaigns

Facebook Algorithm

Marketing

5 Ways PR Pros Can Take Advantage of the Facebook Algorithm Change

PR & Communications

Brand Goodbyes: How to Communicate a Closure

Backview of football players crouching

Marketing

Top NFL Social Media Feeds

Marketing

Your Guide to Marketing to Generation Z

PR & Communications

5 Common Urgent Issues That Don’t Need to Become a Brand Crisis

Marketing

Are Hashtags Still Worth It?

Marketing

The 7 Simple SEO Mistakes That Are Killing Your Content Marketing Strategy

the gamification of social media

Marketing

The Gamification of Social Media

Twitter customer service

Marketing

Twitter Marketing Strategy In 2020

personality based marketing

Marketing

Personality-Based Marketing

finger typing keyboard social media icons

Marketing

Social Media Trends 2019: What You Need to Know

government social media accounts

Marketing

Government Social Media Accounts: 3 Agencies that Inspire on Social

Marketing

How Do You Measure the ROI of Influencer Marketing?

Two hands, each holding a cell phone - one phone is white, the other is black, both on the same Instagram image but different view formats.

Marketing

Social Entrepreneurs: 5 Consumer Brands that Started on Social

Marketing

3 Recipe Sites’ Social Strategies

Marketing

PR and Marketing Trends: Navigating Changing Media Landscapes

PR & Communications

12 PR Blogs Your Competitors Are Reading

Marketing

How to Create a Social First Content Marketing Strategy

Marketing

Infographic: PR and Marketing Reporting—Keys to Capturing KPIs

5 fashion brands using social media

Marketing

How 5 Fashion Brands Use Social Media

b2b social media marketing mistakes to avoid

Marketing

5 Mistakes to Avoid in B2B Social Media Marketing

Image of human brain on blue background. Psychology of social media blog post

Data Science

Psychology of Social Media: The Science Behind Why People Share Online

Marketing

What Is a Good Marketing Strategy for New Product Development?

Marketing

Interactive Content & Social Media: A Match Made in Heaven

Marketing

Dip Your Toe Into Immersive Experiences

niche communities to find pr professionals

PR & Communications

Niche Communities Where PR Pros Gather

click through rates likes smartphone

Marketing

How to Increase Engagement on Social Media

Marketing

Digital Marketing Versus Social Media: What’s the Difference?

5 film festivals using social media

Marketing

5 Film Festivals Using Social Media the Right Way

why you need links in articles

PR & Communications

Media Outreach: Why You Need to Place Links in Articles

get twitter right with high tech saas

Data Science

Get Twitter Right with High-Tech SaaS

music festival social media campaign

Marketing

3 Music Festivals with Successful Social Media Strategies

Marketing

3 Golf Tournaments Using Social Media for Major Impact

Brunette woman in glasses using her laptop while seated at a desk

PR & Communications

Social Media Monitoring Before, During and After a Crisis

Marketing

Get People to Talk about Your Brand with a Social Influencer Marketing Campaign

hashtags on social

Marketing

5 Ways to Use Hashtags on Instagram for PR Success

people looking at laptop screen for media monitoring and data analysis

PR & Communications

6 Good Reasons to Combine Your PR and Content Marketing Strategies

PR & Communications

Brands in Motion: How PR Can Lead the Way

Marketing

The 5 Top Tourism Social Media Accounts

Marketing

6 Major League Baseball Teams Dominating the Social Media Game

Old fashioned computer with headphones. Blog post: 14 proven PR KPIs that matter and how to track them

PR & Communications

14 Proven PR KPIs That Matter and How to Track Them

5 nba teams on social media

Marketing

5 NBA Teams Killing it on Social Media

Marketing

3 Reasons Your Company Should Like Other Pages on Facebook

Data Science

Media Monitoring Boolean Query Guide

Infographic: Mo Salah Scores on Social

Marketing

5 Best Health Social Media Campaigns

ultimate social media listening guide

Marketing

The Ultimate Social Listening Guide - Never Miss a Social Mention

Data Science

Media Monitoring Companies in India: How to Put Public Data to Work

PR & Communications

What we can learn from the NSW government’s Sydney trains crisis

Three green leaves forming a circle on a pink background. Blog post: Environmental social media campaigns

Marketing

Get Inspired by These Winning Environmental Social Media Campaigns

in pr, there is power in third party validation

PR & Communications

In PR, There’s Power in Third-Party Validation

10 things not to share on social media

PR & Communications

10 Things You Should Never Share on Social Media

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