The Meltwater Blog
Marketing
4 Tips for Nonprofit Social Marketing: Small Budgets, Big Impact
Marketing
Top Ten PR & Marketing Podcasts You Need to Be Listening to in 2022
PR & Communications
How to Use Paid Social Media Ads to Boost Earned Media
Marketing
How to Use Visuals To Get More Social Media Engagement, Shares and PR
Data Science
External data factors impacting airline profits
Data Science
The Growing Focus on AI in Venture Capital
Marketing
Top Social Media Campaigns of 2019
Marketing
3 Ways to Find Brand Advocates
Marketing
How to Find, Nurture and Sustain Influencer Relationships
Marketing
Emotionally Connect with Your Audience on Social Media
PR & Communications
As PR Evolves, So Must PR Tools
PR & Communications
10 ways to increase brand advocacy via social media
Data Science
How Deliveroo uses Machine Learning to Power Food Delivery
PR & Communications
Mastering Brand Crisis and Reputation
Marketing
8 Ways to Effectively Communicate with Clients
Marketing
Tips From the Top: India’s Best Marketing Campaigns
Data Science
Improving Business Processes with Artificial Intelligence
Marketing
Making the Most of Audience Engagement: Social Community Management
Data Science
What Digital Transformation Means for the Future of Retail
Marketing
5 Amazing Ways to Impact Your Audience with Data Storytelling
Marketing
How To Localize Social Media Campaigns
Data Science
5 Ways AI Is Transforming Digital Marketing
6 Essential Roles of the Modern Marketing Team
Data Science
Using Alternative Data & External Signals for Decision Making
PR & Communications
3 Innovative Ways Healthcare B2B Companies Use Twitter
Marketing
5 Blogging Mistakes That Make Your Readers Switch Off
Data Science
How To Understand Your Consumers’ Voice With Review Tracking
Marketing
The History of Christmas Ad Campaigns in the UK (and 2019’s top 5)
PR & Communications
5 Signs of Greenwashing—And How to Avoid Doing It Yourself
PR & Communications
PR in the Boardroom: Winning Over The C-Suite
Data Science
Globally Standardized KPIs for Enterprise Comms Reporting
PR & Communications
How Far We Have Come in Teaching Communications
Marketing
Gary Vaynerchuk’s Top 4 Marketing Mantras
Company News
Everything you need to know about our Fjord Product Announcement: Advancing Analytics to Insights
Marketing
3 Customer Interview Tips for a Great Case Study
PR & Communications
Success with PR Agencies: Six Tips from Agency Owners on How to Make the Most of What They Offer
Data Science
Managing your Global Brand’s Digital Footprint: Deciding on a Multiple VS Single Vendor Approach
PR & Communications
5 Things to Do When Your Business Gets a Bad Review
Marketing
Infographic: Should I Trendjack on Social Media?
Marketing
How to Use Instagram Hashtags Strategically
Marketing
Streaming Services: A Showdown
Marketing
Key Lessons from Asia's Best Social Media Campaigns of 2019
Marketing
Game Changers – The Vegan Phenomenon
Marketing
9 Ways to Improve Social Media Shares of your Content
Marketing
Are Niche Social Media Sites the Beginning of a New Trend?
Marketing
Influencer Marketing 2020: Everything You Need To Know
Marketing
Media Monitoring Tools in Ireland – What You Need to Know
Company News
Meltwater Launches Data Sets on New Amazon AWS Data Exchange
PR & Communications
Know Your Options as a PR Consultant
Marketing
How Augmented Reality Apps are Changing Customer Engagement
Marketing
Melbourne Cup 2019: The Good, the Bad, and the Ugly
Marketing
Media Monitoring in Scotland – A Brand Gateway in a Promising Market
Company News
Fjord Product Announcement: Prioritizing Simplicity and Efficiency
PR & Communications
Thoughts on diversity, leadership, and integrity from #PRSAICON
Marketing
A Marketer’s Guide to Using Social Media for Lead Generation
PR & Communications
Want Big Global PR Results? Time to Think Small
PR & Communications
How to Get Executive Bylines in Publications
4 Top Paid Influencers You Probably Never Heard Of—But Can Learn From
PR & Communications
6 Tips for Enforcing Consistent Messaging Across Your Organization
Marketing
5 Reasons Why Gaming Is the Next Big Brand Opportunity
Marketing
Social Media Reactions: Greta Thunberg, UN Climate Action Summit 2019
PR & Communications
Executive Bylines: 5 Tips for Working with a Ghostwriter
Marketing
What Does a Like-Less Instagram Mean For Influencer Marketing?
Marketing
6 Brands Winning at User-Generated Content
Marketing
Media Monitoring in the United Kingdom: Everything You Need to Know
PR & Communications
My Heroes Have Always Been Cowboys… err… PR Measurement Pros
Marketing
Dissecting Influence on Twitter: Understand It to Obtain It
PR & Communications
Australian Media Landscape: Players, Influence, and Power
PR & Communications
3 Steps for Preparing Executives for Media Interviews
Marketing
4 Things You Need To Know About Marketing To Generation Z
Marketing
How to Turn Your Employees into LinkedIn Content Superstars
Marketing
B2B Brands That Are Nailing It On Instagram
PR & Communications
What PR Professionals Can Learn from Celebrities
PR & Communications
4 Smart Ways PR Can Amplify Brand Content
Marketing
Discover the 6 Rules of using Hashtags
5 Reasons Executives Should Increase Social Media Presence
Marketing
New Retail: The Best of Both (Physical and Digital) Worlds
PR & Communications
37 Best Blog Post Topics to Cure Your Writers Block
Marketing
The 5 Most Common Facebook Marketing Mistakes
Marketing
Women’s World Cup 2019: Social Media Analysis
Marketing
Is the UK About to Catch the Global eSports Wave?
Marketing
Risk and Reputation Management the Hot Topic at Press Lounge Gathering
Company News
Samsung Galaxy Fold PR Disaster: An Embarrassment Or Opportunity?
Marketing
How to Measure the Impact of a Crisis on Your Brand Image
Marketing
Social Media insights from the second Democratic Debate
Marketing
Dear Marketers, It’s Time To Pay Attention To Social Commerce
PR & Communications
PR Apologies: Winners and Losers
Marketing
PR’s Critical Role in Search and Social Media Marketing
Marketing
10 Common Social Media Mistakes
Marketing
A Match Made in Heaven: Interactive Content & Social Media
Company News
Introducing a New Way to Partner with Our Clients
Marketing
10 Types of Visual Content That Go Viral
PR & Communications
How to Take your Industry Conference Attendance to the Next Level
Marketing
Avengers: Endgame – Deep Dive into the Social Media Realm
Marketing
21 Social Media Facts You Should Know Right Now
Marketing
An Analysis of Australian Federal Election Coverage
Marketing
Game of Thrones: Social Media Reactions to the Series Finale
PR & Communications
Eight Tips for Increasing PR Coverage
Marketing
Top Social Media Campaigns in Indonesia
Marketing