Showing posts in category PR & Comms
What PR Should Know Before Their Brand Takes a Political Stand

What PR Should Know Before Their Brand Takes a Political Stand

Michelle Garrett July 11, 2019

It used to be the exception to see brands taking a stand on social and political issues.In fact, it was considered taboo for companies…

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How to Cultivate Lasting Media Relationships

How to Cultivate Lasting Media Relationships

Caroline Khalili July 7, 2019

Those who work in public relations are expected to be the best when it comes to honing a message that sticks and moving a…

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PR’s Critical Role in Search and Social Media Marketing

PR’s Critical Role in Search and Social Media Marketing

Michelle Garrett June 23, 2019

Digital marketing is a puzzle that brands continue trying to solve. Under that umbrella, they know they need to have a strong search marketing game—and…