The Meltwater Blog

An image of the number 2022 with the zero represented by a bullseye with an arrow going through it. This image is being used within a blog on how to create a PR strategy ing 2022

How to Create a PR Strategy in 2022

Editor's Pick

A seesaw with two orange balls balancing on one end of the seesaw. This image symbolizes the process that a marketing team may go through when weighing their different options when it comes to social media monitoring platforms.

The Top 21 Social Media Monitoring Tools for 2022

Popular

White star on green background. Best social media marketing examples from 2021

7 of the Best Social Media Marketing Examples in 2021

Three circular objects, increasing in size. Ultimate 2022 guide to social media image sizes

Full Guide to Social Media Image Sizes for 2022

Clipboard with blank piece of paper and pen on light pink background. 10 examples of effective Press Releases.

10 examples of effective press releases + a template to download

Search

Categories

Topics

3D Illustration of bars and a positive trend line

Marketing

Social Media Statistics for Australia [2021 & 2022]

Looking for the latest social media news? This blog has it. This image of a retro-looking microphone against a solid background conveys the message that news is being broadcast

Marketing

Social Media News: The 5 Biggest Stories of the Week

Notifications pop out of a smartphone screen in this graphic for a blog about user-generated content.

Marketing

UGC Guide: What is User-Generated Content?

A megaphone and notification symbols pop out of a laptop screen in this image for a blog about user-generated content examples.

PR & Communications

The Best User-Generated Content Examples & Ideas

An image of a white smartphone against a pink background surrounded by red message boxes.

PR & Communications

Social Media Comments Guide: How to Respond to Instagram Comments

A device screen floats against a blue background surrounded by speech bubbles and notification icons

PR & Communications

How to Conduct a Media Impact Analysis

Marketing

34 Twitter Stats Marketers Need To Know in 2022

A clapboard, speech bubble, and coins float around a laptop playing a video in this image for a blog about YouTube statistics.

Marketing

31 YouTube Statistics Marketers Need to Know in 2022

Fake followers robot

Marketing

What You Need to Know About Fake Followers on Social Media

Marketing

The Ultimate Guide To Finding Your Brand's Tone of Voice

Phone screen with an instagram icon next to the Twitter and SnapChat icons.

Marketing

How to Get Verified on Instagram

An image of Instagram ads over a blue and green background

Marketing

How to Use Instagram Ads — A Guide for Marketers in 2022

Smartphone showcasing Instagram Stories

Marketing

The Complete Guide to Instagram Stories

Marketing

The Full Guide To LinkedIn Management: SSI, Posting & Showcase Pages

Meltwater won seven awards from G2. Here two badges displaying the awards for Best Marketing Products and Best Software are featured in the center of the image with text above that reads, "2022 Best Software Awards".

Company News

Meltwater Celebrates G2 Best Software Awards Wins

Silhouettes of different women from a number of cultures and backgrounds. This image is being used for a blog on International Women's Day 2022 from Meltwater.

Company News

Happy International Women’s Day, 2022!

neon social media symbol showing zero likes. Top social media statistics for marketers in 2022 blog post.

Marketing

70+ Social Media Marketing Statistics for 2022

A graph of stars set against a purple background. Giving something a 5-star review is an indication of quality and can boost a businesses reputation, which is why this image is being used for a blog on How a Business Can Create and Maintain a Good Reputation

PR & Communications

Business Reputation Management: How to Create and Maintain a Good Reputation

An abstract scenario with a teal podium in the center. The podium has three squares behind it. The image is being used as the Best Social Media Management Tools

Marketing

Best Social Media Management Tools 2022

A seesaw with two orange balls balancing on one end of the seesaw. This image symbolizes the process that a marketing team may go through when weighing their different options when it comes to social media monitoring platforms.

Marketing

The Top 21 Social Media Monitoring Tools for 2022

Image of an integrated social media management strategy

Marketing

Building An Integrated Social Media Management Plan

Image of Chinese social media apps on orange podium

Marketing

Understanding the Chinese Social Media Landscape

TJ to update - Computer and mobile screens.

Marketing

10 of the Top Social Media Campaigns of 2021

TJ to Update - Best interactive social posts.

Marketing

The Best Interactive Posts For Social Media 2021

White Twitter bird over light blue background. Twitter marketing strategy blog.

Marketing

Creating a Twitter Marketing Strategy in 2022

A computer screen with 3D charts coming out

Marketing

Increase your Social ROI with Consumer Insights

Company News

Product Update: Scheduling Instagram Stories and Carousel Posts

Two open laptops on a desk with two hands, writing on a piece of paper between the laptops. Two people are sharing ideas.

Marketing

How To Build an Effective Content Marketing Strategy [Content Calendar Template]

An image of a camera and a notepad on yellow background.

PR & Communications

6 Metrics Journalists Need To Know For Data Storytelling

A mold of a human head but the face itself is missing. Instead, there is a hole with a lightbulb in the center. The image is like looking inside of a person to see what ideas they are thinking up, which is what this blog about the most innovative social media posts of 2022 is all about.

Marketing

The Most Innovative Social Media Content Ideas 2022

The path to social media management success involves several steps. In this blog post, we outline that process. This image depicts a series of steps with a gold trophy at the top.

Marketing

Social Media Management [Tips to Elevate Your Brand]

Marketing

The Ultimate Brand Awareness Guide 2021

A group of six small pink pencils and a large red pencil with a lightbulb on top of it. This image describes the process a writer or marketer may go through when developing content marketing ideas.

Marketing

How to Come Up with Ideas for Content Creation

Image of hand placing a ballot into box on blue background

PR & Communications

How Social Media is Impacting the Philippines Political Landscape

Hand holding medals on blue background

Marketing

2020 Tokyo Olympics: Social Media Briefs of Southeast Asian Athletes

An image from a blog on social media reporting of a series of teal cylinders stacked in ascending order to form a graph. There is a pink sphere atop the tallest teal cylinder.

Marketing

The Complete Guide to Social Media Reporting

A bright pink lightbulb hovering in the air in front of a pale blue background. This image is used to describe a blog post outlining several ideas on how to use social walls in your marketing campaigns.

Marketing

How To Use a Social Wall With Examples

Image of a light blue old-fashioned film reel with film coming out, on a pink background. How to create and use Instagram Reels blog post

Marketing

What is Instagram Reels? The Complete Guide

COVID vaccine vial and syringe on blue background

PR & Communications

How Brand Reputation Impact COVID Vaccinations in Australia

An orange megaphone on an orange surface

Marketing

What Is Marketing & Why Your Business Can't Do Without It

White star on green background. Best social media marketing examples from 2021

Marketing

7 of the Best Social Media Marketing Examples in 2021

A diverse group of people with each wearing a sweater with one of the letters from the acronym LGBTQ+ on the front.

Company News

Celebrating Pride at Meltwater

graphic of upwards arrow with bars

Marketing

Facebook Monitoring: How to Get The Best Facebook Page Analytics

1 US dollar banknote against a white background

PR & Communications

How Much Does Media Monitoring Cost?

yellow tape measure against a coral pink background

Marketing

The Importance of Social Media Metrics - Definitions and Calculations

pink and blue door frames for community management

Marketing

The Ultimate Guide to Community Management

An illustrated version of a smartphone with confetti and social media iconography, like a heart and a Facebook like button, floating around the phone. These celebratory symbols and icons represent the engagement notifications a community manager would hope to see after implementing a new social media marketing strategy.

Marketing

Ultimate Social Media Marketing Guide

Marketing

8 Social Media Challenges Clients Need Your Help With

PR & Communications

Guide to Instagram Profile Pictures 2022

pink mannequin woman looking into mirror

PR & Communications

Fighting Fake News on Social Media

Marketing

How to Win More New Business for Your Agency, With Social Listening

Twitter bird on dark blue background

Marketing

Twitter Management for Beginners

A yellow staircase missing a section in the middle, presenting a challenge to anyone who would dare try to get to the other side. This image is being used as the thumbnail for a blog post explaining the top social media challenges of the past several years.

PR & Communications

How Social Media Challenges Become Wildly Successful

5 stars on a blue background for facebook recommendations and reviews

Marketing

How to Leverage Facebook Recommendations for Your Business

Marketing

Guide to Posting Videos on Twitter

Marketing

Profitable Social Media Services for Your Agency

Three blue American dollar signs against a blue background. The dollar signs represent the revenue your marketing team could generate through Facebook lead ads.

Marketing

How to Use Facebook Lead Generation Ads

Mock-ups of several YouTube ads hovering over a smartphone in a carousel format that give you a sense of how video marketing works. The first ad features a pair of headphones, the second ad features a video game controller, and the final ad in the series displays a blue t-shirt.

Marketing

A Starter Guide to Advertising on YouTube

An icon of a YouTube video player with icons of hearts and "Likes" floating around the video in a heart-like shape. This is the type of engagement most marketers dream their YouTube video marketing strategy will generate.

Marketing

Ultimate Guide to YouTube Marketing

Marketing

How To Be Successful With Instagram Marketing

Three yellow lightbulbs lined up next to one another. The lightbulbs are three different sizes, but all the same shape.

Data Science

Hashtags, Hope and Health: Lockdown Highlights from the Middle East

A smartphone that has various objects like a pair of shoes, a suitcase, a credit card, and lipstick all flying out of the screen and into the real world. This image illustrates the growing shift toward online shopping, and in particular social commerce through platforms like Facebook Marketplace.

Marketing

How To Sell on Facebook Marketplace

A toy robot that has been made using scraps of pieces from different machines or mechanical parts, like springs, electrical plugs, and wires. He could be social-savvy bot answering questions around how to build similar social media bots.

Data Science

Social Media Bots: How They Work and How to Use Them

An illustration of a diverse group of women against a purple backdrop

Company News

Celebrating International Women's Day, 2021

A purple conversation bubble with three hearts cut into it that resembles the icon that appears when you get a "like" on your Instagram business acount

Marketing

How to Use Instagram for Business

A collection of objects, like a bullseye target, bar chart and magnifying glass, that are meant to represent social media marketing metrics small businesses could evaluate

Marketing

How To Boost Your Small Business With Social Media Marketing

An image of a cartoon phone with stylized chat bubbles appearing around the screen against a solid pink background. Each of the four chat bubbles are a different color, symbolizing the different threads that marketers can engage in on Reddit.

Marketing

The Ultimate Guide to Reddit Marketing

You see a photo of Facebook Like icons as the header image for our blog about Facebook Marketing Tips.

Marketing

5 Facebook Marketing Tips To Make Your Brand Successful

Marketing

How To Use WhatsApp for Business in 2022

Person wearing multiple watches for different time zones on bright yellow background. Hero image for social media management blog post.

Marketing

Infographic: A Day in the Life of a Social Media Marketing Manager

Person holding eyeglasses up to a brightly lit street. Header image for 10 steps for a social media audit.

Marketing

10 Easy Steps For a Social Media Audit

PR & Communications

Dark Social: The Next Marketing Opportunity

Three circular objects, increasing in size. Ultimate 2022 guide to social media image sizes

Marketing

Full Guide to Social Media Image Sizes for 2022

A runner setting up to start a race, like a marketer getting ready to boosting organic Facebook reach

How to Boost Facebook Reach

person holding mobile phone with instagram on the screen

Marketing

How to Post on Instagram - The Full Guide

National Days calendar for 2021

Marketing

Celebrating National Days, Weeks, and Months on Social Media - Ultimate Guide

Marketing

How To Get More Instagram Followers

A live video of a street filmed through a mobile phone

Marketing

The Secrets of Successful Video Marketing

Marketing

A Guide to Creating a Facebook Business Page

Facebook search bar

Marketing

Facebook Management Guide: How to Create Organic Posts & Ads on Facebook

overlapping leaves

Marketing

The Ultimate Guide To Integrating Corporate Social Responsibility

green and orange background with a calendar in the foreground

Marketing

How to Create a Social Media Content Calendar

A young man sitting on his laptop looking at a report on a paper on his table

Marketing

3 Social Listening Use Cases for Pandemic Marketing

four arab women against a grey wall looking at their smartphones

Marketing

The Top 3 Social Media Trends for the Middle East

A voter filling out a ballot at a polling place

Data Science

The Battle for the White House on Social Media

stacks of coins

PR & Communications

How Social Listening Can Help the Finance Industry

How Social Media Has Changed PR

PR & Communications

How Social Media Has Changed PR

apple icon for marketing trends in 2020

Marketing

5 Things to Learn from Apple's Marketing Strategy

Coworkers looking and pointing at a laptop on a desk

Marketing

Lead Generation: The Smart Marketer’s Secret Weapon

Marketing

Meltwater Social Media Festival Wrap Up

Illustration of floating hashtag icons with people sitting on one large hashtag using various electronic devices

Marketing

The Hashtag Guide: How To Hashtag on Facebook, Instagram And Twitter

arabian woman holding her smartphone to take a photo

Marketing

A Quick Guide to Social Media Marketing in the Middle East

Hand holding phone featuring LinkedIn login page

Marketing

How to Build A Successful LinkedIn Marketing Strategy

Marketing

4 Pillars to a Strong Social Media Governance Model

A hand holding a smartphone to shoot a video

Marketing

5 Quick Tips for Social Video Content

Hands playing on phones

Marketing

Owned, Earned, Paid & Shared Media Explained

A team meeting casual

Marketing

A Beginner's Guide to Social Media for B2B

The Rise of eSports in the Middle East

Data Science

A Data-Driven Analysis: The Future of eSports in the Middle East

Marketing

Best Times to Post on Social Media [Infographic]

Facebook Messenger app icon on a phone

Marketing

10 Facebook Messenger Marketing Ideas

Page 1 Page 2 Page 3 Page 4 Next

Brand Management Competitive Intelligence Customer Journey Influencer Marketing Marketing Social Media Monitoring / Social Listening PR Reputation Management Social Media Management Social Media Marketing Internal Communications