AI-Driven Insights

Meltwater's PR Measurement and Social Media Analytics tools harness the power of artificial intelligence to glean business-critical insights for better, more informed strategic decision making.

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A solution for every department. Discover how Meltwater can help you act on data from the outside.

  • PR & Communications
  • Marketing
  • Executives
  • Enterprise

Quantify your PR impact

Map out the impact of your earned media with advanced PR measurement tools. With access to the largest global media database, you'll never miss another mention again. One-click reports ensure that when it comes time to demonstrate your results, we do all the heavy lifting.

Know your share of voice

Tapping into the largest inventory of social media data and online content in the business, our social media analytics tools clear the clutter to bring you business-critical insights as they happen - including everything from conversation share to brand sentiment.

Connect with media influencers

Discover and connect with key media influencers, bloggers and journalists, using our smart media contact database. Improve frequency of press release publication by matching your content with the people who actually want to write about it.

Showcase your results

Quickly create presentation-ready reports for stakeholders. Share clips, mentions and insights directly with internal teams. Feed selected content to external sites.

Meltwater's PR Product Suite

PR professionals lean on this product suite to help them boost their brands and demonstrate their ROI.

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    Get accurate online and timely online content delivered to your inbox with the largest database in the industry.

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    Find the best journalists to amplify your message, based on beat, name, publication, coverage and location.

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    Generate presentation-ready reports, to keep your stakeholders informed of every aspect of your communications strategy.

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    Share internal news with branded newsletters, plus manage your outreach to journalists and influencers with sharing and analytics tools.

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    Easily review the latest media when you are on the go with the Meltwater Mobile app. And with Smart Alerts, allow AI to be your fresh eyes on developing stories.

Monitor your brand in one place

Understand your brand through the eyes of your target audiences across the world. From large online publications to niche forums, identify how others perceive your brand.

Optimize your social marketing efforts

Leveraging the most comprehensive content source-base in existence, our social media analytics tools deliver real-time results enriched with a layer of smart insights, including everything from share of voice to emotional sentiment.

Keep an eye on the competition

Benchmark your marketing efforts against the competition. Track the best-performing keywords, trends and themes in real time, and predict your competitors' next moves.

Uplevel your integrated media strategy

Discover who's talking about your brand, from earned media to authentic conversations. Demonstrate its connection and impact to your owned media.

Meltwater's Marketing Product Suite

Marketing professionals lean on this product suite to help them monitor their brand, social channels, and competitors.

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    Moderate all of your social channels in one place. Easily schedule, respond and report on the social media insights that matter.

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    Find the online conversations, media mentions and community discussions that contribute to your earned media.

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    Receive alerts highlighting what is trending in social media and posts from prominent social influencers.

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    Combine rich digital metrics with media mentions to accurately see how your brand resonates with your core audience.

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    Take the guess work out of your Facebook strategy – Likealyzer's recommendations will point you in the right direction.

Reduce risk without complexity

Leverage AI to stay on top of financial, market and competitive information. Judge the value of the future based on competitive benchmarking instead of historic financials.

Create an early warning system

Understand the realtime ebb and flow of your competitive landscape to flag opportunities and anticipate future threats to stay ahead of the competition.

Increase forecast accuracy

Match your strategy to your competitive environment by incorporating key external drivers and competitors. Ensure external forces are accounted for in forecasts and revenue models.

Free up executive time

Reduce the time spent on sourcing competitive information by centralizing the flow of outside information, internally. Empower teams with media data and insights.

Meltwater's Product Suite for Executives

Entire organizations rely on our product suite to help them accurately forecast and identify threats and opportunities.