The Meltwater Blog

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An image of a white chat bubble with five stars in the center. The stars are cut out of the paper chat bubble so that you can see the blue background underneath. The image represents an online review that marketing teams may find or manage using an online reputation management software.

PR & Communications

The Best Online Reputation Management Services & Software 2022

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PR & Communications

6 Metrics Journalists Need To Know For Data Storytelling

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PR & Communications

The Best Communication Channels for Businesses

Two chat bubbles (one orange and one blue) are floating in the center of the image. Maintaining open lines of communication is essential for businesses to operate smoothly. This blog explains the importance of internal communications for businesses and the various tactics companies can use to ensure information is following throughout departments.

PR & Communications

How to Build an Internal Communication Strategy for Your Businesses

PR & Communications

Brand Monitoring: How to Keep Track of Your Brand Mentions

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PR & Communications

How Social Media is Impacting the Philippines Political Landscape

Light pink notebook on yellow background. 10 steps to writing a communication plan blog post

PR & Communications

How to Write a Communication Plan

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PR & Communications

How Brand Reputation Impact COVID Vaccinations in Australia

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PR & Communications

How Much Does Media Monitoring Cost?

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PR & Communications

Misinformation & Disinformation: What is it and how do you protect your brand against it?

PR & Communications

Guide to Instagram Profile Pictures 2021

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PR & Communications

Fighting Fake News on Social Media

A yellow staircase missing a section in the middle, presenting a challenge to anyone who would dare try to get to the other side. This image is being used as the thumbnail for a blog post explaining the top social media challenges of the past several years.

PR & Communications

How Social Media Challenges Become Wildly Successful

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PR & Communications

Brand Advocacy: What It Is And Why It Is Important For PR

A cartoon model of the Earth that is melting. Below the floating Earth is a puddle. In this blog post, we examine how the topic of climate change is being discussed on social media.

PR & Communications

Using Social Media to Combat Climate Change

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PR & Communications

How To Create and Leverage Your Media Database in the Middle East

PR & Communications

Dark Social: The Next Marketing Opportunity

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PR & Communications

How To Create A Reputation Management Policy & Strategy

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PR & Communications

7 Step Guide: How to Create & Implement A PR Campaign

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PR & Communications

What is the Difference Between Marketing and PR?

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PR & Communications

Why Personal Reputation Management Is the Key for Your Success

PR & Communications

PR strategies ahead of an uncertain 2021

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PR & Communications

How Social Listening Can Help the Finance Industry

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PR & Communications

PR Career Paths: 12 Skills You Need

How Social Media Has Changed PR

PR & Communications

How Social Media Has Changed PR

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PR & Communications

10 examples of effective press releases + a template to download

PR & Communications

Trends shaping the virtual banking industry in Hong Kong

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PR & Communications

How to Use Video Storytelling Effectively in Times of Crisis

Slightly open pink envelope on light pink background. Header image for blog post: why you need an internal newsletter

PR & Communications

Why Your Organization Needs an Internal Company Newsletter

PR & Communications

5 Questions to Ask Before Your Brand Joins a Conversation

eng-0404-Transforming PR Campaign Management

PR & Communications

Transforming PR Campaign Management

media mention

PR & Communications

How to Ensure You Never Miss a Media Mention

PR & Communications

Custom Scoring: The PR Metric Of The Future

Person holding pad of paper and pen. Here's how to pitch a press release.

PR & Communications

How to Pitch Your Press Release to Journalists

PR & Communications

Custom Scoring: The Debate on AVE

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PR & Communications

Artificial Intelligence in PR: Where We Are and Where We're Headed

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PR & Communications

Toolbox Tips: Everything You Need to Avoid & Plan for a PR Crisis

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PR & Communications

The Best Apps for PR Professionals

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PR & Communications

How to Manage a PR and Social Media Crisis in 10 Steps

Two bandaids forming a cross shape. Tips for writing a crisis statement blog post

PR & Communications

6 Top Tips for Writing a Crisis Statement

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PR & Communications

Want Media Coverage? Ideas for Creating News Stories Journalists Will Love

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PR & Communications

How Brands Should Apologize

PR campaign inspo

PR & Communications

Top 5 PR Campaigns of 2019

pr reports

PR & Communications

5 Reports Every PR Pro Needs to Prove PR ROI

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PR & Communications

Best Practices for Working with a PR Agency

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PR & Communications

Why You Should Put Internal Communications First During a Crisis

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PR & Communications

What PRs Should Know Before Their Brand Takes a Political Stand

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PR & Communications

The Best Days and Times for PR Content

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PR & Communications

Online Reputation Management: The Basics

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PR & Communications

How PR Pros Can Become Master Trend Forecasters

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PR & Communications

How to Boost Your Next PR Campaign with Semantic SEO

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PR & Communications

B2B PR Tips: How to Leverage Earned, Owned, Paid, and Shared Media for Lead Generation

Crisis Management

PR & Communications

10 Steps to Managing a PR or Social Media Crisis

event networking

PR & Communications

Make Your Presence Felt: The PR and Content Marketing Guide to Productive Events

PR & Communications

How brands have responded to COVID-19

PR & Communications

Crisis Response Across Channels—Best Practices for Social Media

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PR & Communications

Q&A: Communicating in times of crisis

PR & Communications

7 Ways to Maximize Digital PR

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PR & Communications

6 Steps to Creating a List of Journalists That Will Talk About You

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PR & Communications

The Best Approach to Media Relations: Benefits to Journalists Having a Meltwater Profile

Press Release Anatomy and History | Not Much Has Changed

PR & Communications

Press Release Anatomy and History | Not Much Has Changed

PR & Communications

What Does PR Automation Mean for PR Pros?

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PR & Communications

5 Ways to Turbocharge Your PR With Media Monitoring

Data-Driven PR Metrics in 4 Easy Steps

PR & Communications

Data-Driven PR Metrics in 4 Easy Steps

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PR & Communications

5 Editorial Calendar Content Types [infographic]

PR & Communications

How to Improve Engagement on Facebook

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PR & Communications

The 3 PR Dashboards Your Comms Strategy Needs

A man holding up the word ART, with a full graphic that reads: The Art of Introductions

PR & Communications

The Art of Asking for Important Introductions

social media guidelines

PR & Communications

Guide: Create Staff Brand Ambassadors With Social Media Guidelines

PR & Communications

First Day in PR: 6 Essential Tips for a PR Newbie from a Seasoned Pro

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PR & Communications

5 of the Best University Social Feeds

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PR & Communications

5 Examples of Outstanding SaaS Social Media Accounts

micro influencers

PR & Communications

Find and Leverage Micro-Influencers for a PR Boost

Meltwater impact

PR & Communications

Measuring Every Aspect of PR’s Impact—Even Press Releases

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PR & Communications

Social Communities | The First C of Social Media Marketing

Nurturing media relations seeds

PR & Communications

PR Pros: 10 Strategies To Improve Your PR (Without Chasing Media Coverage)

public relations questions

PR & Communications

6 Common Client Misconceptions About Public Relations

how to Measure PR ROI- Align KPIs to Business Goals

PR & Communications

How to Measure PR ROI: Align KPIs to Business Goals

8 Successful Communication Strategies for the Higher Education Sector

PR & Communications

8 Successful Communication Strategies for the Higher Education Sector

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PR & Communications

How to Use Black Friday to Your Business’ Advantage

History of PR

PR & Communications

The History of Public Relations

Executive decision making - taking control of the conversation

PR & Communications

PR Tips: Taking Control of the Conversation in a Digital World

Top PR campaigns

PR & Communications

The Top 5 PR Campaigns of 2018

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PR & Communications

The Secret to a Successful Social Media Strategy? Flirting!

PR & Communications

50 Metrics to Measure Your Content Marketing Campaign

Social listening HR

PR & Communications

4 Ways Social Listening has Influenced HR

PR & Communications

How Often Should You Post on Social Media?

3 Easy Steps to Using Facebook Interest Lists for Business

PR & Communications

3 Easy Steps to Using Facebook Interest Lists for Business

PR budget

PR & Communications

Making a Case for More PR Budget

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PR & Communications

How Brands are Using IGTV

PR & Communications

How a Business Can Create and Maintain a Good Reputation

Executive decision making

PR & Communications

5 Ways to Use Media Intelligence

PR & Communications

5 Reasons Why Your PR Team Could Save Your Company’s Image

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PR & Communications

Edgy Brands: How to Be Sassy, but Keep It Classy, on Social

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PR & Communications

Why Every Business Needs PR While They Grow

PR recruitment

PR & Communications

The 5-Step Process That Will Transform Your PR Recruiting Efforts

successful live stream

PR & Communications

8 Ways to Run a Successful Live Stream

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PR & Communications

Crossfunctionality: Making Social Important Across Your Business

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PR & Communications

10 Ways to Increase the Visibility of Your Online Content

PR & Communications

Digital PR Disasters and the New Crisis Communications

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