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Ann-Derrick Gaillot

Content Writer

Ann-Derrick Gaillot is Meltwater's content writer. She joined the Americas team in March 2022 with nearly a decade of experience in content writing, copywriting, editorial, and culture journalism.

Marketing

Key Takeaways from Meltwater Summit 2026: Day 1

Marketing

What Is Substack Marketing? How Leading Brands Use It

3D illustration of a laptop displaying a glowing brain on screen, next to social media icons with a magnifying glass, and financial growth symbols including a money bag, coins, bar chart, pie chart, and upward arrow.

Marketing

Digital 2026 Webinar Recap: 5 Key Takeaways on AI Usage, Brand Discovery, and Marketing Trends

An image showing a floating laptop with Meltwater social listening solution on the screen. Best Mention alternatives blog post

Marketing

6 Best Mention Alternatives for 2026

An image showing a purple laptop open on the Meltwater Suite with graphs and social listening insights, on a pale purple background. Meltwater vs Cision blog post

Marketing

7 Best Cision Alternatives With Evaluation Criteria For 2026

A message icon with a green checkmark for a Meltwater blog about the best social listening tools, social listening platforms, and social media listening platforms

Marketing

The Top 13 Social Listening Tools for 2026

A handbag, sunglasses, and pink high heels against a green background for a Meltwater blog about influencer marketing in the luxury fashion sector

Marketing

3 Examples of Influencers Driving Impact for Luxury Fashion Brands

Sunglasses, stars, and a champagne bottle against a blue background for a Meltwater blog about types of influencers that alcohol brands can partner with

Marketing

Three Types of Influencers Driving Results for Alcohol Brands

A car rests on a purple background between a ring light and an oversized smartphone in this image for Meltwater blog about automotive influencer marketing

Marketing

How Automotive Brands Are Driving Mega Results with Micro and Macro Influencers

Reese Witherspoon on stage at Meltwater Summit 2025

Marketing

Major Moments from Meltwater Summit 2025, Day 1

A ballot entering the slot at the top of a ballot box in this image for a Meltwater data blog about voter registration and turnout content from government agencies on social media.

Marketing

Transforming Election Season: How Government Agencies Are Innovating on Social Media

A stethoscope curls out from the screen of a smartphone displaying a heart in this image for a blog highlighting four insights from Meltwater's Consumer Insights: Healthcare report.

Marketing

4 Insights from Our Healthcare Report

Marketing

5 Brands Making Waves on Reddit

A pink and green magnet pulls heart and thumbs up icons to a laptop.

Marketing

11 Examples of the Best Influencer Marketing Campaigns

Looking for an alternative social media management solution? This image of a man holding a giant magnifying glass represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Tailwind.

Marketing

The Best Tailwind Alternatives 2025

A graphic of a red-haired person stepping through purple and green plants while using binoculars for a blog about the best software alternatives to Birdeye.

Marketing

The Best Birdeye Alternatives 2025

A computer screen with charts popping out of it for Meltwater's guide to trend forecasting.

Marketing

What Is Trend Forecasting? Trend Prediction Guide

A pencil and checklist hover above a laptop in this image for a Meltwater blog about trendspotting and social listening.

Marketing

The Big Trendspotting Guide: Meaning, Examples, Tips

A magnifying glass hovers over a desktop computer screen displaying bar and ring charts in this image for a Meltwater blog about the trend detection definition and trend detection algorithms.

Marketing

Trend Detection Definition & Algorithm Guide

A school bus and school supplies beside a pointing arrow sign reading "back to school" for Meltwater blog on back-to-school trends.

Marketing

2023 Back-to-School Trending Topics

A spray bottle labelled with a null sign for a social and media intelligence blog about lanternflies.

Marketing

The Online Buzz about Lanternflies

A film reel, popcorn, soda, headphones, and a movie ticket for a blog about the social media impact of the Barbie and Oppenheimer movies.

Marketing

Barbie vs. Oppenheimer: Which Movie Is Making the Biggest Social Media Impact?

The Earth and coins hover between two smartphones in this image for a social and media intelligence blog about the global finance conversation in 2023 so far.

Marketing

Global finance conversations in 2023 (so far)

Surrounded by pink hearts and spheres, a rainbow appears on a tablet screen for a blog about LGBTQ+ representation in marketing and advertising.

Marketing

Why LGBTQ+ Representation in Marketing is Important

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