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Ann-Derrick Gaillot

Content Writer

Ann-Derrick Gaillot is Meltwater's content writer. She joined the Americas team in March 2022 with nearly a decade of experience in content writing, copywriting, editorial, and culture journalism.

The Reddit logo against an orange background for a blog about brands marketing on Reddit.

Marketing

5 Brands Making Waves on Reddit

A message icon with a green checkmark for a Meltwater blog about the best social listening tools, social listening platforms, and social media listening platforms

Marketing

The Top 13 Social Listening Tools for 2024

A pink and green magnet pulls heart and thumbs up icons to a laptop.

Marketing

11 Examples of the Best Influencer Marketing Campaigns

Looking for an alternative social media management solution? This image of a man holding a giant magnifying glass represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Tailwind.

Marketing

The Best Tailwind Alternatives 2024

A seated person looks through a large telescope in this image for a blog about alternatives to Zoho Social, a social media management software.

Marketing

The Best Zoho Social Alternatives 2024

A graphic of a red-haired person stepping through purple and green plants while using binoculars for a blog about the best software alternatives to Birdeye.

Marketing

The Best Birdeye Alternatives 2024

An illustration of a man looking through a set of binoculars. The PR professional is searching for an alternative media monitoring tool to Cision.

Marketing

The Best Cision Alternatives 2024

Looking for an alternative social media management solution? This image of a woman staring into a giant telescope represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Planoly.

Marketing

The Best Planoly Alternatives 2024

A woman with long red hair looks through a pair of binoculars in this image for a blog about alternatives to social monitoring software Mention.

Marketing

The Best Mention Alternatives 2024

A computer screen with charts popping out of it for Meltwater's guide to trend forecasting.

Marketing

What Is Trend Forecasting? Trend Prediction Guide

A pencil and checklist hover above a laptop in this image for a Meltwater blog about trendspotting and social listening.

Marketing

The Big Trendspotting Guide: Meaning, Examples, Tips

Looking for an alternative social media management solution? This image of a man holding a giant magnifying glass represents how monumental that search can feel. In this blog, we explore alternative social media solutions to Agorapulse.

Marketing

The Best Agorapulse Alternatives 2024

A magnifying glass hovers over a desktop computer screen displaying bar and ring charts in this image for a Meltwater blog about the trend detection definition and trend detection algorithms.

Marketing

Trend Detection Definition & Algorithm Guide

A school bus and school supplies beside a pointing arrow sign reading "back to school" for Meltwater blog on back-to-school trends.

Marketing

2023 Back-to-School Trending Topics

A spray bottle labelled with a null sign for a social and media intelligence blog about lanternflies.

Marketing

The Online Buzz about Lanternflies

A film reel, popcorn, soda, headphones, and a movie ticket for a blog about the social media impact of the Barbie and Oppenheimer movies.

Marketing

Barbie vs. Oppenheimer: Which Movie Is Making the Biggest Social Media Impact?

The Earth and coins hover between two smartphones in this image for a social and media intelligence blog about the global finance conversation in 2023 so far.

Marketing

Global finance conversations in 2023 (so far)

Surrounded by pink hearts and spheres, a rainbow appears on a tablet screen for a blog about LGBTQ+ representation in marketing and advertising.

Marketing

Why LGBTQ+ Representation in Marketing is Important

Two hearts with the colors of the gay pride and progress pride flag, in this image for a Meltwater blog about LGBTQ+ articles that had impact on social media.

Marketing

5 of the Most-Shared Pro-LGBTQ+ Articles of 2023 So Far

The Earth and two green hearts against a green background for a blog about eco-related keywords.

Marketing

What Brands Can Learn from a Year of “Green” Keyword Mentions

A pink basketball against a blue background for a blog about social listening and March Madness.

Marketing

March Madness 2023: Top Conversation Topics and Trends

A blue football helmet against a yellow background for a blog about ads during football's big night

Marketing

Which Brand ‘Won’ Football's Big Night?

A magnifying glass hovers over the last 2 in 2022, for a blog about the top trends of the year as analyzed by Meltwater's social intelligence platform.

Marketing

What Topics Were Trending on Social Media in 2022?

Icons of boxes a shopping cart surround a desktop computer in this blog about Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday.

Marketing

Black Friday by the Numbers

A melting, pink ice cream bar for a blog about the top viral food trends of the year.

Marketing

What Was the Biggest Food Trend of 2022? It Depends on How You Look at It.

A phone screen featuring a profile picture and a large  "follow" button, for a blog about rules of engagement for influencer marketing.

Marketing

4 Rules of Engagement for Influencer Marketing

Back-to-school supplies, including a backpack, books, and pencils, against a pink background.

Marketing

What 2022 Back-to-School Trends Say about the Year Ahead

People stand underneath a giant rainbow flag in this image for a blog about five things brands should remember during Pride Month.

Marketing

6 Points for Brands to Remember during Pride Month

A pile of lightbulbs against a yellow background in this image for a blog about Meltwater's Devopsicon unconference.

Marketing

Devopsicon 12, Meltwater's Beloved Unconference

Meltwater won seven awards from G2. Here two badges displaying the awards for Best Marketing Products and Best Software are featured in the center of the image with text above that reads, "2022 Best Software Awards".

Marketing

Meltwater Celebrates G2 Best Software Awards Wins

Silhouettes of different women from a number of cultures and backgrounds. This image is being used for a blog on International Women's Day 2022 from Meltwater.

Marketing

Happy International Women’s Day, 2022!