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An illustration showing a spiral rip-off 365 day calendar on a light purple background, surrounded by social media icons including a like button, smily face, and messenger dots. Ultimate guide to 2024 social media holidays and celebrations.

Ultimate Guide to 2024 Social Media Holidays

Samantha Scott

Nov 3, 2023

Calling all content creators, marketers, and social media managers! In the ever-evolving landscape of social media, where attention spans are shorter than ever, the key to standing out lies in tapping into the zeitgeist of trending holidays and celebrations. Gone are the days of waiting for major events; today, we'll explore the goldmine that is social media holidays — those fun, often whimsical celebrations that pepper our calendars throughout the year.

And this is just a sampling! There's much more to explore in the full national days calendar.

From International Coffee Day ☕ to National Pet Day 🐕, these moments present a golden opportunity to connect with your audience in a fun and relatable way.

Think of social media holidays as the colorful spices in your content recipe, adding flavor, variety, and a touch of surprise to your usual mix. From quirky and lighthearted occasions to more serious and meaningful observances, integrating social media holidays into your social media management strategy can help foster a strong sense of community.

Free download → Full interactive 2024 social media calendar & downloadable PDF for easy scanning all year long 


30+ Delicious Social Holidays for Food & Drink Lovers

Chocolate, ice cream, pie, nuts, cocktails...people love to eat and drink! This is by far the most popular category, with days dedicated to all kinds of scrumptious treats, fruit & veggies, main dishes, side dishes, regional delicacies, and more.

Savory Dishes

  • January 4: National Spaghetti Day
  • March 27: National Spanish Paella Day
  • July 6: National Fried Chicken Day
  • August 18: National Fajita Day
  • October 12: National Gumbo Day

Discover even more savory delights in the full calendar! Social Media Holidays


  • February 16: National Almond Day
  • February 26: National Pistachio Day
  • September 13: National Peanut Day 
  • October 22: National Nut Day


  • January 31: National Hot Chocolate Day
  • July 7: World Chocolate Day 
  • October 18: National Chocolate Cupcake Day 
  • December 28: National Chocolate Candy Day


  • January 23: National Pie Day
  • April 28: National Blueberry Pie Day
  • May 13: National Apple Pie Day
  • June 9: National Strawberry Rhubarb Pie Day

Ice Cream

  • January 15: National Strawberry Ice Cream Day 
  • June 7: National Chocolate Ice Cream Day 
  • August 2: National Ice Cream Sandwich Day
  • September 6: National Coffee Ice Cream Day

Cocktails, Wine, Beer

  • January 17: National Hot Buttered Rum Day
  • February 18: National Drink Wine Day
  • February 24: World Bartender Day
  • April 7: National Beer Day
  • May 13: World Cocktail Day
  • May 30: National Mint Julep Day
  • June 19: National Martini Day
  • August 28: National Red Wine Day
  • November 7: International Stout Day
  • December 20: National Sangria Day

20 Techy Social Holidays

Celebrate the world of scientific achievement, innovation, and invention with these tech-forward national holidays. From a day to appreciate ancient tools like landline phones to reminding our high-tech world to take a break on National Unplugging day, these holidays will satisfy luddites and technological advanced geniuses alike. 

  • January 6: National Technology Day
  • January 28: Data Privacy Day
  • February 6: Safer Internet Day
  • February 7: National Periodic Table Day
  • February 11: National Inventors Day
  • March 5: National Day of Unplugging
  • March 10: National Landline Telephone Day
  • April 12: International Day for Human Space Flight
  • May 2: World Password Day
  • June 23: National Typewriter Day
  • June 30: Social Media Day
  • July 6: Take Your Webmaster to Lunch Day
  • August 19: National Aviation Day
  • September 13: Programmers Day
  • September 15: National IT Professionals Day
  • October 3: National Techies Day
  • November 8: National STEM / STEAM Day
  • November 30: Computer Security Day
  • December 11: National App Day
  • December 28: National Download Day

10 Social Holidays to Give Back to the Environment

There are a number of social holidays throughout the year dedicated to celebrating Mother Earth. Help spread awareness with these eco-conscious days:

  • March 18: Global Recycling Day
  • March 21: International Day of Forests
  • April 22: Earth Day 
  • May 19: National Endangered Species Day
  • May 29: Learn About Composting Day
  • June 5: World Environment Day
  • June 8: World Oceans Day
  • July 3: International Plastic Bag Free Day
  • August 30: National Beach Day
  • September 7: International Day of Clean Air
  • September 16: World Cleanup Day

10 Appreciation Days to Honor Unsung Heroes

Honor the service, dedication, and sacrifice of these everyday and extraordinary heroes. 

  • February 4: National Thank a Mail Carrier Day
  • February 23: National Hospitality Workers Appreciation Day
  • March 29: National Vietnam War Veterans Day
  • April 16: National Librarian Day
  • May 4: International Firefighters Day
  • May 8: National Receptionists’ Day
  • May 21: National Waitstaff Day
  • August 21: World Senior Citizens Day
  • September 17: National Tradesmen Day
  • October 28: National First Responders Day

5 Wild & Wacky Social Holidays

Lean into the nonsensical and the off-the-wall with these unique and specific celebrations — a great way to add some lighthearted humor to your social channels!

  • January 7: National Bobblehead Day
  • July 2: World UFO Day
  • September 19: Talk Like a Pirate Day
  • December 8: Pretend to Be a Time Traveler Day
  • December 20: National Ugly Sweater Day

5 Lesser Known UN or UNESCO Social Holidays

UN and UNESCO official holidays help raise awareness and spread the word on a number of important issues facing societies around the world. Some, like International Women's Day and World Wildlife day are fairly well known, but here's a few you may be less familiar with:

  • March 15: International Equal Pay Day
  • April 21: World Creativity & Innovation Day
  • May 3: World Press Freedom Day
  • September 8: International Literacy Day
  • September 28: International Day for Universal Access to Information

Should you share?

For social media managers, it’s important to stay up to date on cultural pulses to avoid posting in a way that may seem out of touch, controversial, or be insensitive - whether intentionally or unintentionally. 

Of course there’s no pleasing everyone. But with the speed that news travels, brands want to be very cognizant about participating in celebrations that could instigate backlash. 

Now, if you do get in some hot water (it happens!) and you need to address your followers online swiftly and effectively, check out our Ultimate Guide for Crisis Communications.

Ready to get started? Download the calendar now!

Meltwater can help you manage your social media channels and your social listening strategy for a seamless and effective approach that minimizes silos and allows your creative juices to flow! Fill out the form below to schedule a demo to learn more.