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Nathalie Roehl

Junior Marketing Manager DACH

Nathalie_Roehl

Seit 2024 ist Nathalie Roehl als Junior Marketing Manager bei Meltwater tätig und unterstützt das DACH Field Marketing in der Umsetzung moderner B2B-Marketingstrategien.

AI & Datenalyse

Fitness-Apps KI-Sichtbarkeits-Index

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Social Listening

Bad Bunnys Aufstieg zur globalen Kulturgröße: Daten und Insights zur Publikumsresonanz

An image with the phrase PR plus (using a plus sign) GEO, on a plain background. The word PR is blue has a gold star above and a megaphone to the left, the word GEO is purple and has the term AI floating above the O, with a multi-colored burst of color. Blog post for GEO strategy for PR

Generative Engine Optimization (GEO)

PR + GEO: Sichtbarkeit in KI-Suchen und LLM-Antworten gewinnen

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Generative Engine Optimization (GEO)

GEO-Optimierung von PR-Pitches: Wie PR-Profis ihre Inhalte für KI-Suchsysteme und LLM-Antworten gestalten

Content Marketing

Eine Content-Marketing-Strategie erstellen - So geht's! [mit Content-Kalender-Vorlage]

Image of three hands holding a tablet with graphs indicating LLM results. Blog post image for LLM sentiment analysis

Generative Engine Optimization (GEO)

LLM-Sentimentanalyse: Vollständiger Guide & Implementierung

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Generative Engine Optimization (GEO)

AI Visibility Tracking: Metriken, Tools & Vorteile

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Generative Engine Optimization (GEO)

AI Visibility: Tracking von Marken in generativer KI

An illustration representing a PR media kit

PR & Kommunikation

Media Kit erstellen: Der ultimative Guide für 2026

Image showing a computer screen with various icons to indicate AI media monitoring such as a sentiment graph, bar graph, like symbol, and a YouTube play button.

Generative Engine Optimization (GEO)

AI Media Monitoring: Definition, Tools & Strategie

Competitive Intelligence

Die besten Competitive Intelligence Tools 2026

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Generative Engine Optimization (GEO)

Die besten LLM-Tracking-Tools für Marketing-Teams 2026

Generative Engine Optimization (GEO)

Was ist Generative Engine Optimization (GEO)? Guide 2026

Brand Management

Was ist Brand Governance? Die wichtigsten Grundsätze und Best Practices

PR & Kommunikation

Was ist Corporate PR? Strategien & Best Practices

Snack Report DE

AI & Datenalyse

Der große Snack Report 2025: Consumer Insights und Trends im Snacking

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AI & Datenalyse

Die Top 10 KI Social Media Management Tools

An image of a pair of binoculars on a pale purple background, symbolizing PR monitoring.

Social Listening

PR Monitoring: Tools, Tipps & Vorteile 2025

Social Media Marketing

Inspirierende Brand Communities: 9 Beispiele, die dich begeistern werden

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Influencer Marketing

Wie du deine Reichweite mit Instagram Collab Posts erhöhen kannst

illustration of a magnifying glass over an icon of a person representing how to find journalists

PR & Kommunikation

Journalisten finden – Tipps für deine PR-Strategie

An image from a blog on social media reporting of a series of teal cylinders stacked in ascending order to form a graph. There is a pink sphere atop the tallest teal cylinder.

Social Listening

Social Media Reporting: Ein vollständiger Guide

Social Listening

Der Hype um den Stanley Cup – eine Social Listening Analyse

Social Media Management

10 häufige Fehler im Social Media Marketing