Infographic: Taking the Pulse of PR and Social Media Jobs
We’ve always been fans of being informed and prepared, whether for your next media outreach initiative, competitive analysis, or potential brand crisis and, of course, we regularly cover the importance of making data-driven decisions. That’s why, when we met the Monster folks at a conference last September, we knew we wanted to work together on an infographic that showcased data that only they could provide. But this time, it’s not about getting your job done, it’s just about getting a job—and building a career in PR and social media.
While working with Monster and putting our findings together, we discovered that “career intelligence” can be illuminating no matter where you are on the career ladder. Are you well along on your PR career path and assessing your next move? Recently graduated and looking for a starter social media position? Considering a mid-career transition into comms, based on skills you’ve developed elsewhere? It’s wise to keep track of what skills are in demand, what new ones might be popping up, where the jobs are, and how to focus your ambitions with realistic expectations. And, as we move into virtual work environments (email, Slack, conference “calls” with streaming videos), knowing if there are jobs out there that are more likely to offer a remote option can inform your choices as well. Part of the reason why we produced this content is that we firmly believe that, like many potentially life-altering choices, it’s easiest to plan a career trajectory well before it’s time to make the move.
We’ve also included top PR and social media blogs (ranked by reach). While reading PRDaily or Social Media Examiner probably won’t lead to a new job, they cover the latest news and best practices, and the insight offered is invaluable in keeping yourself informed and moving forward in the field. At the very least it’s conversational fodder for future discussions with colleagues and at interviews.
And, finally, our infographic rounds out with G2 Crowd’s ranking of technology tools to use to get your day-to-day work done. As you can imagine, we’re proud to be the only media intelligence platform included in their 100 Best Software Companies, based on reviews from PR and social media pros working today. Let us know if you’d like more info on how you can use data to inform your decisions at work.
Check out the infographic below for the pulse of PR and social media jobs. And, remember Monster has career resources and thousands of listings to help you land your next PR job or social media position.