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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Understand the perception and reputation of BIC across all geographies

Provide curated qualitative insights to leadership on an ongoing basis

“Using Meltwater has allowed us to show the leaders of the company the impact and value that PR brings. Having the qualitative data to reinforce the value of communications — and the value of our strategy — with trackable data monthly has been really helpful.”

Challenge

“With Meltwater we truly have this global snapshot and everything is flowing through one process, one system. We feel confident that, yep, this is capturing everything we need.”

Solution

BIC-CustomerStory.pdf

Summary

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BIC is a family-owned company listed on the Paris Stock Exchange and a world leader in stationery, lighters, shavers, and promotional products. People around the world use BIC’s products on a daily basis, and the organization wanted to better understand what consumers were saying about the products they used online. The company had never monitored sentiment or online mentions to gauge consumers’ perceptions of BIC, which is why the organization turned to Meltwater.

To understand how BIC and its products were perceived in the market, the company had conducted one-off surveys. However, surveys have their limitations. To get an unfiltered view of consumers’ thoughts around the brand and the company’s products on a global scale, BIC turned to social listening and media monitoring as a way to collect this information. By looking at what people and the media were saying about BIC online or in the news, the team thought that they’d be able to capture a more complete picture of how their reputation looked than one or multiple surveys could.

How BIC manages campaign reporting for its global brands and conducts reputation analysis using Meltwater media monitoring.

Meltwater Customer Stories: BIC

How BIC implemented global alignment around reporting and brand monitoring

Extract actionable PR insights from oceans of digital content

“Because of the seriousness of our work and the importance of the information we have flowing, it's important for me to know that I can work with an organization like Meltwater that has our best interests at heart.”

MW_Customer-Story-Brochure_03.pdf

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Empowering a healthier Canada means no days off for LifeLabs, Canada’s largest and most trusted medical diagnostics company. As it performs over 112 million laboratory tests for 75,000 customers daily across Ontario, British Columbia, and Saskatchewan, the organization needs media intelligence and insights that keep pace with quickly evolving industry and customer needs. LifeLabs uses Meltwater to power the internal and external communications that keep it in conversation with the Canadian public it serves.

Read this customer story to learn how LifeLabs uses Meltwater to power its internal and external communications | Meltwater Customer Story

LifeLabs — Meltwater Customer Story

How Meltwater Helps LifeLabs Get the Pulse of Canadian Healthcare

LifeLabs

“We use Meltwater to change the conversation with our senior leadership. We can show impressions, reach, view-through rates, and which audiences we’re actually talking to — it’s all at our fingertips.”

Canon Customer Story.pdf

About Meltwater

Meltwater Customer Story: Canon

Canon is a global technology leader renowned for its imaging solutions, from cameras and printers to medical and industrial equipment. With a corporate history that spans more than 80 years and a product portfolio that serves both businesses and consumers, Canon empowers creators and professionals to capture, share, and innovate. 
With such a diverse range of products and audiences, Canon requires a robust, strategically aligned social media presence across nearly every major social platform, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and Pinterest. Gareth Crew, Canon’s Social and Digital Communications Lead in EMEA, and his team work with their agency to leverage Meltwater, ensuring they have the right insights and data to run impactful influencer campaigns and elevate Canon’s performance across markets.

Discover how Canon uses Meltwater with its agency to streamline influencer campaigns, cut costs, and showcase social impact to leadership.

How Canon Optimizes Influencer Strategy with Meltwater

How Canon Optimizes and Proves the Impact of Influencer Partnerships with Meltwater

Canon

Build a quantitive influencer scoring methodology

Enhance its influencer discovery and selection process

Implement a CRM for influencer campaign management

Get in touch to learn more

Boelter + Lincoln is a full-scale marketing agency, supporting clients with their range of expertise including; Influencer Marketing, Social Media, Public Relations, Media, Branding, Design, Content Creation, and Strategy. There is really no service that is off-limits for the B+L team. 

The agency specializes in supporting clients in Travel & Tourism, Manufacturing, Healthcare, Finance, and Food & Beverage. No matter the service or the industry, B+L clients will receive data-driven results. This begins with thorough research of each client’s industry and finalizes in customized strategy and results.

Learn how digital agency Boelter + Lincoln used Meltwater to establish an influencer scoring methodology.

Boelter + Lincoln

Learn how Digital Agency Boelter + Lincoln Used Meltwater to Establish an Influencer Scoring Methodology.

Extract actionable insights from social and media intelligence

“Meltwater has been a fantastic partner for our CNSI team. They're there every step of the way, making sure that we are knowledgeable about what Meltwater can do for us.”

Meltwater Customer Story - CNSI at UCLA.pdf

Transforming strategies

Meltwater Customer Story: CNSI

The California NanoSystems Institute (CNSI) is one of the largest institutes at the University of California, Los Angeles (UCLA). As such, it serves almost 400 faculty from across the university working on pioneering research projects, groundbreaking scientific discoveries, and innovative startup companies. CNSI at UCLA uses Meltwater to find, reach, and connect with its target audiences across California.

Discover how the California NanoSystems Institute at UCLA uses Meltwater to break through the noise.

CNSI at UCLA — Meltwater Customer Story

How the California NanoSystems Institute Uses Meltwater to Break Through the Noise

California NanoSystems Institute

Analyze media coverage across 40 countries in 21 languages

“Meltwater has capabilities that truly no other tool in the industry has, from the ability to have simultaneous workflows from different markets in different time zones to AI capabilities to Insight Reports. There's just so much that you can get out of Meltwater that you can't get out of other tools.”

MW_Customer-Story-Brochure-IRC (1).pdf

More Insights in Less Time

The International Rescue Committee (IRC) is one of the largest humanitarian aid organizations in the world. To support its work of helping refugees in 40 countries around the world rebuild their lives, it uses Meltwater’s robust PR solutions to help it generate and sustain media attention on humanitarian crises and its work on the ground.

See how the International Rescue Committee uses Meltwater to keep global attention on humanitarian crises.

IRC — Meltwater Customer Story

40 PR and comms professionals aligned
Thanks to a single source of truth uniting teams in 7 countries across 3 continents

How the IRC uses Meltwater to keep global attention on humanitarian crises

International Rescue Committee

Customer story: IRC

Provable metrics via a single source of truth

Solutions evolving with industry and organizational needs

“Meltwater helps us find that common thread that all of our audiences rally around. We couldn't do that accurately without the insights that we get from Meltwater.”

MuscularDystrophyAssociationCustomerStory.pdf

Meltwater Customer Story: Muscular Dystrophy Association

For Muscular Dystrophy Association (MDA), empowering people living with muscular dystrophy, amyotrophic lateral sclerosis (ALS), and related neuromuscular diseases drives every aspect of its work. As the largest voluntary health organization in the United States, it has a diverse audience that includes patients, advocates, clinicians, researchers, legislators, and more. To further the organization’s mission, the MDA communications team uses Meltwater to effectively and efficiently reach its diverse audiences everywhere they are.

Learn how the Muscular Dystrophy Association uses Meltwater’s media intelligence, social listening, and analytics to boost brand visibility and campaign impact.

Muscular Dystrophy Association’s Impact with Meltwater

How Muscular Dystrophy Association Uses Meltwater to Boost Its Celebrated Brand

Muscular Dystrophy Association

Manage 178+ influencers across all brand campaigns

Customer Story-Kreg Tool .pdf

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For Kreg Tool Company, making woodworking fun is vital to expanding its customer base. That’s why the brand partners with influencers who can make the art of woodworking more approachable while highlighting the Kreg product line’s range and ease of use. 

Kreg's influencer program is vital to attracting customers, so they need an efficient, scalable solution for managing their partnerships. The brand chose Meltwater’s influencer marketing solution so it could leave confusing spreadsheets behind.

Read this Meltwater customer story and learn how Kreg Tool used Meltwater to gain $17.8M in earned media value. Read now!

Kreg Tool - Meltwater Customer Story

$17.8m in Earned Media Value
With streamlined influencer marketing and social listening analytics

How Kreg Tool Used Meltwater to Gain $17.8M in Earned Media Value.

Kreg Tool

Strategize around real-time competitive intelligence

Consistently quantify and communicate media results

“Meltwater helps us focus on the things that matter most to our communications objectives and the stories that are critical for us to tell.”

Asana - Meltwater Customer Story.pdf

Asana knows all about getting things done efficiently. As an industry-leading work management platform, it helps organizations orchestrate their work, from small projects to strategic initiatives. But as the company continues to serve more complex enterprise customers, it requires a media intelligence solution that can provide data to help support compelling stories highlighting how Asana enables the world’s organizations to achieve their most ambitious goals. 

Asana leverages Meltwater to monitor the rapidly evolving media landscape and gather insights to fuel media strategy around product launches, corporate messaging, and brand reputation.

Read this customer story to discover how Asana uses Meltwater to optimize their social media monitoring and camapign reporting.

Asana — Meltwater Customer Story

How Asana Uses Meltwater to Master the Media Landscape

Asana

Streamline social and traditional media monitoring

Supercharge international and domestic media relations

"With Meltwater, I save on time and resources, achieving the same level of social and media monitoring, media relations, database management, and reporting with unmatched efficiency. It's an essential tool that maximizes our resources and significantly boosts our brands and corporate profile."

2474983_MillatGroup-PDF_100324.pdf

The Millat Group, a family-owned investment office, brings global hospitality, food, convenience, and energy brands to South Africa. Aiming to drive economic growth and show off all that the nation has to offer, it counts internationally-recognized brands in its portfolio, including Pret a Manger, Hyatt Hotels, Puma Energy, and Circle K. Millat Group relies on Meltwater for the robust data analytics it requires to drive the marketing, digital, and PR decision-making that makes it an industry leader.

Find out how Meltwater helps Millat Group unify social and media monitoring, analytics and reporting, and media relations to optimize global media strategies.

Millat Group’s Global PR and Media Success with Meltwater

How Meltwater Helps Millat Group Optimize Global Media Strategies

Millat Group

“Now that people understand we have a platform and somebody in this role, there’s been a lot of excitement and interest in understanding that data.”

Liv Golf x Meltwater Customer Story.pdf

The LIV Golf League is the world’s only global golf league, featuring 13 teams, 14 tournaments, and many of the world’s best golfers. Launched in 2022, the league was designed to expand the sport worldwide, create new value within the golfing ecosystem, and enhance the game’s societal impact.
By complementing professional golf’s existing format with a fresh, innovative approach, including individual and team competitions, a comprehensive entertainment plan, and a focus on hospitality, LIV Golf is energizing the sport and building new traditions for generations to come. But as a new league with global ambitions in a sport so steeped in tradition, they recognize the need to closely track how their brand, players, and events appear across the media landscape. That’s why they use Meltwater’s media intelligence solution to track the global conversation around the league, and analyze the impact of their communications efforts.

Discover how LIV Golf uses Meltwater media intelligence to track global coverage and understand audience sentiment in real time.

How LIV Golf Gets Global Media Insights with Meltwater

How LIV Golf Uses Meltwater to Gain Real-Time Global Media Insights

LIV Golf

“There's no doubt that having Meltwater's database allowed us to reach a lot of different outlets that we wouldn't have known about.”

JLTV Customer Story.pdf

Jewish Life Television (JLTV) is North America’s largest and most robust 24/7, English-language, Jewish-themed television network. Founded in 2007, its programming — including everything from dating and cooking shows to dramas and documentaries — is available in over 100 million homes through both traditional and non-traditional video operators. As it works to broaden its visibility and reach new audiences, JLTV relies on Meltwater to power its media outreach and relations efforts.

Learn how JLTV uses Meltwater to power its publicity operations and land local and international media coverage.

How Jewish Life Television (JLTV) Uses Meltwater to Land Coverage

For its international, national, and local press releases

Customer Stories