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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Create media distribution lists that map to specific attractions and activities

Analyze the effect of their press releases with accuracy, detail, and timeliness

Share KPIs easily with primary stakeholders to shape and inform future efforts

Challenge

"One amazing thing the solution lets me do is access the link of every article we pick up after we send out a press release."

Solution

"Every day we use the influencers section in the platform. It's how we find the best people to work with."

Meet Rio Convention & Visitors Bureau.pdf

Summary

Rio de Janeiro was tabbed South America's leading sports tourism destination by the World Travel Awards in 2018. This was due in large measure to the work of the Rio CVB. In their role as ambassadors and communicators, they know that their success generates wealth and jobs. They partnered with Meltwater to further Rio's promotion efforts.

How Meltwater helps Rio Convention & Visitors Bureau generate targeted awareness, increase visitors, optimise campaign reporting and more.

Rio Convention & Visitors Bureau - Meltwater customer story

Rio Is Open for Business

Rio Convention & Visitors Bureau

Pair advanced monitoring and listening for real-time insights into an ever-changing market

Stay informed and always prepared to
respond to customers and influencers

Receive competitive intelligence with intuitive, easy-to-digest visualizations

"I like to arrive in the morning, log into Meltwater, and get insight into everything that's happening instantly."

"Our campaigns are based on market trends. We use Meltwater to evaluate what other leading brands are doing before deciding how to align ourselves to global trends and remain in the forefront."

Meet H&M Mexico.pdf

H&M Mexico is a part of the Sweden-based retailing giant famous for fast-fashion styling and execution. They operate 38 stores within Mexico and maintain a large online presence to communicate with customers. Meltwater's platform plays a key role in monitoring their communications campaigns— and continuously refining them.

Meltwater helps H&M measure the impact of their event communications support in real time to acquire valuable intel and stay a step ahead.

H&M - Meltwater customer story

This Is No Time to Be Fashionably Late

Track new developments and brand coverage

"If we need to make any communication around various situations, the initial signals come in the form of news via Meltwater. The real time functionality means that our team can swiftly prepare a plan of action for the management. It has made the process smoother and there is lesspanic at the time of emergencies, we feel relieved as we know we get real-time information."

MW Case Cairn, Oil & Gas vertical of Vedanta Limited IN.pdf

The Cairn, Oil & Gas vertical of Vedanta Limited operates 27% of India's domestic crude oil production. It has a world-class resource base, with interest in seven blocks including six in India and one in South Africa. Its focus on India has resulted in a significant number of oil and gas discoveries. For example, Cairn made a major oil discovery (Mangala) in Rajasthan in the north-west of India at the beginning of 2004. To date, 38 discoveries have been made in the Rajasthan block.

How Meltwater supports Cairn Oil and Gas vertical of Vedanta Limited with crisis communication efforts.

Cairn Oil and Gas vertical of Vedanta Limited

Demonstrate marketing principles in action

Show students how to identify key influencers

"I appreciate the ability to go back and check the mentions of brands and relevant news topics. This is something you can find only in Meltwater."

FIU.pdf

Florida International University (FIU) was founded in Miami in 1965. From its origins in a single building on a former airfield, FIU has developed into a primary research university serving 55,000 students. They use Meltwater in the classroom to teach with.

Learn how Meltwater helps the FIU demonstrate marketing principles in action, show students how to identify key influencers, and more.

Meltwater x Florida International University (FIU)

Not Your Typical University

Florida International University

Stay on top of news stories impacting leadership and 225 parishes

Generate support for Church activities via a weekly newsletter

Create reliable, data-rich reports directly from the dashboard

Meltwater's versatility also provides welcome surprises. Marlena Loughheed explains, "Our email went down just when we needed to distribute an important media statement. So we logged in, generated a list of every media contact, and sent the statement through Meltwater."

Archdiocese of Toronto.pdf

Comprising nearly two million Catholics, 225 parishes, 800 clergy, and celebrating daily mass in 36 languages, the Archdiocese of Toronto is one of the largest and diverse faith communities. Last year marked the Archdiocese's 175th anniversary as the spiritual and administrative head of the Catholic Church in Ontario.

Learn how Meltwater helps the Archdiocese of Toronto to generate support for Church activities and stay on top of news stories.

Customer Story: Meltwater x Archdiocese of Toronto

Committed to the Greater Good

Archdiocese of Toronto

Identifying relevant journalists and experts to share important messages

Planning and sending out press releases, as well as analyzing PR activities

Monitoring industry news and trends from editorial, online and social media

All-in-one tool

"I really think like the feature that allows us to search for journalists who have already written about specific topics. It gives us a really good opportunity to communicate the more narrowly-targeted news to our target audience."

MW Case Study_FDIH_DK (ENGLISH).pdf

The Danish E-commerce Association (FDIH) is an industry association for companies that commercially use the Internet and other digital channels. The organisation's overall goal is to create optimal conditions for successful e-commerce, which means they need to be constantly aware of trends in the industry. In order to stay in the loop, FDIH uses Meltwater's media monitoring, which provides valuable insights that can be shared with key stakeholders.

In addition to Meltwater's media monitoring, FDIH is using the PR tool to manage all PR activities.

How Meltwater helps FDIH with achieving the association's business objectives and sharing valuable insights.

Meltwater customer story: FDIH

Making Danish Ecommerce Stronger

The Danish E-commerce Association (FDIH)

Gain a Better Understanding of Brand Perception

Better Response Time to Feedback and Complaints

"With Meltwater, we are able to track when we're mentioned in the news or on social media and understand what it means for us, gain real-time customer feeback and implement it swiftly, and obtain a better understanding of the brand image online. The Meltwater solution has helped us overcome all of our previous challenges - I would definitely recommend it."

MW Case_AGS Transact Technologies_IN.pdf

AGS Transact Technologies is one of India's leading providers of end-to-end cash and digital payment solutions and automation technology. The company provides customized products and services comprising ATM outsourcing and cash management, as well as online payment systems including payment provider for merchants, transaction processing services and mobile wallets. Founded in 2002, today AGS Transact Technologies is operating in 2,200 cities having reached over 235,000 consumer touch points across India and South East Asia.

How Meltwater supports AGS Transact Technologies with gaining a better understanding of brand perception.

Meltwater Customer Stories: AGS Transact Technologies

AGS Transact Technologies

Monitor and encourage reporting about their changing city

Measure awareness and reach against comparable destinations

Demonstrate their value to justify increased outreach

"It was just huge this year. We pulled a report that showed we surpassed the earned media goals we set prior to the event. It was rewarding to share this success with our board."

Tulsa Convention & Visitors Bureau.pdf

Shaping people´s perception of a city is no small task. Tulsa's past may have been in oil, but today the sky is the limit, with aerospace now the largest employer. Tulsa Convention & Visitors Bureau (CVB) invites people to experience their vibrant, changing city. Meltwater plays a key role in making T-Town a must-see destination.

See how Tulsa Convention & Visitors Bureau use Meltwater's Media Intelligence tools to track events and festivals in order to see return on investment.

Meltwater Customer Story: Tulsa Convention & Visitors Bureau

Raising the Pulse of Tulsa

Tulsa Convention & Visitors Bureau

Connect with its target audience to generate awareness

Personalize its outreach to journalists and media outlets

Monitor and measure traditional and social media campaigns

Along with the platform, Vricon values Meltwater's people. "Difference makers," Vricon's Witzig calls them. "They can show you how to get so much more out of your technology."

VRICON.pdf

Vricon is a U.S. company serving the global professional geospatial market with technology that uses commercial satellite imagery to accurately represent all visible objects on the earth in 3D. Still in its infancy, the company relies on Meltwater to help generate awareness and establish relationships with media outlets writing about security, science, and technology.

Learn how Meltwater helps Vricon connect with its target audience to generate awareness and personalize its outreach to journalists & media outlets.

Customer Story: Meltwater x Vricon

Globe Plotters

Vricon

Be alerted to potential crises or risks impacting their customers

Publish news releases promoting current and future events

Generate goodwill and increased cooperation among airport personnel

"People have many good things to say about our airport and the airlines. If they aren't happy, we want to know why so we can address it."

Detroit Metro Airport.pdf

Detroit Metro Airport, or DTW, is one of the ten busiest airfields in North America in terms of takeoffs and landings and handled more than 34 million passengers in 2016. It's an efficient airport, ranking first in North America for on-time performance.
Customer service and support is managed by a small team using Meltwater's platform.

See how Detroit Metro Airport use Meltwater's Media Intelligence tools to keep track of media mentions with real-time mobile alerts.

Meltwater Customer Story: Detroit Metro Airport

Happy Travels

Detroit Metro Airport

“We do this [research] in various ways, for example, through our extensive contacts within each of our member organisations, local, regional and national networks, our parliamentary and press work, and work with government departments. But we also need reliable, daily, local political and organisational intelligence.  Each regional team has their individual approach, but it was originally very time consuming searching the latest reliable online news on each authority so that we didn’t have to ask our members for it, which would put extra pressure on them. This is when Meltwater came in.”  

“Meltwater provides the LGA’s regional teams with a daily, reliable, up to date digest of local news that complements and furthers our existing knowledge and understanding of our members’ circumstances, experiences and needs. This enables us to spend more time using the intelligence to inform our work and best support our members.”

MW Case Study - The Local Government Association.pdf

Founded in 1997, the Local Government Association is the national membership body for local authorities. The LGA is a politically-led, cross-party organisation that works on behalf of councils to ensure the local government has a strong and credible voice with the national government. Its core membership is made up of 339 English Councils and 22 Welsh Councils. 

The LGA aims to influence and set the political agenda on the issues that matter to councils so they are able to deliver local solutions to national problems. They also provide a range of free and subsidised practical improvement support. This includes corporate support, such as leadership programmes, peer challenges and LG Inform (a bench-marking service). Furthermore, they also provide programmes tailored to specific service areas such as children, adults, health, care, financial, culture, tourism, sport and planning services.

Meltwater provides the LGA with fast & reliable industry updates to make informed decisions when it matters most.

The Local Government Association - Meltwater Success Story

Real-Time Industry Insights

The Local Government Association

Keep up with key conversations and news items in real-time

Produce a newsletter to widen their reach

Identify relevant journalists and pitch stories that support their message

"I'm using Meltwater to create a newsletter informing journalists of what's going on in our world. This is helping us ramp up our advocacy effort."

Meet American Indian College Fund.pdf

The American Indian College Fund is dedicated to increasing the number of Native Americans with college degrees. Since 1989 the nonprofit has provided more than 131,000 scholarships and $193 million to support these ambitions. The College Fund uses Meltwater's all-in-one platform for media monitoring, media contacts, and news releases.

How American Indian College Fund uses Meltwater to identify relevant journalists, personalize pitches, and increase PR ROI. Read more.

Customer Stories