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Lance Concannon

Senior Content Marketing Manager

With a previous career in agency-side digital PR, and tech journalism before that, Lance has now worked on Meltwater's marketing team for over a decade.

LinkedIn

3D illustration of a microphone in front of a web page, surrounded by icons representing writing, photography, interviews, mobile media, broadcasting, and digital content.

Marketing

Media 3.0: The rise of independent social journalists

Illustration of an executive analytics report dashboard with charts, customer ratings, feedback, security, and growth icons in glowing teal and green tones.

Marketing

The Executive Report for AI Search: What Leaders Actually Want to See

Marketing

7 AI Visibility Metrics Every CMO Should Review Monthly

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Marketing

What is Generative Engine Optimization (GEO) & How to Do It

FIFA World Cup Quarter Final Predictions

Marketing

FIFA World Cup 2026 Quarter-Final Analysis: Brazil Out, Messi Leads & Hosts Exit

Amanda Mulligan speaking at Meltwater Summit 2026.

Marketing

What Meltwater Summit Taught Us About Understanding Consumers in Real Time

FIFA World Cup 2026 blog post

Marketing

FIFA World Cup 2026 Round of 32 Analysis: Upsets, Records & Knockout Heat

A speaker at Meltwater Summit 2026 in front of a slide that reads "No one ever made a decision because of a number. They need a story."

Marketing

What we learned about PR measurement at Meltwater Summit

Marketing

FIFA World Cup 2026 MD3 Analysis: Hosts, Upsets & Knockout Fever

A panel discussion on AI visibility at Meltwater Summit 2026

Marketing

What We Learned About GEO and Brand Visibility in LLMs at Meltwater Summit 2026

A photo of speakers from SHEIN's marketing team at Meltwater Summit 2026

Marketing

What Meltwater Summit Taught Us About the Future of Influencer Marketing

FIFA World Cup Intelligence Dashboard Blog post image showing top stories after MD1 2026

Marketing

FIFA World Cup 2026 MD1 Analysis: Messi, Mbappé & Match Heat

Emerging headlines FIFA week 1

Marketing

FIFA World Cup 2026 Week 1 Analysis: Emerging Narratives

A panel discussion on crisis comms, taking place on stage at Meltwater Summit 2026.

Marketing

8 Lessons on Crisis Comms from Meltwater Summit 2026

An image of two presenters on the main stage at Meltwater Summit 2026

Marketing

Five Things we Learned About AI-Era PR and Communications at Meltwater Summit 2026

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Marketing

The Top Marketing Campaign Measurement Tools, 2026

Marketing

Key Takeaways from Meltwater Summit 2026 Day 2

Marketing

Trust in the Age of AI: What Consumers Really Think About AI Generated Content

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Marketing

From Coverage to Insight: How AI Assistants Turn Media Mentions into Strategic Recommendations

Marketing

Gemini AI Brand Mention Tracking: Strategies & Tools

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Marketing

Narrative control in 2026: PR strategies for AI & GEO

A search bar, an AI microchip, and a marketing analytics chart

Marketing

Tracking Google AI Overview Performance: Brand Monitoring Guide

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Marketing

What Is Crisis Communication? Plan, Examples, Strategy

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Marketing

AI for PR Teams: Accelerate Workflows with Mira

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