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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Challenge

"Having more than 5 years of experience as a South Korean marketing specialist, the key to mastering influencer marketing campaigns is to keep up with the rapidly changing trends and popular sentiments. In addition, we needed to have quick access to actionable insights by combining all aspects of social media marketing, such as content marketing, social account management, advanced
auditing & analysis, etc."

Solution

2020 Moroccan Oil x DBL Case Study.pdf

Outcome

Dutch Webinar: Data-driven Influencer Marketing

Digital Business Lab works broadly with the Banking and Beauty industries, offering clients end-to-end social media solutions and strategy. The agency’s expertise lies in social media, and approaches challenges with creativity and agility. With the team’s expert knowledge and experience in digital business, they provide pragmatic, affordable and business-centric solutions to clients.

Meltwater helps Digital Business Lab work with Moroccan Oil to find the right influencers for the South Korean market

Understanding Influencer Performance with Data

Uncovering Powerful Insights

Moroccan Oil / DBL

Effectively target media for increased news release distribution

Benchmark performance to meet federal requirements

Populate a government funded database using Meltwater search

"The search component has been imperative for populating our database of terrorist activity against surface transportation targets."

Mineta.pdf

Summary

Mineta Transportation Institute (MTI) is a research institute focusing on issues related to intermodal transportation in the US.MTI provides transit officials and policymakers with important insights into security threats against trains, buses, and other surface transportation. MTI relies on Meltwater for critical keyword searches and news release distribution.

How Mineta Transportation Institute uses Meltwater to populate their database of terrorist activity by searching for global critical stories.

Mineta Transportation Institute

Creating Policy for the People

Streamline and personalize the pitch process

Measure their impact via media mentions and news features

Search for Common Ground.pdf

Search for Common Ground (SFCG) is a non-governmental organization (NGO) that seeks to transform conflict into cooperative action. Operating primarily in the Middle East, sub-Saharan Africa, and Asia and employing approximately 700 people, SFCG uses Meltwater for press outreach, email blasts, and analytics that help measure the effectiveness of their efforts.

Meltwater helps Search for Common Ground significantly increase news features in both small and large news and media outlets.

Search for Common Ground - Meltwater customer story

Life Savers

Search for Common Ground

Monitor and verify record-setting attempts
wherever they occur

Develop greater confidence in the strength
of their media relationships

Measure campaign results accurately to
establish client objectives are achieved

"Meltwater has been an extremely engaged partner. When I use their live chat, I receive an immediate response along with a solution to every problem at the time I need it. Their service is 300% useful."

"With the help of Meltwater's platform, contacting the media is no longer such a challenge, and that's a huge weight lifted."

Meet Guinness World Records.pdf

From its origins as a book in 1954 designed to list and authenticate world records, Guinness World Records has become a multimedia brand agency offering a range of products and services. Their mission is to celebrate those who go further, faster, and beyond anyone else on earth and turn the incredible into the official.

Meltwater helps Guiness World Records get answers to media questions quickly — possibly in record time even.

Guinness World Records - Meltwater customer story

Can You Top This?

Guinness World Records

Develop original content for their clients to drive more successful campaigns

Accurately summarize, automate, and assign value to the work they do for clients

Win new business by providing a level of reporting not seen before in the industry

"If we left metrics off the table, nobody would sign the deal. There isn't anyone we talk to who doesn't want accountability."

Meet Caster Comms.pdf

Caster Communications is a full-service US-based PR firm specializing in B2B and B2C technology.

Meltwater helps Caster Communications capitalize on every opportunity when prospecting for new business by providing a higher degree of personal service.

Meltwater Customer Stories: Caster Communications

It's All In the Numbers

Caster Communications

Pick up mentions of clients on social media and news on a global scale

Generate brand awareness reports for social media and online news

Share insights with important stakeholders

The Challenge

"Meltwater is more than just a media monitoring tool for the EOC; it gives us commercial direction and helps us to make strategic data driven decisions. What has made our partnership even more successful has been the reactivity of the Meltwater team. They have been open, responsive and flexible right from the start."

The Solution

MW Case Study-MSM for the European Olympic Committees.pdf

The European Olympic Committee (EOC) uses Meltwater to generate and measure brand awareness. They also use the tool to make sure that when they are being talked about, they pick this coverage up globally.

Read about how the European Olympic Committees (EOC) is using the Meltwater Media Intelligence tool for their marketing.

How Meltwater helps the EOC

Getting commercial direction and making strategic data-driven decisions.

European Olympic Committees

Challenge:
Knowing What Consumers Say About The Brand

"My experience with the Meltwater Team has been great; they are hands on with us when we need them to be. Anytime we need something done, it's done immediately. Nadine (Client Success Director) follows up with us, and we feel taken care of."

Solution:
Making Social Media Publishing and Engagement Easier

MW Case Study_Java House Group (1).pdf

Founded in August 1999, Java House aims to introduce gourmet coffee drinking culture in Kenya, but has since evolved into an American diner style restaurant.  

As one of the leading coffee brands in Africa, Java House has grown to have outlets in 14 cities across 3 East African countries (Kenya, Uganda and Rwanda). Java House has also gone on to birth three sister brands - Planet Yogurt, a healthy and tasty frozen yogurt store, 360 Degrees Pizza, a casual dining restaurant, and Kukito, a uniquely Kenyan modern fast food brand.

See how Meltwater makes social media publishing and engagement easier for Java House, one of Africa's leading coffee brands.

Meltwater Customer Stories: Java House

Java House

Acquire more insight into their ongoing activities and identify the best way forward

Engage a multilingual fan base more effectively and expand their global footprint

Access the influencer contact database to forge more productive media relationships

We want to be more relevant globally, so it's important to see where we stand.

The opinions taken together approach fifty-fifty. That's a lot more positive than we thought. Knowing that was super helpful.

Meet CF Montreal.pdf

Learn how Meltwater helped CF Montréal put their best foot forward after their rebranding in French and English.

Customer Story: Meltwater x CF Montréal

All to Win | Tous Pour Gagner

CF Montréal

Get comprehensive, real time media monitoring and competitive insights

Hyper-target contacts in the media by filters other than beat only

Stay on top of key developments from anywhere using the mobile app

"Meltwater is the leader in that core capacity that we need, which is the ability to hyper-target those members in the media that are talking about the conversation in real time."

"I love the way the mobile app gives me updates and proactively tells me I have x number of stories about my brand waiting. It captures everything."

Meet Keller Williams Realty.pdf

CareerBliss ranks them one of the "happiest companies to work for," but make no mistake— Keller Williams Realty is results-oriented. In 35 years they've become the largest real estate franchise in the US in terms of sales volume, number of agents, and units sold. Meltwater provides them with the latest media intelligence.

Meltwater helps Keller Williams Realty connect with leading reporters and customize their pitch according to the latest industry developments.

Keller Williams Realty - Meltwater customer story

Change Agents

Keller Williams Realty

Create media distribution lists that map to specific attractions and activities

Analyze the effect of their press releases with accuracy, detail, and timeliness

Share KPIs easily with primary stakeholders to shape and inform future efforts

"One amazing thing the solution lets me do is access the link of every article we pick up after we send out a press release."

"Every day we use the influencers section in the platform. It's how we find the best people to work with."

Meet Rio Convention & Visitors Bureau.pdf

Rio de Janeiro was tabbed South America's leading sports tourism destination by the World Travel Awards in 2018. This was due in large measure to the work of the Rio CVB. In their role as ambassadors and communicators, they know that their success generates wealth and jobs. They partnered with Meltwater to further Rio's promotion efforts.

How Meltwater helps Rio Convention & Visitors Bureau generate targeted awareness, increase visitors, optimise campaign reporting and more.

Rio Convention & Visitors Bureau - Meltwater customer story

Rio Is Open for Business

Rio Convention & Visitors Bureau

Pair advanced monitoring and listening for real-time insights into an ever-changing market

Stay informed and always prepared to
respond to customers and influencers

Receive competitive intelligence with intuitive, easy-to-digest visualizations

"I like to arrive in the morning, log into Meltwater, and get insight into everything that's happening instantly."

"Our campaigns are based on market trends. We use Meltwater to evaluate what other leading brands are doing before deciding how to align ourselves to global trends and remain in the forefront."

Meet H&M Mexico.pdf

H&M Mexico is a part of the Sweden-based retailing giant famous for fast-fashion styling and execution. They operate 38 stores within Mexico and maintain a large online presence to communicate with customers. Meltwater's platform plays a key role in monitoring their communications campaigns— and continuously refining them.

Meltwater helps H&M measure the impact of their event communications support in real time to acquire valuable intel and stay a step ahead.

H&M - Meltwater customer story

This Is No Time to Be Fashionably Late

Track new developments and brand coverage

"If we need to make any communication around various situations, the initial signals come in the form of news via Meltwater. The real time functionality means that our team can swiftly prepare a plan of action for the management. It has made the process smoother and there is lesspanic at the time of emergencies, we feel relieved as we know we get real-time information."

MW Case Cairn, Oil & Gas vertical of Vedanta Limited IN.pdf

The Cairn, Oil & Gas vertical of Vedanta Limited operates 27% of India's domestic crude oil production. It has a world-class resource base, with interest in seven blocks including six in India and one in South Africa. Its focus on India has resulted in a significant number of oil and gas discoveries. For example, Cairn made a major oil discovery (Mangala) in Rajasthan in the north-west of India at the beginning of 2004. To date, 38 discoveries have been made in the Rajasthan block.

How Meltwater supports Cairn Oil and Gas vertical of Vedanta Limited with crisis communication efforts.

Cairn Oil and Gas vertical of Vedanta Limited

Demonstrate marketing principles in action

Show students how to identify key influencers

"I appreciate the ability to go back and check the mentions of brands and relevant news topics. This is something you can find only in Meltwater."

FIU.pdf

Florida International University (FIU) was founded in Miami in 1965. From its origins in a single building on a former airfield, FIU has developed into a primary research university serving 55,000 students. They use Meltwater in the classroom to teach with.

Learn how Meltwater helps the FIU demonstrate marketing principles in action, show students how to identify key influencers, and more.

Meltwater x Florida International University (FIU)

Not Your Typical University

Florida International University

Stay on top of news stories impacting leadership and 225 parishes

Generate support for Church activities via a weekly newsletter

Create reliable, data-rich reports directly from the dashboard

Meltwater's versatility also provides welcome surprises. Marlena Loughheed explains, "Our email went down just when we needed to distribute an important media statement. So we logged in, generated a list of every media contact, and sent the statement through Meltwater."

Archdiocese of Toronto.pdf

Comprising nearly two million Catholics, 225 parishes, 800 clergy, and celebrating daily mass in 36 languages, the Archdiocese of Toronto is one of the largest and diverse faith communities. Last year marked the Archdiocese's 175th anniversary as the spiritual and administrative head of the Catholic Church in Ontario.

Learn how Meltwater helps the Archdiocese of Toronto to generate support for Church activities and stay on top of news stories.

Customer Story: Meltwater x Archdiocese of Toronto

Committed to the Greater Good

Archdiocese of Toronto

Identifying relevant journalists and experts to share important messages

Planning and sending out press releases, as well as analyzing PR activities

Monitoring industry news and trends from editorial, online and social media

All-in-one tool

"I really think like the feature that allows us to search for journalists who have already written about specific topics. It gives us a really good opportunity to communicate the more narrowly-targeted news to our target audience."

MW Case Study_FDIH_DK (ENGLISH).pdf

The Danish E-commerce Association (FDIH) is an industry association for companies that commercially use the Internet and other digital channels. The organisation's overall goal is to create optimal conditions for successful e-commerce, which means they need to be constantly aware of trends in the industry. In order to stay in the loop, FDIH uses Meltwater's media monitoring, which provides valuable insights that can be shared with key stakeholders.

In addition to Meltwater's media monitoring, FDIH is using the PR tool to manage all PR activities.

How Meltwater helps FDIH with achieving the association's business objectives and sharing valuable insights.

Meltwater customer story: FDIH

Making Danish Ecommerce Stronger

The Danish E-commerce Association (FDIH)

Gain a Better Understanding of Brand Perception

Better Response Time to Feedback and Complaints

"With Meltwater, we are able to track when we're mentioned in the news or on social media and understand what it means for us, gain real-time customer feeback and implement it swiftly, and obtain a better understanding of the brand image online. The Meltwater solution has helped us overcome all of our previous challenges - I would definitely recommend it."

MW Case_AGS Transact Technologies_IN.pdf

AGS Transact Technologies is one of India's leading providers of end-to-end cash and digital payment solutions and automation technology. The company provides customized products and services comprising ATM outsourcing and cash management, as well as online payment systems including payment provider for merchants, transaction processing services and mobile wallets. Founded in 2002, today AGS Transact Technologies is operating in 2,200 cities having reached over 235,000 consumer touch points across India and South East Asia.

How Meltwater supports AGS Transact Technologies with gaining a better understanding of brand perception.

Meltwater Customer Stories: AGS Transact Technologies

AGS Transact Technologies

Monitor and encourage reporting about their changing city

Measure awareness and reach against comparable destinations

Demonstrate their value to justify increased outreach

"It was just huge this year. We pulled a report that showed we surpassed the earned media goals we set prior to the event. It was rewarding to share this success with our board."

Tulsa Convention & Visitors Bureau.pdf

Shaping people´s perception of a city is no small task. Tulsa's past may have been in oil, but today the sky is the limit, with aerospace now the largest employer. Tulsa Convention & Visitors Bureau (CVB) invites people to experience their vibrant, changing city. Meltwater plays a key role in making T-Town a must-see destination.

See how Tulsa Convention & Visitors Bureau use Meltwater's Media Intelligence tools to track events and festivals in order to see return on investment.

Meltwater Customer Story: Tulsa Convention & Visitors Bureau

Raising the Pulse of Tulsa

Tulsa Convention & Visitors Bureau

Connect with its target audience to generate awareness

Personalize its outreach to journalists and media outlets

Monitor and measure traditional and social media campaigns

Along with the platform, Vricon values Meltwater's people. "Difference makers," Vricon's Witzig calls them. "They can show you how to get so much more out of your technology."

VRICON.pdf

Vricon is a U.S. company serving the global professional geospatial market with technology that uses commercial satellite imagery to accurately represent all visible objects on the earth in 3D. Still in its infancy, the company relies on Meltwater to help generate awareness and establish relationships with media outlets writing about security, science, and technology.

Learn how Meltwater helps Vricon connect with its target audience to generate awareness and personalize its outreach to journalists & media outlets.

Customer Story: Meltwater x Vricon

Globe Plotters

Vricon

Be alerted to potential crises or risks impacting their customers

Publish news releases promoting current and future events

Generate goodwill and increased cooperation among airport personnel

"People have many good things to say about our airport and the airlines. If they aren't happy, we want to know why so we can address it."

Detroit Metro Airport.pdf

Detroit Metro Airport, or DTW, is one of the ten busiest airfields in North America in terms of takeoffs and landings and handled more than 34 million passengers in 2016. It's an efficient airport, ranking first in North America for on-time performance.
Customer service and support is managed by a small team using Meltwater's platform.

See how Detroit Metro Airport use Meltwater's Media Intelligence tools to keep track of media mentions with real-time mobile alerts.

Meltwater Customer Story: Detroit Metro Airport

Happy Travels

Detroit Metro Airport

“We do this [research] in various ways, for example, through our extensive contacts within each of our member organisations, local, regional and national networks, our parliamentary and press work, and work with government departments. But we also need reliable, daily, local political and organisational intelligence.  Each regional team has their individual approach, but it was originally very time consuming searching the latest reliable online news on each authority so that we didn’t have to ask our members for it, which would put extra pressure on them. This is when Meltwater came in.”  

“Meltwater provides the LGA’s regional teams with a daily, reliable, up to date digest of local news that complements and furthers our existing knowledge and understanding of our members’ circumstances, experiences and needs. This enables us to spend more time using the intelligence to inform our work and best support our members.”

MW Case Study - The Local Government Association.pdf

Founded in 1997, the Local Government Association is the national membership body for local authorities. The LGA is a politically-led, cross-party organisation that works on behalf of councils to ensure the local government has a strong and credible voice with the national government. Its core membership is made up of 339 English Councils and 22 Welsh Councils. 

The LGA aims to influence and set the political agenda on the issues that matter to councils so they are able to deliver local solutions to national problems. They also provide a range of free and subsidised practical improvement support. This includes corporate support, such as leadership programmes, peer challenges and LG Inform (a bench-marking service). Furthermore, they also provide programmes tailored to specific service areas such as children, adults, health, care, financial, culture, tourism, sport and planning services.

Meltwater provides the LGA with fast & reliable industry updates to make informed decisions when it matters most.

Customer Stories