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Discover How To Develop a Crisis Response Plan That Isn't Reactive

When things go wrong in the digital age, people start tweeting, which is why it's essential to have a process in place. But where do you start? 

In this webinar, we will cover the basics of a crisis communication strategy, including how to craft strategic responses. Join us to learn:

Why you need to preplan your crisis comms responses,

What the four elements of the CARE model are,

How to build effective crisis campaigns, and 

View examples of successful crisis strategies 

Mastering Brand Crisis and Reputation

Recently, we took an inside look at the top communicators’ playbooks when it comes to managing brand crisis and reputation. We'll share several of those insights during the webinar in addition to exploring several crisis communication campaigns that failed because of an absence of strategic thinking. 

On demand webinar. Learn how to respond strategically in the wake of a brand crisis with a comprehensive crisis communication plan.

Strategic Crisis Communication

Thank you for your interest in our webinar "Strategic Crisis Communication"

Strategic Crisis Communications

Regulators across Southeast Asia are swiftly tightening their grip on financial services marketing, such as insurance, creating an urgent need for compliance teams to meet these new requirements.

Financial institutions are under mounting pressure to monitor agent behaviour, mitigate misinformation, and maintain brand trust. The risks are high, especially in the age of “finfluencers” and high-stakes social media visibility.

Our latest report reveals how financial institutions such as banks and insurance providers use Meltwater to monitor how their agents promote products online, giving them greater visibility, control, and confidence. You’ll learn how to:

Identify specific keywords like “guaranteed returns” and get notified when an agent posts them on their social media channels

Track customer complaints across social media platforms and online forums to uncover misconduct trends

Set up real-time alerts that enable compliance teams to intervene early

Use sentiment analysis to identify recurring pain points and boost agent training

Some insurance firms receive 15–20 complaints per week related to agent misrepresentation, aggressive sales tactics, or false claims. These are not just customer service concerns, as they represent significant regulatory and reputational risks.  

Read this free report to learn how you can empower your team with the tools and insights needed to safeguard your brand in today’s fast-evolving, socially driven landscape. 

Our latest report reveals how financial institutions such as banks and insurance providers use Meltwater to monitor their agents in this social-driven landscape.

Strengthening Financial Compliance in SEA | Free Report

Strengthening Financial Compliance in SEA's Social-Driven Landscape

What are the key trends and tactics that marketing professionals should be paying attention to in 2025? Based on what experts were saying at Meltwater Summit, we’ve put together a playbook of actionable takeaways to help those working in marketing and social media to optimize and maximize their output, encourage better engagement, and gain executive buy-in.

Tapping into the ‘brainrot’ phenomenon, from The Webby Awards 

Crafting better social video with limited resources, from BMI

Insights on integrating AI into your daily workflow, from Microsoft 

➡️ Looking for PR insights from Summit? Check out our PR Playbook!

The key takeaways and actionable implementation tips for marketers from Meltwater Summit 2025

Meltwater Summit Playbook for Marketers

What are the key trends and tactics that PR professionals should be paying attention to in 2025? Based on what experts were saying at Meltwater Summit, we’ve put together a playbook of actionable takeaways to help those working in PR to optimize and maximize their output, get better coverage, mitigate crises, and use AI to the fullest.

Insights on practical AI application, from Microsoft 

Crafting authentic brand narratives, from Crocs

Proving the effectiveness of influencers, from Canon

➡️ Looking for marketing insights from Summit? Check out our Marketing Playbook!

The key takeaways and actionable implementation tips for PR pros from Meltwater Summit 2025

Meltwater Summit Playbook for PR & Comms

Which auto brands are creating the biggest impact through influencer marketing, and what sets their strategies apart?

In our Automotive Influencer Benchmarking Snapshot, we analyzed influencer content across 10 of the world’s most recognized auto brands using Klear, Meltwater’s AI-powered influencer marketing solution. This quick snapshot report compares brands like Porsche, BMW, Ford, and more based on key influencer marketing metrics, including Estimated Media Value (EMV), post volume, and engagement — and uncovers what’s working best.  

See which automakers are leading in EMV and engagement.

Discover what vehicle categories generated the most influencer buzz.

Learn how brands are reaching new audiences with lifestyle and organic content.

Discover how 10 global auto brands stack up on Instagram in our free benchmarking report. See trends, top performing content, and strategic insights.

Automotive Influencer Benchmarking Report | Meltwater

Automotive Influencer Benchmarking Snapshot

Successful digital strategies call for definitive digital data. Save yourself from tedious searches for stats you can rely on and download our July 2025 Global Statshot Report. This update to our Global Overview Report dives into the quarterly developments of how internet users interact with the digital world. 

Get the data on all things digital, including:

Global usage and sentiment of AI platforms

New milestones in online video and internet speeds

This is one you’ll want to keep on your desktop. Fill out the form for your copy of the July Global Statshot Report.

Upgrade your understanding of how the world behaves online with this quarterly update to the 2025 Global Overview Report.

Digital 2025: July Global Statshot Report

Thank you for downloading the July Global Statshot Report, a comprehensive data analysis of digital behavioral trends throughout the first half of 2025.

Influencer marking is no longer a nice-to-have for luxury fashion brands — it plays a defining role in shaping how luxury goods are seen, shared, and shopped across social platforms.

That’s why we analyzed how 10 of the world’s most iconic luxury brands — including Dior, Louis Vuitton, Gucci, Chanel, and more — stack up in their influencer marketing performance, using the latest data from Klear, Meltwater’s AI-powered influencer marketing solution. 

Leaderboard Rankings: See which brands are generating the highest influencer-driven media value.

Top Creators: Discover one particular celebrity influencer category that is invaluable for luxury brands.

Takeaways for Marketers: Learn a few tips and tricks that can help shape your own influencer strategy — whether you’re working with a mega-celebrity or an emerging voice in the space.

See how top global luxury brands like Dior, Chanel, and Louis Vuitton perform on Instagram through influencer marketing. Compare reach, engagement, and media value in this exclusive snapshot powered by Klear.

Luxury Fashion Influencer Benchmarking Report | Meltwater

Luxury Fashion Influencer Benchmarking Snapshot

In a rapidly shifting landscape, higher ed marketers must rethink how they build trust, use data, and adapt to AI. In this forward-looking session with Convince and Convert, we’ll unpack the key trends shaping the future of higher ed comms, from the rise of AI-powered insights to the erosion of institutional trust and the growing importance of influence over information. 

Trends shaping trust, influence, and AI in higher ed

How data and AI can drive smarter, more personalized communication

Strategies for leading through uncertainty with agility and purpose

You’ll gain strategic frameworks to help your team stay resilient in a time of uncertainty, as well as practical examples of how data and AI can support smarter messaging, stronger relationships, and more personalized engagement.

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On-Demand Webinar: What’s Next for Higher Ed Comms: Data, Trust, and Influence

In this forward-looking session with Convince and Convert, we’ll unpack the key trends shaping the future of higher ed comms, from the rise of AI-powered insights to the erosion of institutional trust and the growing importance of influence over information. 

On Demand Webinar: What’s Next for Higher Ed Comms: Data, Trust, and Influence

Thank you! We hope you will find this webinar insightful.

What’s Next for Higher Ed Comms: Data, Trust, and Influence

In 2025, building a lasting brand means more than jumping on trends - it’s about knowing when to act, and doing it in a way that builds trust and cultural relevance. The brands getting it right are those that listen closely, move fast (with purpose), and anchor every decision in a long-term strategy.

In this webinar, we’ll share how leading brands are creating clearly defined brand strategies that drive measurable trust and equity, while delivering short-term impact through activations that match the pace and tone of social culture. 

By combining real-time data and AI, brands can deepen emotional connection and ultimately link brand equity to real impact.

Build trust and long-term brand equity
Learn how the most successful brands are creating emotional connection - and tying it to business outcomes.

Make influence measurable
Discover how creators are being used not just for reach, but for relevance and resonance - and how to track both.

Balance short-term wins with long-term value
Show how demand gen and brand storytelling work together - and prove your campaigns drive results.

Move at the speed of culture - without losing strategy
Use AI and real-time insights to spot what’s trending, assess risk, and act when it aligns with your brand.

Track brand health and emotional impact in real time
Monitor sentiment, surface cultural trends, and connect the dots to your bottom line.

Backed by the latest research and real-world examples, this session is designed for marketing, communications, and brand leaders who want to cut through the noise and competing priorities and make smarter, faster, and more strategic decisions.


Complete the form to view the webinar on-demand.

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On-demand Webinar: Brand Credibility, Creators & Culture

We’ll share how leading brands are creating clearly defined brand strategies that drive measurable trust and equity, while delivering short-term impact through activations that match the pace and tone of social culture.

On-Demand Webinar: Brand Credibility, Creators & Culture

Brand Credibility, Creators & Culture Webinar 13 August 2025

In an industry where reputation is everything, early signals can make the difference between proactive response and full-blown crisis. Join us for this exclusive webinar where we unpack how social media listening is becoming an essential tool in financial risk management, reputation strategy, and customer insight.

This session is designed for any organisation navigating public perception, brand risk, or regulatory sensitivity.

What you'll learn:


How an industry leading brand navigates the social media landscape.

A look at Meltwater’s latest product updates + live demo.


Get access to this on-demand webinar by filling out the form on the right!

Watch this webinar to go into social media trends and crisis comms best practices.

In an industry where reputation is everything, early signals can make the difference between proactive response and full-blown crisis. Join us now!

Webinar

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