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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Challenge

"First, it gives us the reach, engagement and sentiment data that we're looking for, above and beyond our own channels. We're not just interested in understanding how our own posts perform, we want to know what the larger conversation looks like. Second, with the automation, we are able to automatically pull data into our own internal dashboards, which is incredibly valuable from a time perspective."

Solution

MW Case Study - Google.pdf

Summary

Google is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, search engine, cloud computing, software, and hardware. Their mission is to organize the world's information and make it universally accessible and useful.

Read this case study to learn how Meltwater supports Google with tracking the global impact of their brand via social media analytics.

Meltwater Customer Stories: Google

How Google measures its global footprint

Google

"It was very easy to get started with Meltwater. With around the clock support and guidance, we accomplished an optimum account setup for smooth automated functioning. Everything is with a touch of a button ensuring quick turn around times. Meltwater has allowed us to become more informed about our customers social media needs and responses. The service and after-sales support has been amazing from Bevan and Jess—  we consider them a part of our team."

MW Case Study_Vans_ZA.pdf

Vans Off the Wall was established in 1966 and has since turned into an iconic, Southern California based youth-culture inspired footwear, apparel and accessory brand of the conglomerate VF Corporation. They are a global brand with presence in more than 75 countries and over 600 retail locations. The brand is driven by creative self-expression brought to life from the world of art, music, sports and street culture.

Discover how Meltwater enables Vans South Africa to connect with influencers, optimise event execution and generate reports and measure ROI.

Meltwater Customer Stories: Vans ZA

How Vans revolutionized its approach to consumer insights

Vans

Obtain 5 categories of identified influencers

"The campaigns we have run with Audience through WWF's @NatureDeal account, have improved our impressions and engagement rate, and directly contributed to a 12x increase in followers."

Meltwater Customer Story - WWF.pdf

Customer Quote

For nearly 60 years, WWF has worked to help people and nature thrive. As the world's leading conservation organization, WWF works in more than 100 countries. At every level, the organization collaborates with people around the world to develop and deliver innovative solutions that protect communities, wildlife, and the places in which they live.

Meltwater has helped the World Wildlife Fund increased their followers by 12x and reach 1.9 million Twitter impressions.

World Wildlife Fund - Meltwater customer story

How WWF increased social media engagment by getting a better understanding of its audience

World Wildlife Fund

Build its in-house, global social intelligence unit

Increase market research efficiency by 80%

Grow social engagement by 272% year over year

“Meltwater has strong data integrity, great access, and it’s an intuitive tool to use. I don't think any other tool has flexibility beyond what Meltwater does. I don't think it's anywhere close.”

Haleon - Meltwater Customer Story.pdf

Get in touch to learn more

The largest standalone consumer healthcare business in the world, Haleon meets the growing demands of its sector by listening to its most valuable assets: its customers. With a portfolio of more than 25 owned brands, including category leaders like Sensodyne and Panadol, its community of healthcare professionals and customers is vast both online and off. 

Haleon requires a social intelligence solution that is fast, robust, and scalable. It partners with Meltwater for social intelligence, data analysis, and reporting powerful enough to push its brand and sales strategies forward.

Discover how Haleon uses Meltwater to increase social engagement and optimize its approach to market research

Haleon — Meltwater Customer Story

25+ owned brands
With access to a single source of data truth

80% more efficient market research
With five-week turnaround times reduced to five days

272% YoY social engagement growth
With a 100% increase in mentions of the Preparation-H brand

How Haleon increased market research efficiency by 80% with Meltwater’s social intelligence

Haleon

Streamline management of owned social channels

Listen for relevant mentions across broader social media

Perform as much ad-hoc social research as needed

“We landed on Meltwater Social because we get the most bang for our buck with our license - we can search for as many things as we want, no limit on volume or queries which was particularly important for such a broad topic – parks and outdoor recreation.”

“When we were working to sell in the need for a social media publishing, engagement, analytics, and listening tool, our Meltwater account team worked with us to build a really robust report, which is when the problem with bots showed up. It’s SUCH a pleasure to work with our reps Jeannette & Emilia.”

MW_Customer-Story-Brochure-BoozAllen.pdf

For more than 100 years, business, government, and military leaders have turned to Booz Allen Hamilton to solve their most complex problems. As a consulting firm with experts in analytics, digital, engineering, and cyber, they help organizations transform. And when they were building a new platform for Recreation.gov, where social media listening would be central to ongoing customer engagement, Booz Allen worked with Meltwater Social as an integrated piece of the solution.

Discover how Booz Allen Hamilton uses Meltwater to streamline management of owned social channels and listen for relevant mentions across the social space.

How Meltwater supports Booz Allen Hamilton with social management

Booz Allen Hamilton

Understand its brand and category landscape

Identify and track rising communities and trends

“Our key goal is to ensure social data and consumer insights drive every business decision we make. Meltwater was one of the key enablers that helped us become a truly consumer-centric organization.”

Pernod Ricard - Meltwater Customer Story.pdf

With some of the world's most prestigious brands in their portfolio, Pernod Ricard is a global leader in wines and spirits. Their innovative approach to using social data for strategic business decisions differentiates it globally but requires powerful technology to match.

Pernod Ricard uses Meltwater for structured data collection and audience analysis to serve multiple business divisions—including marketing, operations, corporate communications, and cultural forecasts.

Discover how Pernod Ricard uses Meltwater to uncover customer and industry trends, and drive product innovation

Pernod Ricard — Meltwater Customer Story

How Pernod Ricard uses Meltwater to stay ahead of consumer trends

Pernod Ricard

Access real-time data and insights across channels

Create engaging, data-driven pitches that drive new business

Optimize workflows throughout global operations

“We've worked with Meltwater to create custom methodologies, and really have been able to unlock insights that we otherwise wouldn't have been able to offer to our clients by using their tools. Whether it's earned social influencers, whether it's organic or paid, Meltwater is able to mirror our exact agency model and the needs that we have. That's hard to find.”

MW_Customer-Story-Brochure-RedHavas (1).pdf

Pushing the bounds

Meltwater Customer Story: Red Havas

As a global PR agency built for the modern world, Red Havas and its clients were overwhelmed with fragmented data. 

To combat this, the agency developed its industry-leading Merged Media model — focused on measuring the convergence of paid, earned, social, and experiential media — to reflect how audiences consume information today. Since 2015, Red Havas has used Meltwater not only to capture this data but also to understand what it really means for its clients.

How Red Havas uses Meltwater's media monitoring and social listening to protect client reputation and drive new agency business.

Red Havas — Meltwater Customer Story

How Red Havas drives new business with Meltwater

Red Havas

Track coverage, trends, and opportunities

Initiate, like, and retweet social content

"I've used Vocus and PR Newswire in previous jobs. What I like about Meltwater is that it's user-friendly, has an easier interface, and is an all-in-one platform."

ISRI.pdf

Ever wonder where ocean liners go to die? The Institute of Scrap Recycling Industries (ISRI) represents nearly 1,700 companies that take our used products - everything from boats to bottles- and give them new life. ISRI promotes education and awareness of recycling's role in our environment and economy. Meltwater plays a key role in their advocacy.

How Meltwater helps ISRI, Inc. track coverage and trends, identify top influencers, and engage with audiences on social media.

Meltwater x Institue of Scrap Recycling Industries, Inc.

Once Is Not Enough

Institute of Scrap Recycling Industries, Inc.

"We use Meltwater media monitoring as a research tool to ensure we remain on top of industry developments. Moreover, measuring online presence gives us a good indication of how far we've come and need to go in order to reach our goal."

MW Case Study - Global Marine Systems.pdf

Global Marine Systems is a specialist provider of installation, maintenance and repairs of submarine communications cables for the Telecommunications, Oil & Gas and Deep Sea Research industries. They are the leading provider of engineering and underwater services, responding to the sub-sea cable installation, maintenance and burial requirements. With a fleet of vessels and specialized sub-sea trenching/ burial equipment, Global Marine System a 165 year legacy in deep and shallow water operations.

Read this case study to learn how the Meltwater media intelligence software supports Global Marine Systems with keeping stakeholders informed.

Meltwater Customer Stories: Global Marine Systems

How Global Marine Systems monitors and manages its positive brand perception

Global Marine Systems

Monitor local and global coverage comprehensively

Understand conversations happening in
Mainland China

Report on Marketing Campaigns to show
direct ROI

“Our team is able to do more precise reporting on our Marketing efforts. Using Meltwater’s dashboard reports, we were able to run a pre, during and post analysis of the launch.”

2020 Madame Tussauds Case Study.pdf

Outcome

As part of the worldwide tourist attraction phenomenon Madame Tussauds, the Hong Kong location was the first in Asia, expanding to Shanghai and Bangkok in later years. With close to 100 waxworks, Hong Kong’s site sits atop the world famous Victoria Peak overlooking the city’s skyline. As part of a global network, it is vital for Madame Tussauds Hong Kong’s Marketing team to stay on top of international trends and sentiment. Having worked with another vendor two years ago, Madame Tussauds switched to Meltwater’s Media Intelligence solution as they noticed they were not receiving full global coverage. It’s important for their Marketing team to understand what campaigns are working successfully in other locations globally.

Meltwater helps Madame Tussauds Hong Kong conduct better campaigns through robust insights and social listening

Understanding Campaign Performance With Insights

Staying Ahead of Competition

Madame Tussauds

Track all mentions of all media types, globally

Monitor sentiment on Chinese social media channels

Create reports on-demand to track performance

Introduction

HK_CUHK Art Museum Case Study (July 22).pdf

Read this customer story to learn how Meltwater allows the CUHK Art Museum to track media mentions across all media types, globally.

CUHK Art Museum - Meltwater Customer Story

Meltwater allows CUHK Art Museum to track media mentions across all media types, globally

CUHK Art Museum

"The daily morning and afternoon alerts help us stay on top of the pulse of the industry and react accordingly to the trending topics and themes. We can tailor campaigns and address the issues in time and spread awareness within the public."

MW Case_Save the Children_IN.pdf

Save the Children is an independent global NGO present in 120 countries who are leading the way in rights of minors. In India, they're active in 20 states and have changed the lives of 6.1 million Indian children. They believe every child deserves a bright future and run programs to reach the most deprived children with the aim of providing them with opportunities to learn, a healthy start in life and protection from harm.

Discover how Save the Children uses Meltwater media intelligence to increase reporting efficiency, justify their worth and optimise campaigns.