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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

27,000+

1.3+ Billion

customer stories

Real impact, proven in practice

See how one platform can power every decision across PR, communications, and marketing.

Tap into a community of industry professionals

“With Meltwater, you can really get to the heart of a subject — how people feel about it, how mentions have gone up, what the sentiment of a conversation is, where the conversations are happening. That's really valuable from a new business point of view.”

MW_Customer-Story-Brochure-EnergyPR.pdf

For nearly three decades, Energy PR has helped brilliant UK businesses get their voices out into the world. Offering a range of key services — from digital PR and media relations to content marketing and social media to insights and strategy — this small but mighty firm helps B2B and B2C organizations meet their business goals by using audience behaviors as the foundations for their strategies. This audience-centric approach — requiring quick access to actionable social and media insights — made Energy PR a perfect match for the data-rich Meltwater Suite. Here’s how our partnership has helped Energy PR get more client wins.

Read this customer story to learn how one small but mighty PR firm uses Meltwater to attract and retain new business.

Customer Story: Energy PR

How Energy PR Racks Up Client Wins with Meltwater

Energy PR

centralise workflow of influencer marketing management

reduce time on performance data gathering process and monitored progress in real-time

successfully activate influencer profiles to increase product awareness and boost campaign strategies

Challenge

“Utilising Meltwater’s advanced selection filters and performance metrics analysis, we were able to identify local profiles in our required languages with high engagement rate, to best leverage their authentic user-generated video content produced in local languages (Cantonese & English).”

Solution

MW_Customer-Story-Brochure-Talika.pdf

Outcome

Talika – a French beauty brand committed to developing innovative skincare in eye care, skincare, body care, and beauty devices, approached Digital Business Lab (DBL) to support promoting the anniversary limited version of their iconic product in Hong Kong. Penetrating a market that is already saturated with numerous imported beauty brands, DBL was challenged to identify the right format and target audiences to drive targeted online conversion.

Read this case study to understand how Meltwater helps Digital Business Lab work with Talika to find the right influencers for their campaigns

Talika x Digital Business Lab: Social Data Drives Beauty Marketing

From KOL Activation to Actionable Data

Talika / DBL

Identify influencers and monitor their content

Generate reports on marketing and communications success

"We measure success based on the quality of the articles, rather than the quantity. So, success for us looks like showing up in the right places, with the right messaging being conveyed. The reach of any campaign or any marketing activity is also more
important than the number of placements. We need to be able to look at the data that is coming in, in a quite detailed way."

ANZ Country Road Case Study (Nov 22).pdf

Impact

As an iconic Australian lifestyle brand, Country Road needs to be able to plan and monitor a wide range of marketing
activities, promotions and partnerships.

To do that effectively, it needs an exceptional communications tool that is available 24 hours a day, seven days a week.

Discover how Meltwater empowers Country Road to engage influencers and measure marketing impact in real time.

Country Road Boosts Brand Awareness with Meltwater

Measuring Marketing Performance in Real-Time

Country Road

Measure and track campaigns for more than 240 brands

Monitor mentions of ESG initiatives across 26 markets

“We don't just rely on traditional survey-based methodologies. We combine that data with insights from Meltwater’s social intelligence solution to have a more holistic understanding of what is impacting consumers and what is actually driving success for our brands.

PernodRicardCustomerStory.pdf

Get in touch to learn more

Pernod Ricard didn’t become a global leader in premium spirits by accident — the renowned company succeeds by staying ahead of consumer conversations, preferences, and trends. With a dedicated Consumer Insights team, it requires precise and efficient data analytics to drive innovation. Pernod Ricard uses Meltwater’s social intelligence solution to understand consumer, brands, and industry dynamics on a global scale.

Discover how Pernod Ricard uses Meltwater to bridge silos between teams and integrate fragmented data.

Pernod Ricard Robust campaign tracking — Customer Story

How Pernod Ricard Uses Meltwater to Bridge Data and Team Silos

Pernod Ricard

“We use Meltwater to change the conversation with our senior leadership. We can show impressions, reach, view-through rates, and which audiences we’re actually talking to — it’s all at our fingertips.”

Canon Customer Story.pdf

About Meltwater

Meltwater Customer Story: Canon

Canon is a global technology leader renowned for its imaging solutions, from cameras and printers to medical and industrial equipment. With a corporate history that spans more than 80 years and a product portfolio that serves both businesses and consumers, Canon empowers creators and professionals to capture, share, and innovate. 
With such a diverse range of products and audiences, Canon requires a robust, strategically aligned social media presence across nearly every major social platform, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and Pinterest. Gareth Crew, Canon’s Social and Digital Communications Lead in EMEA, and his team work with their agency to leverage Meltwater, ensuring they have the right insights and data to run impactful influencer campaigns and elevate Canon’s performance across markets.

Discover how Canon uses Meltwater with its agency to streamline influencer campaigns, cut costs, and showcase social impact to leadership.

How Canon Optimizes Influencer Strategy with Meltwater

How Canon Optimizes and Proves the Impact of Influencer Partnerships with Meltwater

Canon

Discover specific category insights to optimize campaigns

Hyundai.Customer Story (1).pdf

Meltwater Customer Story:  Hyundai

As one of the world’s biggest names in automotive, Hyundai is dedicated to moving humanity forward. Developing electric vehicles (EVs) since 1991, the company released its first range of eco-friendly models, the IONIQ, in 2016. Today, Hyundai is an industry leader in the global advancement toward zero-emissions mobility with its innovations in EV, hybrid, and fuel cell technology.

Read this Meltwater customer story to learn how Hyundai uses Meltwater to uncover consumer insights.

Hyundai — Meltwater Customer Story

How Hyundai Drives Valuable Consumer Insights with Meltwater

Hyundai

“With Meltwater, we can better identify the information that's relevant and turn it into actionable insights.”

Big Valley Marketing customer story.pdf

Big Valley Marketing is an award-winning consultancy focused on helping B2B technology companies grow, win, and lead in their markets through data-driven, expert-led strategies. Specializing in software, AI, cybersecurity, and other sectors, Big Valley delivers marketing, analytics, and communications services to organizations at every stage of growth. With a deep understanding of the complexities of the B2B tech landscape, the consultancy knows the importance of tailored strategies driven by reliable data. That’s why Big Valley relies on Meltwater for the insights it needs to drive visibility, credibility, and market leadership for its diverse roster of clients. 

Learn how Big Valley Marketing uses Meltwater to drive visibility, credibility, and market leadership for its diverse roster of clients.

How Meltwater Empowers Big Valley Marketing’s Data-Driven Innovation

Big Valley Marketing

“Now that people understand we have a platform and somebody in this role, there’s been a lot of excitement and interest in understanding that data.”

Liv Golf x Meltwater Customer Story.pdf

The LIV Golf League is the world’s only global golf league, featuring 13 teams, 14 tournaments, and many of the world’s best golfers. Launched in 2022, the league was designed to expand the sport worldwide, create new value within the golfing ecosystem, and enhance the game’s societal impact.
By complementing professional golf’s existing format with a fresh, innovative approach, including individual and team competitions, a comprehensive entertainment plan, and a focus on hospitality, LIV Golf is energizing the sport and building new traditions for generations to come. But as a new league with global ambitions in a sport so steeped in tradition, they recognize the need to closely track how their brand, players, and events appear across the media landscape. That’s why they use Meltwater’s media intelligence solution to track the global conversation around the league, and analyze the impact of their communications efforts.

Discover how LIV Golf uses Meltwater media intelligence to track global coverage and understand audience sentiment in real time.

How LIV Golf Gets Global Media Insights with Meltwater

How LIV Golf Uses Meltwater to Gain Real-Time Global Media Insights

LIV Golf

“What I love about Meltwater is it's a one-stop shop. You can do your social listening, you can push out social media content, you can do newsletters, you've got media monitoring, you can push out content to reporters. That is really the big difference.”

Howard University Customer Story.pdf

Meltwater Customer Story: Howard University

Howard University is one of the United States’s most prestigious institutions of higher learning. Founded in Washington, D.C. in 1867, it is a historically Black university known for being among the nation’s leading producers of African American professionals in science, medicine, law, journalism, and more. Currently serving almost 15,000 undergraduate and graduate students across 14 schools and colleges, the university is dedicated to educating students from diverse backgrounds. Its Office of University Communications uses Meltwater to enhance the school’s brand, disseminate news, and measure its impact with wow-worthy data.

Discover how Howard University uses Meltwater consolidate their workflows, quantify their results, and stay ahead of the conversation.

How Howard University Uses Meltwater to Prove Comms ROI

How Howard University Uses Meltwater to Prove the ROI of Strategic Communications

Howard University

“There's no doubt that having Meltwater's database allowed us to reach a lot of different outlets that we wouldn't have known about.”

JLTV Customer Story.pdf

Jewish Life Television (JLTV) is North America’s largest and most robust 24/7, English-language, Jewish-themed television network. Founded in 2007, its programming — including everything from dating and cooking shows to dramas and documentaries — is available in over 100 million homes through both traditional and non-traditional video operators. As it works to broaden its visibility and reach new audiences, JLTV relies on Meltwater to power its media outreach and relations efforts.

Learn how JLTV uses Meltwater to power its publicity operations and land local and international media coverage.

How Jewish Life Television (JLTV) Uses Meltwater to Land Coverage

For its international, national, and local press releases

How Jewish Life Television Uses Meltwater to Land Local and International Media Coverage 

Jewish Life Television (JLTV)

“For data analytics and PR measurement, Meltwater is our most-used tool by far.”

CCGroup Customer Story-PDF.pdf

CCGroup relies on data to help its clients break through the noise to grow influence and market share. Once dependent on basic social and media listening tools and third-party services, the agency uses Meltwater’s data-rich social listening and analytics solution to deliver pitches that win business and execute strategies that have undeniable impact.

Learn how B2B marketing and PR consultancy CCGroup uses Meltwater's social listening and analytics solution to deliver tangible results for its clients.

CCGroup — Meltwater Customer Story

How CCGroup Uses Meltwater to Deliver Tangible Results for Clients

CCGroup

“Meltwater completely transformed our workflow. We now use a single platform across the region, enabling a unified approach to engaging with our customers and partners.“

Meltwater_Ricoh Customer Story.pdf

Innovation and cutting-edge technology have always been part of the Ricoh story. Founded in 1936 as a camera and copier manufacturer, the company has since grown into a global leader in workplace solutions. For its Asia-Pacific (APAC) marketing team, innovation springs from streamlined workflows and data-driven decision-making. It uses the Meltwater Suite to optimize its marketing activities, deliver impactful communications, and drive growth across its regional markets.

Learn how Ricoh, a leading global workplace service provider, uses Meltwater to develop innovative ideas that drive business transformation.

Ricoh — Meltwater Customer Story

Ricoh

RICOH

Discover influencers who are passionate about its mission

Centralize and streamline influencer management processes

Generate Advertising Value Equivalency (AVE) 19x the budget

“I advocated to add influencer marketing to our Meltwater contract for three reasons. First, the quality of its data and analytics helped me finally solve how to make data-driven decisions about potential participants. Plus, I was excited about the ability to run all of our communications work from one central platform. Last, but certainly not least, Meltwater provided excellent and extraordinary customer service.”

Cancer Support Community Customer CaseStudy (1).pdf

Cancer Support Community (CSC) is dedicated to providing support, fostering compassionate communities, and breaking down barriers to care- - with all services offered at no cost to patients, survivors, caregivers, and their loved ones. Like many nonprofits, CSC needs to maximize the impact of every marketing dollar so the organization, and the community it serves, can thrive. Influencer marketing emerged as an authentic and efficient way for CSC to reach its target audiences beyond its existing social media followers and paid social media advertising. They chose Meltwater’s influencer marketing solution to build and sustain a program that could bring its services to even more people who need them.

See how the CSC used Meltwater's influencer marketing solution to boost returns on their advertising spend.

Cancer Support Community — Meltwater Customer Story

How the Cancer Support Community Used Meltwater to Achieve a 19x Advertising Value Equivalency

Cancer Support Community

Analyze social data to identify new audiences

“Building meaningful relationships is something that we will continue to be able to do very successfully with Meltwater as a resource.”

The Jaunt - Customer Story.pdf

Going into 2021, off-price luxury goods retailer The Jaunt faced an uphill battle to expand awareness of the brand. As the direct-to-consumer division of Madaluxe Group, North America's largest distributor of European luxury fashions, The Jaunt had recently rebranded and needed a way to introduce itself to new audiences without wasting resources and time. Its marketing teams turned to Meltwater to zero in on data that could help them drive revenue and build strong marketing partnerships.

Discover how The Jaunt drives revenue through targeted influencer partnerships & audience engagement with Meltwater's solutions.

The Jaunt — Meltwater Customer Story

How The Jaunt uses Meltwater to build revenue-boosting partnerships

The Jaunt

Meltwater Customer Story - The Jaunt

“Meltwater has transformed the way we approach PR at Rixos Hotels GCC, giving us tools that not only enhance our media efforts but also streamline our workflows, making everything more efficient.”

MeltwaterxRixosHotels.pdf

Rixos Hotels is making waves as one of the world’s fastest-growing, all-inclusive resort companies. Established in Turkey in 2000, the pioneering luxury hospitality brand serves guests “all inclusive, all exclusive” experiences at 37 locations across eight countries, and counting. As Rixos Hotels expands in the Gulf Cooperation Council (GCC) — including the United Arab Emirates, Saudi Arabia, and Qatar — it relies on Meltwater to optimize its marketing and PR activities. “Instead of investing in multiple platforms or services for media monitoring and analytics, Meltwater allows us to cut costs with a single, comprehensive solution for our PR needs,” says Anjeanette Manuel, Country Public Relations Manager for Rixos Hotels GCC. “It certainly helps us work smarter, not harder.”

See how Rixos Hotels uses Meltwater's media intelligence and media relations solutions to drive global PR success.

Rixos Hotels — Meltwater Customer Story

How Meltwater Sets Rixos Hotels Up for Global PR Success

Rixos Hotels

“The data that Meltwater allows us to access is valuable to our research and deciding what stories we want to take on. It is integral to our objectives as a business and as Andariya.”

AndariyaCustomerStory.pdf

Andariya uses data to create solutions-oriented journalism serving audiences across East Africa and beyond. Based in Sudan and Uganda, the bilingual digital media platform combines in-depth research, analytics, and storytelling to connect with its audiences of tech-savvy, socially-conscious readers. Keeping data at the center of its strategy and success calls for cutting-edge solutions that can keep up. From generating crucial data to inform the public to surfacing insights that inform editorial strategy, Meltwater helps Andariya deliver analytical storytelling that connects communities.

Discover how Andariya uses Meltwater's social listening and analytics solution to connect communities through storytelling.

Andariya — Meltwater Customer Story

How Andariya Uses Meltwater to Connect Communities Through Storytelling

Andariya

“Meltwater has significantly improved our ability to measure the impact of our campaigns, especially in influencer marketing. We can now track reach, engagement, and return on investment with greater accuracy, allowing us to optimize our strategies.”

Grupo Numar_Meltwater_customerstory.pdf

Based in Costa Rica, Grupo Numar is an agro-industrial conglomerate committed to sustainability. Involved in every aspect of palm oil development, from cultivation and processing to production and marketing, it meets customer needs with value-added products across industries. With Meltwater, Grupo Numar has the technology and data it needs to track, measure, and optimize its influencer marketing strategies as it continues pushing sustainable palm oil development forward.

Learn how agro-industrial conglomerate Grupo Numar uses Meltwater's influencer marketing solution to achieve 7,600x ROI from influencer marketing campaigns.

Grupo Numar — Meltwater Customer Story

Generated from influencer marketing campaigns

How Grupo Numar Uses Meltwater to Achieve 7,600x ROI from Influencer Marketing Campaigns

Grupo Numar

“Social listening through Meltwater is a really accessible way for brands to garner insights within their category. It’s cost-efficient and it helped us identify the top incremental audiences for us to capture.”

Neuro Customer Story.pdf

Since 2015, Neuro has elevated people’s mental clarity and focus with its functional gum and mints. From its Energy & Focus collection to its Sleep & Recharge line, the CPG brand aims to bring healthy, convenient energy management options to consumers everywhere. As Neuro steps into its next stage of growth, it requires efficient ways to analyze the market and surface data that can inform smarter decisions. Neuro used Meltwater to do just that.

See how Neuro used Meltwater's social listening and analytics solution to engage new audiences and drive sales of its functional mints and gums.

How Neuro Used Meltwater to Boost Sales by 406% YoY

406% YoY sales growth
driven by Meltwater insights

How Neuro Used Meltwater to Increase Sales by 406% YoY

Neuro

“It's critical for us to be able to make decisions based on the ROI and KPIs in and around everything we're doing. With Meltwater, we’re able to track and contextualize all that, informing us of where we can do a better job and where we're already doing a great job. That's huge.”

NASCARCustomerStory_PDF.pdf

NASCAR is the leading motorsport organization in the United States, featuring the top drivers in the world competing in some of the most prestigious racing events that the industry has to offer. Connecting with millions of fans around the globe via TV, live events, and digital platforms, it includes a vast network of teams, drivers, races, sponsors, and more. To stay competitive and relevant in the entertainment and sports landscape, NASCAR relies on in-depth data and analytics to drive fan engagement, reach new audiences, and expand brand visibility through earned media.

See how NASCAR uses Meltwater's in-depth data and analytics to drive fan engagement, reach new audiences, and expand brand visibility through earned media.

How NASCAR Uses Meltwater to Drive Major Media Coverage

1,500 newsletter readers
Informed on top media coverage three times a week 

Eight-figure advertising value equivalency 
Generated over one five-month campaign

NASCAR

Establish global brand governance across its social media accounts

Unlock competitive intelligence or trends through social listening

Future-proof the company’s marketing, social, and PR operations

“We have come a long way from when we started, where we had fragmented data sources for evaluating social media, to now where we have a consolidated single source of truth. Having that one platform that enables us to evaluate our customer perceptions, as well as our marketing impact across multiple markets in a consistent and globally insightful manner, is what makes Meltwater different from its competitors.”

Shiseido- Meltwater Customer Story (1).pdf

Meltwater Customer Stories: Shiseido

Shiseido is one of the largest beauty companies in the world, boasting a rich legacy of beloved skincare and cosmetic products that have become essentials for today’s consumers. The company has brought its more than 50 global luxury brands, including NARS, Clé de Peau Beauté, and Shiseido, to 120 different countries, providing customers with innovative products that have stood the test of time.

Discover how Shiseido uses Meltwater to optimize their global social media strategy and align marketing teams around reporting.

Shiseido — Meltwater Customer Story

How Shiseido aligns its global social media strategy using Meltwater

Shiseido

“As a newer company, we continue to reach into new markets and without Meltwater it would be quite hard to even understand where to begin.”

Akind Customer Story (1).pdf

Do more in less time

Fine jewelry brand Akind creates jewelry that people can feel good about, using sustainable materials and partnering with factories committed to ethical methods and exceptional craftsmanship. From recycled gold to lab-grown diamonds, Akind’s products are built not only to last forever, but to reduce the footprint they leave behind.

Read this customer story to learn how fine jewelry brand Akind uses Meltwater to boost productivity by 100%.

Akind - Meltwater Customer Story

With streamlined campaign management

50% time savings

How Akind uses Meltwater to double its marketing productivity

Akind

Make smart decisions about organic media investments

Gain deeper insight into the value of their digital PR efforts

Inform the management team about the value of modern public relations

“As the global interest in the EV market expanded, our Product PR team sought a more effective way to report and showcase the impact of our media relations, social media and digital efforts, highlighting Mitsubishi’s role in reducing emissions. We required a platform capable to quickly provide meaningful metrics from our media and social media coverage to Mitsubishi’s management committee, demonstrating the value of public relations beyond assigning a dollar value. Not only did Meltwater provide Mitsubishi with an improved communications platform to showcase our achievements, but the new platform also enhanced our reporting capabilities by offering more insightful data.”

Mitsubishi Motors Australia- Meltwater Customer Story copy (1).pdf

Mitsubishi Motors Australia, a subsidiary of Mitsubishi Motors Corporation of Japan, brings innovative and reliable passenger and light commercial vehicles to the nation via a network of 200 dealers. Offering a range of passenger and light commercial vehicles, including cars, SUVs, and Utes, the company is a leader in plug-in hybrid electric vehicles (EVs) as well as intuitive technology.

Meltwater gives Mitsubishi Motors Australia the media monitoring platform it needs to stay competitive and track the success of media coverage.

Mitsubishi Motors Australia Customer Story

Mitsubishi Motors Australia

Shares strategic insights with 50+ employees and 33 dealers across 19 countries

Has a proactive customer success team and online resources

Daimler Truck creates vehicles and serves customers that mobilize the world. A founding company in the modern transportation industry, it is one of the world’s largest manufacturers of commercial vehicles. From trucks to buses, Daimler offers its customers around the world industry-leading products with cutting-edge technology. Its regional operations, like Daimler Commercial Vehicles Middle East North Africa (MENA), work to bring the best of Daimler to even more markets.

Read this customer story to discover how Daimler Commercial Vehicles MENA uses Meltwater to boost its operational efficiency.

Case Stories