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Ann-Derrick Gaillot

Content Writer

Ann-Derrick Gaillot is Meltwater's content writer. She joined the Americas team in March 2022 with nearly a decade of experience in content writing, copywriting, editorial, and culture journalism.

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Marketing

Do Consumers Trust QR Codes?

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Social Listening

Bluesky vs Threads vs Lemon8: What Marketers Should Know About Niche Social Networks

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Marketing

The Global Buzz Around KPop Demon Hunters

Social Listening

What the Gen-Z Stare Can Teach Marketers About Digital Discussions

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Social Listening

What Marketers Can Learn from the In-Person Events Boom

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Social Listening

How Love Island USA Was a Marketing Goldmine for Brands in Summer 2025

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Social Listening

The Song of the Summer 2025 Based on Online Buzz

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Marketing

Three F1 Movie Activations That Drove Big Online Buzz

Social Listening

Why No-Buy Challenges Are Still Trending in 2025 and What They Mean for Brands

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Social Listening

2025 NBA Finals Stats: How Big Was the Online Buzz?

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Social Listening

The Rise of AI Influencers: What the Data Says About Consumer Sentiment and Interest

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Social Listening

How Social Media Reacted to the ChatGPT Final Exams Promotion

Social Listening

How Streaming UX is Driving Social Media Buzz in 2025

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Social Listening

What Marketers Can Learn from the Labubu Craze

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Social Listening

Buy Now, Pay Later: How Big Is the Online Conversation in 2025?

Reese Witherspoon on stage at Meltwater Summit 2025

Marketing

Major Moments from Meltwater Summit 2025, Day 1

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Social Listening

Social Media’s Favorite Insurance Mascot

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Marketing

How Early You Should Get to the Airport, According to Social Media

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Marketing

How Brands Are Responding to Dating App Fatigue

Marketing

How Brands Are Leveraging the Substack Boom

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Social Listening

Doomscrolling and the Rise of Dumbphones

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Social Listening

The White Lotus, Lisa, and the TV Tourism Phenomenon

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Marketing

Three Crucial Luxury Fashion Resale Insights for Marketers

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Social Listening

The Most Talked About 2025 Oscar Nominees: Digital Buzz Deep Dive