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Delivering impact from the moments that matter: Kicking goals in the Women’s World Cup panel discussion

Panel Discussion: Kicking goals in the Women’s World Cup

Delivering impact from the moments that matter: Kicking goals in the Women’s World Cup

Our expert speakers share their insights on purpose-led storytelling, amplifying engagement through earned, owned and paid media and content, measuring commercial success, legacy, future trends and key learnings.

  • Genevieve Brammall, National Head of PR, News Corp
  • Peter Filopoulos, Head of Marketing, Communications & Corporate Affairs, Football Australia
  • Carlo Kasparian, GM ‑ Digital Marketing & Content, Football Australia
  • Moderated by Georgina Bitcon, Enterprise Solutions Director ANZ, Meltwater

On-Demand Sessions from Australia's 2023 EOY Event:

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