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On-Demand Webinar: The Emergence of ESG

Alex Malouf, Board Member at the PRCA MENA

This engaging webinar explores the intersection of Environmental, Social, and Governance (ESG) principles and the transformative potential of storytelling. In this dynamic session, we delve into how storytelling can breathe life into ESG initiatives, enabling organizations to inspire, connect and drive change.

Joined by Alex Malouf - Board Member at the PRCA MENA, Alex shares his insights on the art of storytelling and its pivotal role in shaping sustainable business practices.

Expect to learn:

  • What is brand purpose?
  • Storytelling for ESG
  • Global warming case study
  • Actionable key takeaways

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