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Meltwater for Automotive

Uncover consumer growth opportunities in Automotive

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Automotive is ever-evolving, we'll help you build what comes next.

In the dynamic landscape of the automotive industry, transformative shifts are underway, encompassing advancements in vehicle technologies and a redefined approach to transportation solutions. From embracing sustainable practices to anticipating driver preferences, automotive manufacturers must navigate evolving consumer trends, technological innovations, and market dynamics to stay at the forefront of this ever-changing terrain.

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95% of car shoppers rely on online resources to gather information, bypassing dealerships as their starting point

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90% of new-vehicle buyers who used social media in their decision process feel it influenced their decision

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Around 25% of car buyers use social media as a source for vehicle purchasing

Motorcycle Consumer Insights

Insight Page

In this dashboard, we analyze consumers sentiments for Motorcycle qualities across Harley Davidson, Ducati, and Triumph.

Motorcycle

CX Analysis - Porsche Stores

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What is the online reputation of your OEM's dealerships? In this dashboard, we analyze Porsche dealerships overall ratings and reviews.

Porsche Reviews

Campaign Analysis for the Toyota C-HR

Insight Page

This dashboard aims at providing an overview of the press launch of the Toyota C-HR in Spain between the 6th to 16th of November 2023.

Toyota C-HR

Brand Equity Analysis - Volkswagen

Insight Page

This dashboard compares Volkswagen's brand equity between France and Germany, taking into account dimensions like driving experiences, trust, and value for money.

Brand Equity Analysis

Products Leading Automotive Brands Use to Boost Performance

Social Listening
Social Media Management
Influencer Marketing
Consumer Intelligence
Media Intelligence
Social Listening
Social Media Management
Influencer Marketing
Consumer Intelligence
Media Intelligence
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Meltwater Analyze

Turn billions of conversations into insight.

Spot online brand mentions in real-time and analyze social data to build a holistic understanding of your customers, highlighting their concerns and cares to build strategy. Then turn reports to autopilot so your team can focus on what matters.

Build a brand empire in social media.

For retail and consumer goods companies, your owned social channels are one of the first places consumers will interact with you. First impressions need to be perfect, and it’s challenging to pull that off at scale. Streamline your social media management and make building customer communities easier, while flawlessly keeping up with your online customer service.

Partner with influencers that share your brand values.

Influencers can be a powerful voice for speaking your message out to the masses. But it’s a big job to pinpoint exactly the right influencer for your brand to partner with. Our tools make sure they’re authentic and simplify the process, so you can run large-scale, global influencer campaigns with ROI.

Uncover the insights that will build your brand.

Billions of conversations are taking place online, and buried within that mountain of data are nuggets of impactful insight waiting to be uncovered. Using smart tech and market research methodologies, we turn noisy data into focused consumer insights that help you identify unmet needs and new opportunities.

Know when the press is talking about you.

A story in the press can drive a sudden spike in sales or boost your brand, or it could be the start of a crisis. Either way, when your business is covered in online media, broadcast or podcasts, our products make sure you know about it immediately, giving you the advantage of reacting quickly to any opportunity.

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Let's build your Meltwater suite.

You can start simple or integrate globally with our adaptive products that will meet you exactly where you are.