Prove Your Value With a Social Listening Tool
Research and monitor content across the entire social web, with real-time and historical access to over 1.2 trillion social and editorial conversations.
With unlimited ad-hoc searches and volume, you'll stay up to date on new market trends, consumer sentiment, brand health, and your competition - no backfill required. Enabling over 27,000 customers to make better, more informed business decisions.
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The Ultimate Social Listening Tool
Whenever somebody mentions your brand on social media, or talks about a topic that’s important to your business, you should know about it. Meltwater offers the industry’s most comprehensive social listening platform, so you can be sure you never miss a thing. Our tool scours data feeds from:
- X
- Snapchat
- YouTube
- Twitch
- Blogs
- Discussion Forums
- Podcasts
- Online News
- Consumer Reviews Sites
Social Listening Tool Capabilities
✓ On-demand historical ad-hoc research
✓ Owned and earned analytics in a single view
✓ Export insights via API
✓ Competitive monitoring and benchmarking
✓ Brand, keyword or complex queries comparison
✓ Customized user lists or audience types
✓ Consumer segmentation and behavior analysis
✓ Content strategy markers and audience optimization
✓ Market intelligence gathering via Explore
✓ Custom unlimited dashboard and report building
✓ Topic and conversation trends analysis
✓ Crisis management, security and compliance
Ad-Hoc Research
Meltwater gives you unlimited keyword search capability with no caps on result volumes. What does this mean? You can search for as many different keywords, brand names or hashtags as you like and you won’t be billed extra - no matter how many results those searches produce.
With unlimited historical results, you can search and filter through over a year’s worth of results instantly to uncover valuable consumer insights.
Monitor Social Mentions
The world moves quickly these days, and our social media monitoring platform gives you a real-time view of evolving consumer trends. The discussions taking place on social networks are a rich source of insight into the changing behaviors, expectations, and attitudes of your customers. With our advanced keyword monitoring capabilities, you gain access to insightful social data.
Spot a Crisis Before it’s a Crisis
A crisis can come out of nowhere for almost any brand and, most of the time, it’s going to start on social media before snowballing into a bigger problem. With Meltwater social listening, you’ll get an early warning when people start talking about your brand online, whatever the reason, and quickly understand the underlying themes that are driving the conversation.
Identify Authentic Influencers
Everybody’s an influencer these days! But our social listening tools can help you find the people who are truly influential in your market, by looking for the people who are central to conversations that impact your brand, and analyzing their audiences to confirm whether they’re the genuine article or not as relevant as you'd like. By harnessing the real-time voice of the customer, social media can inform your campaign themes.
"Our goal is to better listen to our community and know what they care about. Using Meltwater not only keeps us informed, but it allows us to interject our thought leaders into the conversations where they can make the biggest positive impact for ODU."
Giovanna Genard, Assistant VP for Strategic Communication and Marketing, Old Dominion University
What We Monitor
Online News
We scan over 300,000 news sources globally. With customers in 125 countries, we have a local and global focus, so you’ll be covered wherever news breaks.
Social Media
We allow you to monitor over 15 different social networks (including access to all of Twitter's content), blogs, and comments on news articles and product reviews.
Print Media
With a network of fully-vetted global, regional and local print monitoring partners, you can rest easy knowing that if it’s on the printed page, you’ll receive it from Meltwater.
Broadcast
We have several different options for TV and radio monitoring fully integrated into the Meltwater product, so we will make sure to recommend the one most appropriate to your region.
Podcast
We help you monitor over 25,000 podcasts on a global scale, with the ability to add podcasts to our capture network if we aren’t covering what you need.
Social & Media Monitoring in a Click
Wherever your company is mentioned, Meltwater makes sure you know about it. Why waste time regularly performing a manual keyword search across multiple social networks when we can automate the entire social listening process for you?
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Meltwater is a Leader in Media Monitoring
The Grid® represents the democratic voice of real software users, rather than the subjective opinion of one analyst. G2 rates products from the Media Monitoring category algorithmically based on data sourced from product reviews shared by G2 users and data aggregated from online sources and social networks.
We’ve got you covered for all your social needs. Join 27,000 leading companies making better informed decisions using relevant insights surfaced by the Meltwater media intelligence platform. Stay on top of billions of online conversations.