In PR, building relationships shouldn't be the cost of scaling your outreach.
Why can't these two go hand-in-hand? Cultivating connections with journalists, bloggers and influencers is key for generating positive press. The catch? Building out robust media outreach targets takes time. Strategic automation gets you that time back to do what machines can't: make human connections.
Pitch PR messages with intention.
Forge long-lasting media relationships.
Having solid relationships with journalists is the key to success. A tactful approach to outreach can build and strengthen these essential connections.
Unlock new promotional opportunities.
Today bloggers, podcasters and influencers are counted as equals among traditional journalists. Expanding your media database can uncover untapped audiences.
Get more bang for your buzz.
A moment in the spotlight doesn't mean it’s time to rest. Repurpose, redistribute and find the next opportunity with detailed analysis of your outreach.
Cultivate the mentions that matter.
No more looking for needles in haystacks.
Discover and access GDPR-friendly contact information for relevant media audiences using keyword search features. Generate lists of journalists who are actively writing about topics you care about.
Distribute press releases when it’s convenient for you.
Whether scheduled or in real-time, get your press releases out to websites and media outlets when you need to. Target local, national or global audiences with over 100 newslines to choose from. The choice is yours.
Let stakeholders understand the impact of your efforts.
Up-to-date PR Dashboards let your teams know the direct impact of your media relations, earned media and communication team’s contributions. Report on metrics from AVE to SOV and everything in between.
Our customers inspire our innovation.
Meltwater has helped us be more strategic and less reactive when it comes to securing coverage. We can now build a better picture of the media landscape as well as our own position.
Senior Communications Officer, Stonewall
Apply weights to media mentions most valuable to you.
Be notified for sentiment shifts and mention spikes.
Measure how your brand is perceived in online discussions.
Track the success of your pitches with open and click rates.
Start making meaningful connections.
See how fast your PR scales with a robust media relations solution.