Shining A Light On Dark Social

84% of all sharing done online is now taking place on "invisible" channels, or what is now known as Dark Social - where users post links to content on private channels, such as Facebook Messenger and WhatsApp.

In this webinar, you will learn:

• The importance of private channels for your organisation
• How to include Dark Social Media Management as part of your toolkit
• Why you should never forget about Paid Social
• What tangible next steps to take to make Dark Social a permanent fixture in your strategy