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We have clients all over the world and here are some of their stories.

Read customer stories of Meltwater clients who are using our media intelligence products to drive their growth and build their brands.

Customer Success Stories & Case Studies | Meltwater

Monitor coverage in real time, uncover emerging trends, and prove the impact of your communications.

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The Challenge

"We have used a variety of media monitoring services over the years, to track our own coverage, and see what is appearing in the media on mental health. We have always had issues getting all of our broadcast coverage, as the software used to find the clips didn't always find everything we had in the media. We have tried to address this with a variety of media monitoring companies, but not to a level which helped to fix the issue."

Solution

Summary

MW Case Study - See Me.pdf

See Me is Scotland's national programme to end mental health stigma and discrimination and was founded in Edinburgh in 2002. The charity is funded by the Scottish Government and Comic Relief, but managed by SAMH AND The Mental Health Foundation as a non-profit organisation. As a non-profit, See Me aim to end mental health stigma and discrimination to enable those suffering to live fulfilled lives. They have a small team of 14, with Nick Jedrzejewski as the CommunicationsManager. The main goals of the charity are to end discrimination towardsmental health, ensuring employees have positive workplace mental well being, youngsters have the knowledge and understanding about mental health and those going through troubling times due to poor mental health are supported.

Here's how See Me can freely monitor & analyse all of their press and broadcast coverage in one consolidated Meltwater platform.

See Me - Meltwater customer story

Proving ROI to Managing Partners & Funders

See Me

Understand conversations happening in Mainland China

Quickly understand demographic data to help with selection

Challenge

“[Meltwater’s Social Influencer] tool met our expectation in accelerating and simplifying the influencer activation process.”

MW_Customer-Story-Brochure-BonPar.pdf

Outcome

Digital Business Lab works broadly with Financial Services and Beauty industries, offering clients end-to-end social media solutions and strategy in Hong Kong. The agency’s expertise lies in social media, and approaches challenges with creativity and agility. With the team’s expert knowledge and experience in digital business, they provide pragmatic, affordable and business-centric solutions to clients.

Read this Meltwater case study with client Bon Parfumeur / DBL to understand how they are accelerating influencer activation to boost their business.

Meltwater x Bon Parfumeur / DBL

Accelerating Influencer Activation

Bon Parfumeur / DBL

centralise workflow of influencer marketing management

reduce time on performance data gathering process and monitored progress in real-time

successfully activate influencer profiles to increase product awareness and boost campaign strategies

“Utilising Meltwater’s advanced selection filters and performance metrics analysis, we were able to identify local profiles in our required languages with high engagement rate, to best leverage their authentic user-generated video content produced in local languages (Cantonese & English).”

MW_Customer-Story-Brochure-Talika.pdf

Talika – a French beauty brand committed to developing innovative skincare in eye care, skincare, body care, and beauty devices, approached Digital Business Lab (DBL) to support promoting the anniversary limited version of their iconic product in Hong Kong. Penetrating a market that is already saturated with numerous imported beauty brands, DBL was challenged to identify the right format and target audiences to drive targeted online conversion.

Read this case study to understand how Meltwater helps Digital Business Lab work with Talika to find the right influencers for their campaigns

Talika x Digital Business Lab: Social Data Drives Beauty Marketing

From KOL Activation to Actionable Data

Talika / DBL

Challenges

It is clear from the data that UGC on social networking sites drives the desire to purchase. We are hypothesizing that the contribution in this area will indirectly lead to sales.

Introduction of Sapporo Breweries, Ltd.

Introducing Social Listening

It is a good result that our efforts have been well received and the number of employees sensitive to social networking has increased.

Implement consumer insight tools

Request from Sapporo Beer

How we can further assist you in the future

We have been working with Sapporo Breweries, Ltd. since 2011. Since 2020, the company has been using Radarly to acquire and analyze consumer insights.

Meltwater's Customer Case Study: A well-established beverage brand's use of consumer insights for multi-brand marketing

Case Study: Meltwater x Sapporo Breweries, Ltd.

Unraveling Consumer Insights from AI-based Image Analysis and Using Them for Marketing

Sapporo Beer

Establish global brand governance across its social media accounts

Unlock competitive intelligence or trends through social listening

Future-proof the company’s marketing, social, and PR operations

“We have come a long way from when we started, where we had fragmented data sources for evaluating social media, to now where we have a consolidated single source of truth. Having that one platform that enables us to evaluate our customer perceptions, as well as our marketing impact across multiple markets in a consistent and globally insightful manner, is what makes Meltwater different from its competitors.”

Shiseido- Meltwater Customer Story (1).pdf

About Meltwater

Meltwater Customer Stories: Shiseido

Shiseido is one of the largest beauty companies in the world, boasting a rich legacy of beloved skincare and cosmetic products that have become essentials for today’s consumers. The company has brought its more than 50 global luxury brands, including NARS, Clé de Peau Beauté, and Shiseido, to 120 different countries, providing customers with innovative products that have stood the test of time.

Discover how Shiseido uses Meltwater to optimize their global social media strategy and align marketing teams around reporting.

Customer Stories

Proving ROI to Managing Partners & Funders

Accelerating Influencer Activation

From KOL Activation to Actionable Data

Unraveling Consumer Insights from AI-based Image Analysis and Using Them for Marketing

How Shiseido aligns its global social media strategy using Meltwater