The Meltwater Blog

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PR & Communications

10 Things You Should Never Share on Social Media

Magnifying glass. Take a look into the top Chinese social media platforms

Marketing

How To Stay On Top With Meltwater's Chinese Social Media Monitoring Tool

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Marketing

The 8 Top Chinese Social Media Apps, Sites & Platforms 2022

Looking for the latest social media news? This blog has it. This image of a cartoon newspaper against a solid pink background conveys the message that news is being broadcast

Marketing

Social Media News: The 5 Biggest Stories of the Week

Image of a bright pink clock with purple hands, on a light pink background. Best times to post on social media blog post

Marketing

Best Times to Post on Social Media in 2022 [Infographic]

An illustrated version of a smartphone with confetti and social media iconography, like a heart and a Facebook like button, floating around the phone. These celebratory symbols and icons represent the engagement notifications a community manager would hope to see after implementing a new social media marketing strategy.

Marketing

Ultimate Social Media Marketing Guide

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PR & Communications

The CEO Echo | May 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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PR & Communications

Crisis Management Guide: How to Manage a PR Crisis in 5 Steps

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PR & Communications

How to Pitch Your Press Release to Journalists

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Marketing

YouTube SEO Tips: How to Optimize Your Videos for Search

A 3D cartoon version of a computer with an iPad and a phone hovering in front of the screen. The three devices display windows with duplicative content demonstrating how to repurpose content across devices.

Marketing

Repurposing Content: Definition, Software, Examples

People stand underneath a giant rainbow flag in this image for a blog about five things brands should remember during Pride Month.

Marketing

6 Points for Brands to Remember during Pride Month

Dark purple video play buttons on light purple background, in different sizes. Video sizing for all social media channels blog post.

Marketing

Ultimate Guide to Social Media Video Sizes in 2022

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Company News

Devopsicon 12, Meltwater's Beloved Unconference

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Marketing

Social Media Statistics for Australia [2021 & 2022]

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PR & Communications

Best Press Release Distribution Companies in Australia

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Data Science

What Is Data Analytics? [Beginner’s Guide 2022]

This image for a blog about database normalization shows a screen displaying graphs and charts.

Data Science

An Introduction to Database Normalization

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PR & Communications

The CEO Echo | April 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

Notifications pop out of a smartphone screen in this graphic for a blog about user-generated content.

Marketing

UGC Guide: What is User-Generated Content?

A megaphone and notification symbols pop out of a laptop screen in this image for a blog about user-generated content examples.

PR & Communications

The Best User-Generated Content Examples & Ideas

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PR & Communications

Social Media Comments Guide: How to Respond to Instagram Comments

A search bar, video, and other icons appear on a smartphone screen in this image for a blog about content marketing.

Marketing

What Is Content Marketing, and Why Is It King?

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PR & Communications

How to Conduct a Media Impact Analysis

Marketing

34 Twitter Stats Marketers Need To Know in 2022

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Marketing

31 YouTube Statistics Marketers Need to Know in 2022

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PR & Communications

The CEO Echo | March 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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Marketing

The Guide To Marketing Automation

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Data Science

The Ultimate Guide to Master Data Management

A rocket ship taking off from a laptop keyboard. This image is being used for a blog on how Business Intelligence can improve your corporate strategy.

Data Science

How Business Intelligence Can Fuel Your Efforts

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Marketing

What You Need to Know About Fake Followers on Social Media

Marketing

The Ultimate Guide To Finding Your Brand's Tone of Voice

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PR & Communications

50 Metrics to Measure Your Content Marketing Campaign

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Marketing

How to Find the Right Influencers to Partner with Your Brand

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Marketing

How to Create an Infographic [for Non-Designers]

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Marketing

The Complete Guide to Instagram Stories

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Marketing

How to Use Instagram Ads — A Guide for Marketers in 2022

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Marketing

How to Get Verified on Instagram

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Marketing

How to Use an Influencer Marketing Hub

Marketing

The Full Guide To LinkedIn Management: SSI, Posting & Showcase Pages

Meltwater won seven awards from G2. Here two badges displaying the awards for Best Marketing Products and Best Software are featured in the center of the image with text above that reads, "2022 Best Software Awards".

Company News

Meltwater Celebrates G2 Best Software Awards Wins

Silhouettes of different women from a number of cultures and backgrounds. This image is being used for a blog on International Women's Day 2022 from Meltwater.

Company News

Happy International Women’s Day, 2022!

Cartoon image of clipboard with checklist and pencil against a pink background. Main image for blog post on creating a media database for maximum PR ROI

PR & Communications

Media Contacts & Database: How to Create A List Of Journalists

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Internal Communications – Key to a Successful Business & Happy Employees

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PR & Communications

CEO Communications: Building & Maintaining Trust

A person wearing a yellow glove holding a squeegee and wiping away a section of bubbles that are in the shape of a cloud. Today, most marketers store their customer data on a cloud-based software, which is why this image was selected for this blog by Meltwater on how to clean your cloud-based data.

Data Science

How to Use Data Cleansing & Data Enrichment to Improve Your CRM

AI in marketing comes with the promise of getting insights from data faster. Here in this image, we can see a stylized version of a bar graph with a lightbulb leaning against the chart.

Data Science

AI in Marketing: Why AI-Powered Insights Are Important for Marketing in 2022

Image with a hand holding a phone surrounded by social media symbols. Blog post image for Important Influencer Marketing statistics

Marketing

The Most Important Influencer Marketing Statistics for 2022

An illustrated dashboard with icons like a piechart, person, and blog on the cartoon-like chart. This stylized version of a report is an example of a piece of B2B content marketing.

Marketing

Tips & Tricks for Better B2B Content Marketing

This image depicts a keyboard with pink keys and a pink search bar hovering above. The image is being used to describe the process a customer begins with when researching products, and this blog on How to Write SEO Optimized Content can help get your content seen by your customers during this research.

Marketing

How to Write SEO Optimized Content

An illustrated image of an imaginary digital world where cartoon people are popping out of several screens. The people are interacting with icons representing some of the biggest marketing trends of 2022, like AR, VR and social media.

Marketing

Marketing Trends To Watch in 2022

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PR & Communications

The CEO Echo | February 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

Meltwater companion CEO-Echo Banner

PR & Communications

The CEO Echo | January 2022 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

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Marketing

The Perfect Agency Pitch: How to Land New Business with Competitive Intelligence

neon social media symbol showing zero likes. Top social media statistics for marketers in 2022 blog post.

Marketing

70+ Social Media Marketing Statistics for 2022

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PR & Communications

Online Reputation Repair: Everything You Need to Know

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Marketing

The Best Content Marketing Tools for 2022

A guy wearing a metaverse headpiece

Marketing

Metaverse - How will virtual spaces be used in the future?

A graphic of a red-haired person stepping through purple and green plants while using binoculars for a blog about the best software alternatives to Birdeye.

Marketing

The Best Birdeye Alternatives 2022

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Marketing

How Will Leading Agencies Use Meltwater In 2022?

There is a goal to every customer journey and this image of a giant map pin symbolizes that goal point.

Marketing

Customer Journey Guide: Why and How to Create a Customer Journey Map

A graph of stars set against a purple background. Giving something a 5-star review is an indication of quality and can boost a businesses reputation, which is why this image is being used for a blog on How a Business Can Create and Maintain a Good Reputation

PR & Communications

Business Reputation Management: How to Create and Maintain a Good Reputation

An abstract scenario with a teal podium in the center. The podium has three squares behind it. The image is being used as the Best Social Media Management Tools

Marketing

Best Social Media Management Tools 2022

A giant checklist with two items checked off the list. A PR manager has a number of tasks to do in their day, so having a clearly defined checklist is critical to executing on a public relations strategy.

PR & Communications

The Basics of Public Relations (PR): Meaning & Examples

A pie chart with a magnifying glass focused on a segment of the data. It's always important to analyze the trends and data around your industry, so in this blog, we dive into the top PR statistics for 2022.

PR & Communications

20 Most Important PR Statistics for 2022

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PR & Communications

The CEO Echo | December 2021 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

PR & Communications

5 Lessons From Netflix’s Public Affairs Strategy

An image of the number 2022 with the zero represented by a bullseye with an arrow going through it. This image is being used within a blog on how to create a PR strategy ing 2022

PR & Communications

How to Create a PR Strategy in 2022

Slightly open pink envelope on light pink background. Header image for blog post: why you need an internal newsletter

PR & Communications

Why Your Organization Needs an Internal Company Newsletter

B2B PR involves getting press, including news coverage on TV. That's why this image of a light green TV is being used for this blog on B2B PR strategies - TJ to update

PR & Communications

B2B PR Essentials and Tips

Group of lightbulbs with one yellow colored in the middle signifying a PR trend amongst the bunch.- TJ to update

PR & Communications

5 Massive PR Trends in 2022 Your Brand Should Be Dominating

An illustration of a man looking through a set of binoculars. The PR professional is searching for an alternative media monitoring tool to Cision.

Marketing

The Best Cision Alternatives 2022

Three colorful arrows cut out of paper pointed upwards. The arrows are meant to reflect the direction of a graph that you might find after creating a PR or marketing report.

Data Science

The Big Reporting Guide: Why It's Important And Which Types Exist

A seesaw with two orange balls balancing on one end of the seesaw. This image symbolizes the process that a marketing team may go through when weighing their different options when it comes to social media monitoring platforms.

Marketing

The Top 21 Social Media Monitoring Tools for 2022

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Marketing

The What, Why And How of Sentiment Analysis

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Marketing

Building An Integrated Social Media Management Plan

You can see a blank sheet of paper leaning against a wall in a pink room

Marketing

The State Of Print Monitoring With Meltwater

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Marketing

Understanding the Chinese Social Media Landscape

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Marketing

How To Create Media Monitoring Analysis Reports

A small red heart in the center of the image with several larger hearts behind it, like ripples in the water. This image is being used for a blog on The 8 Best Reputation Management Companies 2022

PR & Communications

The 8 Best (Online) Reputation Management Companies 2022

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Marketing

How To Measure & Analyse Media Coverage

Phone with heart symbols pouring out. Top social campaigns for inspiration

Marketing

10 of the Top Social Media Campaigns of 2021

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Marketing

TV & Radio Broadcast Monitoring with Meltwater: Everything you need to know

A 3D rendering of a megaphone laying on its side. A megaphone is used to disseminate a message to a large number of people and is often associated with public relations professionals, as they are trying to spread a message about their client's products or news to media outlets. That's why this image is being used as the header image for a blog on the 10 of the Best PR Campaigns of 2021

PR & Communications

10 of the Best PR Campaigns of 2021

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PR & Communications

The CEO Echo | November 2021 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

TJ to Update - Best interactive social posts.

Marketing

The Best Interactive Posts For Social Media 2021

Four puzzle pieces that are all connected, like the perfect team. This image is being used as the header image for a blog that describes How To Build An Effective Team.

Marketing

Teamwork Guide - How To Build An Effective Team

White Twitter bird over light blue background. Twitter marketing strategy blog.

Marketing

Creating a Twitter Marketing Strategy in 2022

An illustration of a red traffic cone that has two white stripes on it. A traffic cone, like this, often acts as a warning signal, which it is being used as the header image for a blog on Barriers to Effective Communication & How to Overcome Them.

PR & Communications

Barriers to Effective Communication & How to Overcome Them

pink binoculars with a blue background for social media trends 2021

Marketing

Social Media Trends 2022: What You Need to Know

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Marketing

How To Use Meltwater As A Research Tool: Agency Edition

Marketing

Influencer Marketing on Instagram, LinkedIn, Facebook & YouTube

A pink typewriter in the center of the image with a blank white piece of paper sticking out of the top. When writing a story, every storyteller begins with an empty blank piece of paper, and this blog post describes the process of the art of storytelling.

Marketing

Creating A Brand Story With The Art of Storytelling

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PR & Communications

The CEO Echo | October 2021 Rankings | Categories: Communication, Social, Responsibility & Investor Excellence

A blue boxing glove against a solid pink background. This guide will help you understand the concept of Competitive intelligence and how CI can benefit your business so you can fight off the competition.

Data Science

Competitive Intelligence: Always Know What Your Competitors Are Up To

A series of shapes moving along the ground in what looks to be a race. Behind each shape is a white trail, giving the appearance of movement. This image is being used as the header image for a blog on How to Build a Successful Influencer Strategy because, like a race, many companies are competing with one another for the most likes, traffic, and engagement on social media.

Marketing

How to Build a Successful Influencer Marketing Strategy

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Marketing

Increase your Social ROI with Consumer Insights

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Marketing

Why Branding & Brand Management Are a Must-Have for Your Business

Company News

Product Update: Scheduling Instagram Stories and Carousel Posts

Three cartoon renderings of credit cards in pink, orange and yellow on a solid purple background. If your influencer marketing campaign is successful, then your customers are likely to pull out their credit cards for real.

Marketing

The Definitive Guide to Influencer Marketing

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