Guide

State of Social 2022 - How is Social Media evolving?

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How is Social Media evolving and how relevant is it for B2B, B2C and NGOs?

We've asked 3000+ of professionals working in social media, marketing, and PR and communications to find out how social media marketing will develop in 2022.

We'll look at the following questions:

What are the most used social media channels?
How many B2B and B2C companies use influencer marketing and how many will invest in it next year?
What is the most important social media channel that companies are using?
What top three social media metrics are companies measuring?

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