Extract actionable insights from social and media intelligence

As the university that graduates more startup companies than any other in the United States, UCLA takes great pride in its Magnify Incubator at CNSI, which helps early-stage technology startups grow. Knowing that the Incubator’s work can resonate with science, tech, and business communities nationwide, CNSI used Meltwater Media Relations to expand its visibility and following in the general public. 

For example, when the communications team learned about a Magnify startup advancing cancer detection and care technology, it knew it had a compelling story to share. The team used Meltwater's AI-powered PR Assistant to quickly craft a compelling media pitch and get it out to the right reporters fast. Then, it used the search function to identify reporters interested in science, entrepreneurship, and commercialization. And it used the media database to conduct outreach and follow-up. 

With CNSI’s careful targeting strategy, its story found a home with Voice of America, initiating a strategic relationship between the institute and the federal broadcaster. “Because of using Meltwater to share something that we thought was really important, this story has reached a huge external audience,” says Nicole Wilkins, Director of Strategic Communications for CNSI at UCLA. “It's created a very meaningful media partnership for our institute and the UCLA campus.”

“Meltwater has been a fantastic partner for our CNSI team. They're there every step of the way, making sure that we are knowledgeable about what Meltwater can do for us.”

Along with business and tech enthusiasts, CNSI news has relevance for a wide scope of audiences, including funding agencies, government officials, California employers, and more. “We really serve a broad range of not only the campus community but our extended community through Los Angeles and Southern California,” says Wilkins. “Meltwater is a tool we use to reach all our audiences.”

The Suite’s robust search function lets the CNSI team drill down on monitoring all of the topics, industries, companies, researchers, and business leaders relevant to the institute’s work. With it, CNSI can zero in on niche topics like quantum computing and analyze the conversation to uncover insights like emerging topics and influencers. The team uses those insights to discover audiences it previously didn’t know about and land coverage in high-impact media outlets.

 “Choosing Meltwater has given our team a greater level of visibility not only on our internal campus community but externally to the various audiences who care about the research coming out of UCLA or the California NanoSystems Institute,” Wilkins says. “We needed that specificity that Meltwater could give us in communicating the work that we wanted to.”

Without comprehensive reporting, even the best communications teams struggle to demonstrate the impact of their efforts. The CNSI communications team uses Meltwater to reliably prove its value and build trust with leadership. Dashboards offer a single source of truth that enables collaboration within the communications department. Meanwhile, shareable, easy-to-generate reports enhance transparency, giving cross-functional stakeholders and executives proof of the team’s achievements and contributions to overall business goals. 

“Those reports really allow us to share something of value that is not only backing up the work that our team does, but also giving leadership insight just into how important marketing and communications is,” Wilkins says. “Before we had that data, it was like a black hole. Now, we have the numbers to show we're kicking butt here.”

Meltwater Customer Story - CNSI at UCLA.pdf

With Meltwater, the CNSI communications team is transforming how UCLA institutes connect with eager audiences. See what our data-rich solution could do for you.

Transforming strategies

Meltwater Customer Story: CNSI

The California NanoSystems Institute (CNSI) is one of the largest institutes at the University of California, Los Angeles (UCLA). As such, it serves almost 400 faculty from across the university working on pioneering research projects, groundbreaking scientific discoveries, and innovative startup companies. CNSI at UCLA uses Meltwater to find, reach, and connect with its target audiences across California.

Discover how the California NanoSystems Institute at UCLA uses Meltwater to break through the noise.

CNSI at UCLA — Meltwater Customer Story

How the California NanoSystems Institute Uses Meltwater to Break Through the Noise

California NanoSystems Institute

Understand its brand and category landscape

Identify and track rising communities and trends

“Our key goal is to ensure social data and consumer insights drive every business decision we make. Meltwater was one of the key enablers that helped us become a truly consumer-centric organization.”

Pernod Ricard - Meltwater Customer Story.pdf

Get in touch to learn more

With some of the world's most prestigious brands in their portfolio, Pernod Ricard is a global leader in wines and spirits. Their innovative approach to using social data for strategic business decisions differentiates it globally but requires powerful technology to match.

Pernod Ricard uses Meltwater for structured data collection and audience analysis to serve multiple business divisions—including marketing, operations, corporate communications, and cultural forecasts.

Discover how Pernod Ricard uses Meltwater to uncover customer and industry trends, and drive product innovation

Pernod Ricard — Meltwater Customer Story

How Pernod Ricard uses Meltwater to stay ahead of consumer trends

Pernod Ricard

Manage 178+ influencers across all brand campaigns

Customer Story-Kreg Tool .pdf

Learn more

For Kreg Tool Company, making woodworking fun is vital to expanding its customer base. That’s why the brand partners with influencers who can make the art of woodworking more approachable while highlighting the Kreg product line’s range and ease of use. 

Kreg's influencer program is vital to attracting customers, so they need an efficient, scalable solution for managing their partnerships. The brand chose Meltwater’s influencer marketing solution so it could leave confusing spreadsheets behind.

Read this Meltwater customer story and learn how Kreg Tool used Meltwater to gain $17.8M in earned media value. Read now!

Kreg Tool - Meltwater Customer Story

$17.8m in Earned Media Value
With streamlined influencer marketing and social listening analytics

How Kreg Tool Used Meltwater to Gain $17.8M in Earned Media Value.

Kreg Tool

“Meltwater not only provided a consolidated solution for our needs, but also supported us with in-depth media and competitor analysis. Meltwater has proven really beneficial when researching potential new clients for pitch documents. This gives Reboot an upper hand over other agencies.”

MW_Customer-Story-Brochure-Reboot.pdf

Agencies that drive results for their clients know there’s no one roadmap to success. Connecting with modern audiences calls for bold moves powered by data. That’s why digital PR agency Reboot Online uses research and data-led experimentation to get their clients noticed. 

The agency’s team of data scientists, creative strategists, performance pros, and outreach experts dive deep to craft innovative campaigns and strategies for each one of its wide range of clients. Reboot relies on the data-rich Meltwater Suite to fuel that innovation, getting more done in less time.

Read this customer storry to learn how Reboot uses Meltwater to gain an edge on its digital PR agency competitors.

Reboot Online - a Meltwater customer story

25% boost in research efficiency
With access to vast data sets and actionable insights

How Meltwater gives Reboot an edge on its digital PR agency competitors

Reboot Online

Gain higher visibility over marketing activities across the region

Enhance their understanding of how to optimize marketing activities

“Ultimately, we connect the dots between problems, challenges, and goals on one side, and the solutions, opportunities, and support that Ricoh offers on the other. With Meltwater, we found a true, all-in-one solution and partner for these activities.”

“Meltwater completely transformed our workflow. We now use a single platform across the region, enabling a unified approach to engaging with our customers and partners.“

Ricoh was founded in 1936 by Kiyoshi Ichimura and initially manufactured cameras and copiers. During the Office Automation wave of the 1970s, the company expanded its offerings to include fax machines, plain-paper copiers, and laser printers. 

Ricoh today is a leading global workplace service provider focused on developing innovative ideas that drive business transformation. By collaborating with its customers and partners, the organization helps them leverage the latest opportunities and technologies to achieve their goals and empower individuals to find fulfillment through their work.

Learn how Ricoh, a leading global workplace service provider, uses Meltwater to develop innovative ideas that drive business transformation.

Ricoh — Meltwater Customer Story

Ricoh

RICOH Customer Story

Provable metrics via a single source of truth

Solutions evolving with industry and organizational needs

“Meltwater helps us find that common thread that all of our audiences rally around. We couldn't do that accurately without the insights that we get from Meltwater.”

MuscularDystrophyAssociationCustomerStory.pdf

Meltwater Customer Story: Muscular Dystrophy Association

For Muscular Dystrophy Association (MDA), empowering people living with muscular dystrophy, amyotrophic lateral sclerosis (ALS), and related neuromuscular diseases drives every aspect of its work. As the largest voluntary health organization in the United States, it has a diverse audience that includes patients, advocates, clinicians, researchers, legislators, and more. To further the organization’s mission, the MDA communications team uses Meltwater to effectively and efficiently reach its diverse audiences everywhere they are.

Explore how Muscular Dystrophy Association uses Meltwater to boost its celebrated brand.

Muscular Dystrophy Association — Meltwater Customer Story

How Muscular Dystrophy Association Uses Meltwater to Boost Its Celebrated Brand

Muscular Dystrophy Association

Streamline social and traditional media monitoring

Supercharge international and domestic media relations

"With Meltwater, I save on time and resources, achieving the same level of social and media monitoring, media relations, database management, and reporting with unmatched efficiency. It's an essential tool that maximizes our resources and significantly boosts our brands and corporate profile."

2474983_MillatGroup-PDF_100324.pdf

The Millat Group, a family-owned investment office, brings global hospitality, food, convenience, and energy brands to South Africa. Aiming to drive economic growth and show off all that the nation has to offer, it counts internationally-recognized brands in its portfolio, including Pret a Manger, Hyatt Hotels, Puma Energy, and Circle K. Millat Group relies on Meltwater for the robust data analytics it requires to drive the marketing, digital, and PR decision-making that makes it an industry leader.

Explore how Meltwater helps Millat Group optimize its global media strategies.

Millat Group — Meltwater Customer Story

How Meltwater Helps Millat Group Optimize Global Media Strategies

Millat Group

Prove tens of millions of dollars of earned media

Scale and centralize media monitoring operations

“What we do in communications really matters, and Meltwater helps us prove the value of what we do.”

University Of Miami CustomerStory-PDF (1).pdf

Meltwater Customer Story: UMiami

Established in 1925, the University of Miami is where more than 19,000 students from around the world pursue their educational, research, and athletic dreams each year. With so many stories to tell and audiences to reach, the university’s central communications team needed media monitoring and relations solutions that could scale with its needs seasonally and in the long term. UMiami uses Meltwater to stay agile and optimize its operations with reliable data.

See how the University of Miami uses Meltwater to drive provable media impact.

University of Miami — Meltwater Customer Story

How UMiami Uses Meltwater to Drive Provable Media Impact

University of Miami

Boost social media monitoring efficiency by 10%

Uncover new opportunities through competitive intelligence

Align social media activities with business goals

“Meltwater has transformed our social media management by streamlining processes, enhancing engagement, and providing the insights needed to make informed decisions, ultimately leading to improved customer satisfaction and business growth.”

2470865_iKhoka-PDFCopyCopy_092424.pdf

iKhokha, one of Africa’s fastest-growing fintech companies, gives small and midsize enterprises (SMEs) the tools they need to Believe in Better and build better businesses. Offering a suite of services and tools, from payment solutions to accounting software, the company works to give all business owners access to the digital economy. 

For iKhokha’s marketing teams, building a successful social media presence is key to driving brand growth, but inefficient monitoring, fragmented data, and limited analytics were holding it back. iKhokha used Meltwater to streamline and optimize their social media management processes and get the insights they need to reach their goals.

Discover how iKhokha uses Meltwater to transform its approach to social media.

iKhokha — Meltwater Customer Story

How Meltwater Transformed iKhokha’s Approach to Social Media

iKhokha

Measure and track campaigns for more than 240 brands

Monitor mentions of ESG initiatives across 26 markets

“We don't just rely on traditional survey-based methodologies. We combine that data with insights from Meltwater’s social intelligence solution to have a more holistic understanding of what is impacting consumers and what is actually driving success for our brands.

PernodRicardCustomerStory.pdf

Pernod Ricard didn’t become a global leader in premium spirits by accident — the renowned company succeeds by staying ahead of consumer conversations, preferences, and trends. With a dedicated Consumer Insights team, it requires precise and efficient data analytics to drive innovation. Pernod Ricard uses Meltwater’s social intelligence solution to understand consumer, brands, and industry dynamics on a global scale.

Discover how Pernod Ricard uses Meltwater to bridge silos between teams and integrate fragmented data.

How Pernod Ricard Uses Meltwater to Bridge Data and Team Silos

Obtain powerful analytics on social conversations and guide editorial choices.

Understand the real impact of their content strategy.

The Challenge:

The Solution:

"Audience is a tool that comes in addition to Explore that allows us to dig deeper into a subject that seems interesting to us. It allows us to understand what is being said about a brand. These hyper-powerful insights are crucial for story pitches.”

In Short

Brut. is a French digital-media firm founded in November 2016. It is a first-of-its-kind company that makes "socially conscious" news and videos for Gen Z and millennials with the goal of providing unfiltered information for people to form their own opinion.

Brut. uses Meltwater to understand the impact of their content marketing though social conversation analysis and audience data insights.

Meltwater x Brut. | Customer Story

How Brut uses consumer insights to inform its content strategy

Brut.

Case study Brut x Meltwater

Gain insights from local and global coverage and respond to media in real-time

Provide executives and senior engagement with high level reports to help inform
business strategy

Stay up-to-date with industry trends and news

Challenge

"The increased functionality of themobile app has really rounded off a robust and ready-to-use at any time and on any device functionality set to allow me to always stay on top of sentiment and news. I have found local support and coverage has typically added great value in helping me better utilise the platform. Thanks Meltwater!"

2020 Olympus Case Study.pdf

Solution

Olympus is a world-leading manufacturer and distributor of high-quality optical, electronic and precision engineering products, for scientific, medical, industrial and consumer applications. Olympus’ mission is to have a profound and positive impact on society by making people’s lives healthier, safer and more fulfilling through their products and business activities.

Meltwater provides Olympus with high-level reports, monitors global coverage, and tracks industry trends

Using Real-time Insights to Inform Business Strategy

How Meltwater helps Olympus monitor local and global media coverage in real time

Olympus

Analyze social data to identify new audiences

“Building meaningful relationships is something that we will continue to be able to do very successfully with Meltwater as a resource.”

The Jaunt - Customer Story.pdf

Going into 2021, off-price luxury goods retailer The Jaunt faced an uphill battle to expand awareness of the brand. As the direct-to-consumer division of Madaluxe Group, North America's largest distributor of European luxury fashions, The Jaunt had recently rebranded and needed a way to introduce itself to new audiences without wasting resources and time. Its marketing teams turned to Meltwater to zero in on data that could help them drive revenue and build strong marketing partnerships.

Discover how The Jaunt drives revenue through targeted influencer partnerships & audience engagement with Meltwater's solutions.

The Jaunt — Meltwater Customer Story

How The Jaunt uses Meltwater to build revenue-boosting partnerships

The Jaunt

Meltwater Customer Story - The Jaunt

Save thousands per year on the distribution of press releases

Refine strategies to surpass its competitors in share of voice and sentiment

“Meltwater knows what I need to know at the moment I need to know it and serves that information to me in the right channel — that's my favorite part.”

Meltwater Customer Story - CEX.IO.pdf

As a multi-functional cryptocurrency exchange serving five million customers worldwide, CEX.IO strives to be the platform of choice for blockchain financial traders. But raising brand awareness and exposure in the fast-moving days of a burgeoning industry is impossible without powerful media monitoring, intelligence, and engagement solutions. CEX.IO partners with Meltwater to get the breadth and depth of data the company needs to raise its global profile while cutting down on inefficient and expensive PR and social marketing workflows.

Discover how CEX.IO grew engagement and cut costs by switching to Meltwater for press release distribution and social media reporting.

CEX.IO — Meltwater Customer Story

How CEX.IO grew engagement and cut costs by switching to Meltwater

CEX.IO

Gain key insights from social conversations and news coverage.

Communicate with internal stakeholders about trends in breaking news.

Deliver first-in-class reporting about the brand's PR & Communications
activities.

“For me, Meltwater has given me the opportunity to show how communications can not only support our organisation but our purpose, our values, and our commitment to Australia with real, tangible insights.”

2021_AstraZeneca_Case_Study.pdf

Impact

AstraZeneca is a global biopharmaceutical company that has been operating in Australia for more than 60 years, providing medicines that transform the lives of people with different types of cancers, and chronic conditions such as diabetes, kidney disease, heart failure and respiratory diseases.

Read this customer story to discover how Meltwater enables AstraZeneca Australia to manage its global reputation and deliver first-in-class reporting.

AstraZeneca - Meltwater Customer Story

How AstraZeneca uses Meltwater to manage and measure its reputation on a global scale

AstraZeneca

"We partnered with Meltwater at a critical time when we were transitioning towards digital. The tool helped us become a socially responsive brand where other tools like Google Alerts used previously did not fulfill the overall objective in the right manner."

MW Case_Sodexo_IN.pdf

Summary

Sodexo deliver services across two main categories - Employee Benefits and Incentive & Rewards and Recognition. Having launched in India in 1997, Sodexo Benefits and Rewards Services is now a market leader in the meal benefits space. As a group, Sodexo provides access to a wide range of services that improve the quality of life of their consumers, promote work-life balance and increase employee motivation.

Read this case study to learn how the Meltwater Media Intelligence software supports Sodexo with facilitating digital transformation.

Meltwater Customer Stories: Sodexo

How data consolidation led to enhanced customer service for Sodexo

Sodexo

Make better, faster, more informed decisions

Optimise its marketing strategies for better results

Identify, verify and monitor influencer collaborations

"The lack of real-time alerts for potential viral content or competitor activities meant significant events were often only identified after they had occurred, reducing our ability to respond promptly."

"Meltwater just had so many of the product features we needed, like advanced analytics, real-time alerts,
and influencer identification. It’s the full suite of product features that really sets Meltwater apart from its competitors."

Uratex_Case Study.pdf

Uratex has been giving the men and women of the Philippines a good night’s sleep for more than half a century. But the mattress manufacturer’s marketing team was having sleepless nights finding, engaging, working with and monitoring the performance of its influencer campaigns.

Uratex Philippines needed a powerful communications tool that would allow it to identify influencers, measure their value and monitor their performance in real time to help build the brand’s visibility and reputation.

To monitor its influencer collaborations and make informed marketing decisions, Uratex Philippines turned to Meltwater.

Uratex Philippines Customer Story

Uratex Philippines

"It was very easy to get started with Meltwater. With around the clock support and guidance, we accomplished an optimum account setup for smooth automated functioning. Everything is with a touch of a button ensuring quick turn around times. Meltwater has allowed us to become more informed about our customers social media needs and responses. The service and after-sales support has been amazing from Bevan and Jess—  we consider them a part of our team."

MW Case Study_Vans_ZA.pdf

Vans Off the Wall was established in 1966 and has since turned into an iconic, Southern California based youth-culture inspired footwear, apparel and accessory brand of the conglomerate VF Corporation. They are a global brand with presence in more than 75 countries and over 600 retail locations. The brand is driven by creative self-expression brought to life from the world of art, music, sports and street culture.

Discover how Meltwater enables Vans South Africa to connect with influencers, optimise event execution and generate reports and measure ROI.

Meltwater Customer Stories: Vans ZA

How Vans revolutionized its approach to consumer insights

Vans

“As a newer company, we continue to reach into new markets and without Meltwater it would be quite hard to even understand where to begin.”

Akind Meltwater customer story.pdf

Do more in less time

Sustainable fine jewelry brand Akind creates jewelry that people can feel good about, and it uses influencer marketing to bring its products to like-minded consumers. Previously, the brand faced three big obstacles to making the most of influencer marketing: scaling recruitment efforts, organizing insights, and streamlining communication. Today, Akind uses Meltwater to centralize its campaign management activities and double its marketing team’s productivity. Here’s how.

Read this customer story to learn how fine jewelry brand Akind uses Meltwater to boost productivity by 100%.

Akind - Meltwater Customer Story

How Akind uses Meltwater to double its marketing productivity

Akind

Tap into a community of industry professionals

“With Meltwater, you can really get to the heart of a subject — how people feel about it, how mentions have gone up, what the sentiment of a conversation is, where the conversations are happening. That's really valuable from a new business point of view.”

MW_Customer-Story-Brochure-EnergyPR.pdf

For nearly three decades, Energy PR has helped brilliant UK businesses get their voices out into the world. Offering a range of key services — from digital PR and media relations to content marketing and social media to insights and strategy — this small but mighty firm helps B2B and B2C organizations meet their business goals by using audience behaviors as the foundations for their strategies. This audience-centric approach — requiring quick access to actionable social and media insights — made Energy PR a perfect match for the data-rich Meltwater Suite. Here’s how our partnership has helped Energy PR get more client wins.

Read this customer story to learn how one small but mighty PR firm uses Meltwater to attract and retain new business.

Customer Story: Energy PR

How Energy PR Racks Up Client Wins with Meltwater

Energy PR

Track all mentions of all media types, globally

Monitor sentiment on Chinese social media channels

Create reports on-demand to track performance

Introduction

HK_CUHK Art Museum Case Study (July 22).pdf

Read this customer story to learn how Meltwater allows the CUHK Art Museum to track media mentions across all media types, globally.

We have clients all over the world and here are some of their stories.

California NanoSystems Institute

Pernod Ricard

Kreg Tool

Reboot Online

Ricoh

Muscular Dystrophy Association

Millat Group

University of Miami

iKhokha

Pernod Ricard

Brut.

Olympus

The Jaunt

CEX.IO

AstraZeneca

Sodexo

Uratex Philippines

Vans

Akind

Energy PR

CUHK Art Museum