What does this statement apply to?
This Statement covers the collection and use of personal information by Meltwater when a visitor or a user browses a Meltwater website or uses services provided by Meltwater, including but not limited to meltwater.com, app.meltwater.com, outsideinsight.com and influencers.meltwater.com (“Site”). This includes all related pages, any subscription- based features or services offered by Meltwater via the Site as well as the use of any of the Site’s related features and services. This Statement does not apply to any third-party site that may be linked on our Site.
In the statement visitors of our public websites are referred to as visitors (“visitors”) and users of our subscription based services are referred to as users (“users”).
What are Cookies?
Cookies are text files containing small amounts of information that are downloaded to your device when you visit a website. Cookies are sent back to the website at each subsequent visit or to any other website that recognizes them. Cookies are useful because they allow a website to recognize a user’s or visitor’s device.
Cookies perform lots of different jobs such as: allow you to navigate between pages efficiently, remember your preferences and generally improve your experience. Due to their core role of enhancing or enabling usability or site processes, disabling cookies may prevent you from using certain parts of this Site. The categories of cookies used on this Site are listed below.
Why we collect information
Our primary goal in collecting personal information is to deliver a smooth, efficient and personalized experience when on our Site. This allows us to provide you with the information, services and features that are most likely to meet your needs.
We automatically track certain information about you, based upon your behaviour on our Site. We use this information to conduct internal research on our user and visitor demographics, interests and behaviours, and to offer more personalized content.
The information we collect from you and about you is used as follows:
- To ensure that content from our Site is presented as optimally as possible for you, your computer and your web browser
- To measure and improve the Site’s performance and usability, its contents, services and features as well as to personalize your overall experience
- To send you information based on your relationship or transactions with us, notify you about changes to our products or services, provide customer support and respond to your inquiries.
The information we collect about you
We may collect, process and use the following information about you:
- Details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, search activities as well as the page, content, software or resources that you access.
- Your IP address, web addresses of the sites you arrive from and go to next and information about your connection, including your device’s browser, operating system, platform type and Internet connection speed. We use this information for operational and performance measurement purposes and to regionalize certain contents of the Site.
- Details of transactions and orders, your history of correspondence with us, quote requests or inquiries or when you contact customer service or technical support.
Information generated and collected automatically
We use web analytics tools to automatically store Site usage information, such as the origin, numbers and frequency of visitors to our Site and how they use its contents and components. This data is only used in the analytics tool aggregate and helps us figure out how to provide an optimal experience to as many visitors as possible.
Cookies used on the Site:
|We use a session cookie to recognize you from page to page within the Site, to remember you when you are logged-in or to enable services and features, such as accessing secure areas of the Site.
This cookie lasts for the duration of your visit. It is destroyed when you close the browser or navigate away from the Site.By using our Site, you agree that we can place these types of cookies on your device.When these cookies are disabled, various functions of the site will be broken or unavailable.For more information on session cookies and what they are used for, click here.
|Performance Cookies||Google Analytics
|Performance cookies collect information about how visitors use a website, i.e., the pages you go to most often, and any error messages you receive.
These cookies do not collect information that identifies you. The information these cookies collect is aggregated, therefore anonymous, and is only used to understand how the site is being used and identify problem areas to improve user experience.
|Functionality Cookies||Persistent Cookies||We use persistent cookies to enable our Site to recognize you on subsequent visits, thus speeding up or enhancing your experience, as well as remember your settings and preferences, such as your username, language, region and other customization options.
They may also be used to provide services such as watching a video or commenting on a blog. Such cookies do not track your browsing activity on other websites.By using our Site, you agree that we can place these types of cookies on your device.When these cookies are disabled, various functions of the Site will be broken or unavailable.
|Targeting Cookies||Marketo Cookies
The cookies placed by the Marketo server are readable only by Marketo. For more information on Marketo cookies and what they are used for, click here.
In addition to the cookies mentioned above we may place cookies on your device to enable or disable new features of the Site you have selected to use.
Other cookie data collection that may be used on this Site
Flash cookies/Local shared objects. Adobe Flash Player is used to deliver a rich media experience. Where we use Macromedia Flash on our Site, a small Flash Cookie may be used. The purpose of using these cookies is to store your flash player preferences and enhance your browsing experience. Flash Cookies are stored on your computer like standard cookies, except that they are stored in a different location. For this reason, it is not always possible to block or manage Flash Cookies directly from your browser.
To manage or delete Flash Cookies, please visit Adobe’s website for full information. Please note that some of the interactive tools will cease to work properly when Flash Cookies are disabled.
Social buttons. On many of the pages of our Site you will see “social buttons”. These enable visitors to share or bookmark web pages or access Meltwater content on these social media. These buttons include: Twitter, Google+, Facebook “Like”, LinkedIn “Share”, ShareThis and YouTube. You may also find other regional or language-specific social media buttons. By clicking on any of these buttons, the sites will register your action and may use that information.
To implement these buttons and connect them to the relevant social networks and external sites, scripts from domains outside of Meltwater must be used. You should be aware that when you are logged-in to the services of these sites (e.g., Google and Facebook), they are likely to be collecting information about your browsing habits, including when on the Meltwater Site, even if you do not click on a social button. Read the respective policies of each of these sites to see how they use your information and how to opt-out or delete such information.
What can you do to control cookies collected on this Site
- You can delete cookies after having visited the Site
- You can browse the Site using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” in Internet Explorer, “Private Browsing” in Firefox and Safari)
- You can set your browser’s security controls so that all or certain cookies are blocked
How can your web browser control cookies
The “help” portion of the toolbar in most browsers will provide information on how to prevent your browser from accepting new cookies, how to tell the browser to inform you when you receive a new cookie or how to disable cookies altogether.
Conditions of use
If you decide to visit the Meltwater Site, your visit and any possible dispute over privacy is subject to this Cookie Statement.
How to contact us for more information
Changes to the Statement
We may change this Statement from time to time due to changed or updated legislation and/or business standards. All changes to this Statement are posted on this page and we encourage you to review it regularly to stay informed.