Five Steps to Smarter PR Campaigns offers hands-on tips and advice to produce a smart, data-driven PR campaign while developing stronger media relations.
Review and respond to all your inbound social communications quickly and efficiently. The Meltwater Buzz Engage social media inbox collects all communications directed at your Twitter and Facebook accounts into a single social conversation stream.
Find the right media targets for your PR campaigns using the Meltwater News media contact database of more than 350,000 journalists and bloggers. The Meltwater News media contact database lets you filter journalists by beat, geography, and publication to create unlimited media contact lists for public relations outreach and press release distribution. Target the right journalists with Meltwater News public relations software.
Broadcast important articles and announcements using Meltwater News PR software news distribution tools. The Meltwater News support team can build you a branded email newsletter or an RSS newsfeed for your company’s website or intranet. Keep stakeholders up to date with newsletters made to your branding guidelines and customized to different recipient groups. Whether issuing thought leadership papers or sending the latest news, Meltwater News PR software helps you streamline distribution and keep stakeholders informed.
Take a proactive approach to online media monitoring with Meltwater News email alerts. Get recent articles and social media posts that are full of insight and opportunity delivered to your inbox. Customize delivery time, frequency, and email format according to your personal preferences.
Deploy targeted Facebook marketing campaigns with rich Facebook microsites using Facebook tabs that reinforce your brand and support your online marketing programs. Create a more visual and engaging Facebook experience for your fans. Organize your Facebook content to highlight your most important messages and campaigns. Tailor tab content for specific target audiences, such as product, industry, language or geography. Turn visitors into leads with in-line registration forms. The Meltwater Buzz Connect module helps you maximize the impact of your Facebook marketing campaigns with a deeper, more diverse Facebook experience.