Manage and measure brand perception in a digital world with the most comprehensive media monitoring tools available. Draw on the power of real-time global news and social media tracking combined with mobile push notifications for a communications solution that keeps your team ahead of the curve.
Monitor mentions of your brand, industry or competition across online media, news and social platforms for a 360 degree view of the conversations important to you. With Meltwater, crush crises before they spread and amplify the social ambassadors that influence your customer reputation.
Measure the impact of your marketing campaigns by analysing online and social media data. Benchmark your success against the performance of your competitors for an apples to apples comparison of your brand equity.
Consolidate your social media profiles to identify unhappy customers and turn them into brand advocates with targeted customer service outreach. Take a hands-on approach to improving your brand image with tailored social media management tools.
“Before Meltwater, we were using the native social media platforms to find out data about our posts and presence online. We quickly realised that Facebook and Twitter analytics were not sufficient. We wanted a single view of all incoming messages on our social accounts, we wanted to be able to respond to all messages effectively, and we wanted to track and analyse our community management and social media efforts. We began using Meltwater Engage one year ago and haven't looked back.”
Social Media and Community Manager at Yoco
“It was very easy to get started with Meltwater. With around the clock support and guidance, we accomplished an optimum account setup for smooth automated functioning. Everything is with a touch of a button ensuring quick turn around times. Meltwater has allowed us to become more informed about our customers social media needs and responses. The service and after-sales support has been amazing!”
Marketing Manager - VANS
“We realized we were not adequately collating business intelligence, and were blind as to our mentions, or those of our partners, the industry at large or our competition. This naturally hampered our reaction time to industry trends and the market. In order to be a thought leader you have to shape the conversation, you cannot do that if you do not even know where the conversation is or how to start it.”
Head: Communications & Marketing - Shelter Afrique
Ranked top media monitoring provider among G2 Crowd's Top 100 Software Companies