Perri Robinson

Influencing the Influencer

London 18:26 Filmed March 2016


Perri RobinsonInfluencing the Influencer

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How do you influence an influencer? We were wondering the same thing.  So we asked our friend Kate Russell, BBC Click technology reporter and journalist what it takes for PR pros to get her attention—and through her, the attention of her fans and followers.


Perri Robinson