Perri Robinson

The Digital Word of Mouth Effect

London 21:30 Filmed March 2016


Perri RobinsonThe Digital Word of Mouth Effect

Share this insight

The explosion of online media has presented a noisy and volatile landscape for communication professionals to work within. Brand reputation can be made or slayed in the tap of a tweet. Versatile communication strategies are needed and execution is key. Hear Pret a Manager’s Marketing Director Mark Palmer offer top tips for guiding and growing digital word of mouth.


Perri Robinson