Marketing Metrics Tools
Meltwater's tool helps marketing teams grow their brand and digital influence by optimising their marketing strategy. No matter the size of your marketing budget, if you want to work efficiently, it's vital that you track the marketing metrics and KPIs that matter.
Let's do this!
Global Social Media and News Analysis
Stay on top of billions of articles from 300,000 news sources, 30 million blogs, and a continuous stream of social media posts.
Metric Dashboard
Track your marketing KPIs through our real-time metric dashboard. Understand metrics that matter such as media exposure, trending themes, potential reach, sentiment and more!
Justify your Existence
Measure the success of your marketing efforts, helping you to earn your seat at the table and gain a higher budget.

Understand the buzz

The Media Monitoring Platform
With Meltwater, you can understand the impact of your PR and marketing efforts through editorial and social media analysis. Using the largest directory of online news content in the industry, our tool clears the clutter to bring you insights, from conversation share of voice to brand sentiment. Get accurate and timely editorial content delivered straight to your inbox or on the go via the Meltwater app. Smart Alerts allow AI to keep your finger on the pulse of developing stories.
Clients

About Meltwater

Why a media monitoring solution from Meltwater?
Meltwater helps companies make better, more informed decisions based on insights from the outside. More than 26,000 companies use Meltwater’s media monitoring tool to stay on top of billions of online conversations, extract relevant insights and use them to strategically manage their brand and stay ahead of their competition. With over 50 offices on six continents, Meltwater is dedicated to personal, global service built on local expertise.
300,000
News and 30 million social media sources worldwide in 205 countries and 87 languages.
26,000
Happy customers already rely on a solution from Meltwater.
What our customers think
Tom Lloyd,
Director
Mail: hello@meltwater.com

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