Competitive Intelligence

The world’s biggest brands and most innovative agencies depend on our social media intelligence tools

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See where you rank

Media exposure, reach, and tonality factor into your mSCORE, tangible evidence of your media progress.

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Compare share of voice

See how you stack up against your competition, with share of voice measured by volume and reach.

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Share the high-impact stories

We give you the articles with links and tell you whether they’re trending negative or positive.

Social Reports & Services

Analyze social media reports on a weekly, monthly or quarterly basis across global social networks. All reports highlight relevant KPI's, such as audience growth, engagement rate, interaction ratios and more — delivered straight to your inbox.

  • Social performance and competitors report
  • Social media insight report
  • Audience insight reports

Owned Media Analysis

Get complete visibility and control over your owned KPIs so you can optimize campaigns and maximize ROI in near real-time. Filters allow you to efficiently select the posts you need to report on. Choose from CSV, dashboards, and reporting templates to deliver your metrics.

Social Listening

Meltwater offers a seamless solution and interactive social listening experience.

  • Unlimited ad-hoc searches and results volume allows marketers to take data-driven insights and turn them into actionable results
  • Research and monitor over 200 billion social media conversations as well as digital news media
  • Instantly access live social mentions across multiple platforms and stay up to date on new market trends, no backfill required

Social Profiling

Meltwater’s Audience Insights offer an in-depth and interactive audience profiling solution. With full access to the Twitter firehose and data enriched by IBM Watson, you can take a
deep dive into your different community segments.

  • Analyze demographic shift over time
  • Compare against competitor audiences
  • Discover relevant communities

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