Social Listening & Research

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Explore the largest inventory of social data and news content in the industry

Meltwater Social offers your go-to social research engine to quickly make sense of data and draw insights that will lead to better business decisions. Research your brand, competitors, industry, or conversations across all major social channels and more than 300,000 global online news sources. With unlimited data access and no cap on query volumes, you can freely explore a topic of interest happening in real-time or turn back the clock to uncover historical trends.

Market, Topic, Trend Research

Research your brand, industry, and or an upcoming pitch to analyze conversations, glean key insights and identify trends

Powerful Audience Insights

Segment audiences to better understand what they care about, then produce strategies that will resonate

Inform Business Decision

Harness the voice of the customer to inform product development, media buying teams, and crisis communications

Within an hour of using Social Search, I can find a group as niche as moms who like Star Wars, explore their other interests across multiple social media platforms, target millions of lookalikes, and then find out how and when these moms talk about buying specific toys for their kids.

Andrew Panos
Andrew PanosSocial Media Researcher at Essence

Unlimited Search, Unlimited Mentions across 200B+ Conversations

Ad hoc, unlimited search with unlimited mentions across Twitter, Blogs, Forums, News, Reddit, Tumblr, YouTube, and Facebook.


  • Easily save searches with a single click and monitor long-term


  • Compare reach, share of voice, the impact of your brand against your competitors and track it to see how it changes over time


  • Understand who your customers are and see how they engage with each other to inform your content strategy

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Automated Monitoring and Alerts of Topics That Matter Most to Your Business

Automatically surface relevant conversations so you have instant access to emerging issues and themes across large volumes of conversations over time.

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  • Compare sentiment, engagement volumes, and social channel scorecards to benchmark your brands against competitor’s public data


  • Segment audiences to identify influencers and affinities around search terms and categories to monitor brand health


  • Schedule delivery of reporting via email or export to quickly share insights with your team

Visualize Your Brand Through the Eyes of Your Customer

Uncover new insights, content opportunities, and audiences aligned by behaviors and interests through integrated visual listening.


  • Find and curate authentic viral consumer social images and videos in a single view giving you a rich pool of content for campaign inspiration


  • Study audience behaviors and interests around key search terms or social images to inform your campaigns and targeting

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Social Listening Capabilities

  • Owned and earned analytics in a single view
  • Topic and conversation pattern analysis
  • Historical benchmarking
  • Brand, keyword or complex queries comparison
  • Create customized user lists or audience types
  • Export insights or raw data in multiple formats
  • Audience targeting and influencer identification
  • Content strategy, creation, and optimization
  • Crisis management, security and compliance
  • Event monitoring and planning
  • Custom unlimited dashboard and report building
  • Competitive analysis and benchmarking

Audience Insight Reports

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How do you filter out the social media noise and zoom in on the people and communities that really matter to your business?
Audience Insight Reportscombines the vast scale of the full Twitter Firehose with the cutting edge analytics capabilities of IBM Watson AI, to help you understand your audience like never before.



Trusted By the World’s Top Brands and Agencies

Take a look at how companies are putting social listening to work for them and seeing success.

Social analytics through the campaign lifecycle

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Social intelligence at the heart of branded content

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Using social to research agricultural issues

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Cut Through the Noise with Meltwater Social

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