Instagram is gaining a huge popularity, especially in MENA. Around 4 in 5 social media users in the Arab world access Instagram on daily basis. And in 2015, Saudi Arabia reported more than 5 million Instagram users.

The picture and video sharing platform has rolled out different exciting opportunities for advertisers. As brands are trying to capitalise on the power of Instagram, Meltwater is delighted to host Sara Shabana, the Social Media Manager at to find out how to use Instagram to build your brand. is one of the first MENA brands to launch promoted ads in the region on Instagram. Watch this exclusive webinar to learn:

– How to create buzz for your brand with quality photos and videos
– How to attract, connect and keep followers
– How to benefit from Instagram ad possibilities
– how to assign ROI to your content pieces and measure their success
– Instagram 2016 trends

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