Excellence in story telling is the most distinct characteristics of brands today. However, with increasing power to customers due to multiple options of products/ services and unlimited avenues to share experiences, the story can no longer be one sided.

Key Takeaways:

  • How through customer orientation, companies can leverage customers as brand ambassadors to build and popularize their brand.
  • How various departments within an organisation should work collaboratively to ensure a great customer experience.
  • Various activities that a brand must undertake to ensure customer satisfaction.

Register here for the free webinar