Meltwater Partners with Amazon to Launch AWS Data Exchange
SAN FRANCISCO (NOVEMBER 13, 2019) – Meltwater, the world’s largest provider of news and social data, today announces its role as a launch partner for AWS Data Exchange, a B2B Data Marketplace. The partnership capitalizes on Meltwater’s extensive experience in aggregating content across news and social media for over 32,000 clients globally, and Amazon’s industry leading innovation.
Launching today, AWS Data Exchange. “We’re delighted to have Meltwater as a data provider as part of our launch. They have years of experience aggregating data from numerous channels on a global scale. With the market calling for more external data to compliment internal datasets, we believe with that Meltwater can provide our customers with enhanced visibility into the world around them, so that they can make better informed decisions” said Stephen Orban, General Manager, AWS Data Exchange, Amazon Web Services, Inc.
Through this partnership with AWS Data Exchange, customers from all industries can leverage Meltwater’s packaged data products to support multiple business processes. For example, investors can identify potential trading opportunities by tracking daily changes in media coverage and sentiment for companies, and rebalance portfolios based on shifting sentiment and business event patterns across different industry verticals. Media and Entertainment production teams can inform talent and programming decisions by tracking changes in daily media coverage and sentiment for TV streaming platforms and flagship shows, while making more informed sponsorship and advertising decisions by tracking coverage for different celebrities. Healthcare and Life Sciences organizations can track media coverage around key drug classes and medical conditions and market accordingly.
“Meltwater believes in the value of businesses using online data to make better informed decisions and become more competitive in their markets. Historically, we have provided PR and Communications departments with the insights they need to stay ahead, but with the launch of our derived data sets available on AWS Data Exchange, we bring this expertize to departments such as business intelligence, competitive intelligence, marketing and legal, who can leverage this data and create insights to their advantage” said Leor Distenfeld, Executive Director of Outside Insight at Meltwater.
Tim Barker, Head of Product for Fairhair.ai at Meltwater states, “we’re excited to be a launch partner with AWS and look forward to working within AWS Data Exchange to help our shared customers gain business insight from these new packaged data products which combine the best of our content and AI capabilities. AWS Data Exchange complements the range of products and services we already deliver to over 32,000 customers and provides us with an exciting new path to rapidly develop and deploy further packaged data products in response to market and individual customer requirements.”
Together this partnership will enable businesses across multiple industries to support their data-driven strategies through access to a new range of packaged data products. With over 500 million new documents being added daily, and best-in-class NLP enrichments layered on top, these datasets will provide AWS Data Exchange customers with an unprecedented amount of data to help drive their business strategy.
Meltwater, a pioneer of Media Intelligence and now Outside Insight, gives businesses the information advantage they need to stay ahead. More than 32,000 companies use Meltwater’s media intelligence to stay on top of billions of online conversations and extract relevant insights to strategically manage their brands. With nearly 20 years of experience analyzing data, Meltwater is dedicated to personal, global service built on the local expertise of 55 offices across six continents. Meltwater is also committed to fostering the data science ecosystem through MEST, a pan-African entrepreneurial program and incubator, and Shack15, a global data science community. Learn more at meltwater.com.