Case Studies — Hong Kong

Thousands of companies choose Meltwater to inform strategy, connect with their audience and measure success. Case Studies

“Meltwater helps Danone monitor online news, which helps keep the organisation ahead of the curve and track social media for reputation management and trends that are important to our customers.”

“"The benefits of Meltwater are obvious. It’s quick, visually appealing, allows backdating of content and offers the most flexibility out of all the other media monitoring platforms I’ve used."”

“Using Meltwater, we’ve been able to spot hyper-local content and surface global coverage that we weren’t able to track before. We also have metrics on reach, impressions, and share of voice that we need to show the impact of our efforts.”

“Meltwater reports help us take stock in the face of extraordinary situations. Now we track our mentions in the news, and go much deeper by measuring the sentiment, reach, and advertising weight of this coverage. Meltwater helps us rank ourselves against competitors and learn how the media and the public perceive our brand.”

“The Meltwater platform is user-friendly and detailed! The layout has been made easy for clients to browse and obtain insights. Besides that, the Meltwater team has been on top of our needs and are helpful & responsive for us to get what we need.”

“After placing a strong emphasis on social media engagement to target their younger audience, this resulted in an increased fan growth of 2.68% YoY (SG), 4.86% YoY (MY) and 0.1% (ID).”

“Meltwater helps us track our campaign ROI, using PR value to accurately measure our success. As our PR agencies use different metrics, having Meltwater as our main PR tool helps to assess the output of our agencies fairly.”

“We explored many media monitoring options, but eventually settled on Meltwater. The decision was based on a competitive price and the great functionality of their portal.”

“The service and support from the Meltwater team are quite helpful and very quick for us to monitor any situation change. Meltwater is always here to help us.”

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