Showing posts tagged Planning & Strategy
How to Use Instagram Hashtags Strategically

How to Use Instagram Hashtags Strategically

Jenn Herman December 26, 2019

Meltwater recently hosted a webinar discussing Instagram strategies and how the algorithm sorts content. Included in that discussion was the strategic approach to Instagram…

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How the Enterprise Is Shifting Toward Corporate Social Responsibility and What It Means for Comms

How the Enterprise Is Shifting Toward Corporate Social Responsibility and What It Means for Comms

John Boitnott December 26, 2019

In August 2019, one of the most influential business organizations in the world, the Business Roundtable, released a new Statement on the Purpose of…

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Managing Brand Reputation in an Online World

Managing Brand Reputation in an Online World

James Coleman December 4, 2019

Last month Meltwater Canada hosted a client event in Montreal, during which communication professionals had the opportunity to hear from industry experts on the…