Meltwater is great for generating reports about media hits within very specific time frames and about very specific topics relevant to us. Being able to zero in on results helps us focus our resources on where they’ll yield the best results. The insights we’ve gathered from the platform continue to point the way to new avenues for getting our message out.
It used to take us a great amount of time to research one influencer and their audience. With Meltwater’s Social Influencers tool, the search functions make it easy to extract information— making the decision process for who we choose to work with more reliable and efficient.
The main attraction of Meltwater’s Social Influencers Platform is that it puts a wealth of social influencers right at my fingertips.