Meltwater is really an invaluable tool. Whether it’s our coverage stream, the daily email, or the app on our phone, the platform does it all.
Meltwater has been an extremely engaged partner. When I use their live chat, I receive an immediate response along with a solution to every problem at the time I need it. Their service is 300% useful.
What Meltwater brings to the table is a superior media outreach and monitoring solution. With a dedicated support team, we are able to ensure we are meeting our goals and metrics every time.
Meltwater’s platform allows us to standardize our metrics across all of our events and initiatives. For example, we use one dashboard to measure all the PR efforts—digital and social—within our tourism industry. Making data easy to track and comprehend is what every tourism board dreams of, not just us.
Meltwater is great for generating reports about media hits within very specific time frames and about very specific topics relevant to us. Being able to zero in on results helps us focus our resources on where they’ll yield the best results. The insights we’ve gathered from the platform continue to point the way to new avenues for getting our message out.