Before Meltwater, It was time-consuming to monitor media and social. They have shown me ways to promote our team’s work and deliver higher results, faster. Meltwater is an extension of our team who deliver the best possible outcomes for us.
Sysomos [Meltwater Social] gives us the reach, engagement and sentiment data that we’re looking for above and beyond our own channels. We’re not just interested in understanding how our own posts perform, we want to know what the larger conversation looks like.
Meltwater is an important tool for our customer engagement and social media strategy. It enables us to share stories and effectively build relationships with our social media influencers.
Our campaigns are based on market trends. We use Meltwater to evaluate what other leading brands are doing before deciding how to align ourselves to global trends and remain in the forefront.
As a global healthcare company, we need to track many topics and discussions – business, medical and lifestyle. Meltwater helps us collect exactly what we need and quickly distribute to our global teams to stay up to date with relevant news.
I use Meltwater because it provides media monitoring that is flexible, adaptable, and digitally-led; making it value for money. The online and mobile apps are easy to use, and each update brings new features.
The Meltwater Engage platform is an indispensable tool in the Council’s social media operations. It has everything you expect from social media software, to post and manage multiple accounts and platforms all from one interface.
We recently consolidated all our media monitoring to the Meltwater platform. It’s a sophisticated tool that helps us stay on top of sector-related news.
We have become a much more informed and social media savvy organisation. Meltwater is simple and easy to use and their staff have been most helpful as we continue to grow and develop our service.