Meltwater is one of DEC PR’s key technology and data partners, and we have collaborated closely to evolve the Agency’s media measurement, analysis and evaluation capabilities over the past two years.
Before Meltwater, It was time-consuming to monitor media and social. They have shown me ways to promote our team’s work and deliver higher results, faster. Meltwater is an extension of our team who deliver the best possible outcomes for us.
We partner with Meltwater to give clients on a day-to-day basis the absolute latest in insights and information.
We switched to Meltwater after 10 years with another provider. Instantly we were impressed with the opportunities the platform provided in reporting, analysing and interpreting coverage.
We’ve been using Meltwater since 2017 and it’s an integral tool for our media outreach, reporting and monitoring. Meltwater is also used within our Business Development team as a research tool for new business opportunities.
In our landscape – as one of Australia’s largest festivals, with a very defined period of massive coverage, it was great to have at our fingertips a reliable and streamlined monitoring resource.
Meltwater makes life easy every day. We receive a daily email alert of media coverage for each client and this helps us with reporting (e.g. reach, share of voice etc.). These metrics show clients how PR impacts their business in a meaningful way.